Presentation at North Carolina's Governor's Conference on Tourism in March 2013. History of company, helpful tips for customer service in the adventure retail industry.

1. Teaching the world to fly since 1974!

3. We’ve come a long way since then…the world’s largest hang gliding
school!

4. Our customers choose us because we
are consistent. We deliver an
adventure and a memory that will last
a lifetime.
Our employees are our key to success.

5. At Kitty Hawk Kites, we are constantly innovating!
Introducing new adventures that are unique to our area & company brings back repeat business – year after year!

6. Even after the lesson we
continue to engage our
customers.

7. Here are a few examples…

8. At the end of each lesson…
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Each student receives a Certificate
of Flight – this includes the
date, name and instructor’s name
of the student’s first flight. People
LOVE this.
Starting in 2013, kids – of all ages –
will receive a sticker. Proudly
showing they have flown the dune.
We encourage all of our guests to
take home a t-shirt and to visit any
of our 18 locations to get a special
something to remember the day
with Kitty Hawk Kites.
Our recreational customers almost
always end up a retail customer –
creating a very nice crosspromotional presence across our
various adventures and locations.

9. flytogether.kittyhawk.com
We give our customers the opportunity
to share their stories with us – to be a
part of the history we are creating.
Some come to us conquering all kinds
of obstacles – others come to us ready
to do something daring for the first time
– and even more come to us after
many years away from the dune.
2012 Fly Together Campaign
Generating memories from our Facebook
and Twitter fans/followers.
Results: 10+ stories with photos – 2,000
increase to website and everyone of them
got a nice little something from our team for
their contribution. Kites, toys, t-shirts.
Give your customer’s the opportunity to
share – don’t be afraid to embrace their
feedback.

10. Social Media – Reservations – Retail Locations
• We use every opportunity to keep our customers
talking, sharing and coming back to see us.
• Facebook, Twitter, YouTube, Pinterest and Foursquare are must
have’s and do’s for us. We run special promotions, post photos
and share the stories we receive on all these platforms.
• Our team of reservationists can access customer history
allowing them to greet repeat customers with enthusiasm and
encourage them to try a new adventure or visit any one of our
18 locations.
• We offer t-shirts, posters, key chains – you name it. These items
are great for guests to take back with them to remember our
company and their experiences.

11. Come fly with us soon!
Bruce Weaver
Vice President of Recreation
bruce@kittyhawk.com
Abbi Siler
Marketing Director
asiler@kittyhawk.com