Innovation holds the key to remain competitive in this era of globalization. With resources dwindling and competition increasing, it is now crucial to develop an ecosystem for nurturing innovations in farming and scientific community. The session will explore the factors which are needed for encouraging innovations and identify key success parameters that can enhance innovation in the Indian context.

1. Innovation for competitive agribusiness
development:
Innovation holds the key to remain competitive in this era of
globalisation. With resources dwindling and competition increasing, it
is now crucial to develop an ecosystem for nurturing innovations in
farming and scientific community.

2. 1. Introduction
1. Clear Vision:
2. What Challenges did we face?
3. The Business Development Process
4. Conclusion

3. 2.1 Farming has become more demanding and competitive. (79 000 – 33 000)
2.2 Supply chain – how to establish a system of organizations, people, technology, activities,
information and resources involved in moving a product from supplier to customer.
2.3 Value chain – an interdependent process when value accrues to customer
SUPPLY CHAIN: deliver a product to customer
VALUE CHAIN: VALUE ACCRUE WHEN CUSTOMER NEEDS ARE SATISFIED

5. Innovation
simplifies
your business to its
critical essentials:
What is the best way to do this?

7. 3. The Business Development Process
1. Entrepreneur
1. Innovation The Visionary and Dreamer
Its not the commodity that demands Sees the opportunity, is the energy behind
every human activity and the dreamer.
innovation, but the process by which
its sold to market.
2. Manager
2. Quantification The Pragmatic
Sad fact is that record keeping is not brings order and predictability; craves order,
being done and its costing them a (clings to the status quo) and always sees
fortune. Data-driven decisions are problems and frets.
taken.
3. Technician
3. Orchestration The Doer
If you haven’t orchestrated it, you likes the Technical Work, does it right, loves
don’t own it! to tinker, all ideas are reduced to
Yellow Brick Road brings methodology, ruminates.
structure, order standardisation
as a unique way of doing business.

8. 3.2 Effective revenue generation:
Intervening in the Cut Flower Value Chain
Markets
Creation of Brand
Products
Packaging
Line of Credit
Crop
s
Farmers Market Access
Inputs Created a Network of Suppliers
Nursery units 8

9. NEEDS ANALYSIS 4. Conclusion:
Post Incubation
CLUSTERS
(Provision of tailor-
Pre-Incubation
made services) Timbali’s
PLANNING
Enabling environment
EXPLOIT VALUE ADD
OPPORTUNITIES
LOAN FINANCING
QMS COMPLIANT &
ADAPTABILITY TO MARKET
Incubation
TRAINING, SKILLS &
BUSINESS SYSTEM
TECHNOLOGY
DEVELOPMENT &
TRANSFER
TRANSFER
Incubation
PACKAGING BRANDING, CO-ORDINATED
CO-ORDINATED QUALITY & LOGISTICS MARKETING MARKET SUPPLY
PRODUCTION CONTROL VALUE AND
ADDING SALES
OBJECTIVE 2.
PRODUCT SUPPORT CHAIN: MARKETING & SALES
OBJECTIVE 1. OBJECTIVE 3.
DEVELOPMENT ON FINANCIAL MANAGEMENT,
TECHNICAL KNOW-HOW FACILITATION AND DEVELOPMENT
THE TIMBALI ENABLING ENVIRONMENT portraying the
TIMBALI SUSTAINABLE LIVELIHOOD VALUE CHAIN

10. www.timbali.co.za
Louise de Klerk
louise@timbali.co.za
AVERAGE IS NOT GOOD ENOUGH!