2. Unique Values
Social Aspect: You can send bookmarks to fans with a personal
message and follow others who share similar interests.
Tags: One word descriptors of your bookmark. Popular tags
create a “library” across the site so people interested in those
topics can connect and share.
Integrate with Facebook and Twitter
Primary Audience
Typically will be people with similar interests
3. 1. Organizing Your Resources
With the overwhelming amount of web information,
we cannot read it all in one day but maybe interested
in certain topics-bookmark and tag social posts/blogs
for later.
2. Action Plans
Find a great idea for business cards but no time to
follow up? Tag it with “actionbusinesscards”
3. Company Sharing
Set up a company account to share infographics, etc.
4. Social Networking Profiles
So you don’t forget the profiles you create, book
mark and tag them with “update monthly” and
“socialprofile”
5. Social Mentions
Keep track of your social mentions through
bookmarking and use them in promotional material
4. Marketing “Bookmarks that are
popular get
To make it to front page status, highlighted…content
make sure you share your that's considered to
be more interesting
links with friends. or useful to users
tends to make it to
the top.”
Create regular, focused content
Keep it up to date and consistent in a particular area
or people will ignore it. “People bookmark sites to
find up to date related content...”
Carefully consider post titles. “…[M]ost Delicious
users post their new bookmarks to their personal
walls on a daily basis … really knowing how to use
Delicious requires captivating headers.”
5. Personal Layout (how you save/see your bookmarks)
Basic Tools for conveniently saving and reviewing
bookmarked pages:
1. Bookmarklets: Things to drag onto your browser’s
bookmark toolbar (you can use in any browser)
2. You can also keep bookmarks on the left side of your
browser, in your toolbar, use a firefox ad on, or create a
customized toolbar
Public Layout (how others see your delicious page)
Tags: 1-3 tags appears best, more than that is
overwhelming
Titles: Delicious automatically gives a title; you may
edit as needed; be sure it is interesting and relevant
Informative Notes: Additional descriptions/information
about the bookmark; keep these short, sweet & again,
relevant
6. An original user of delicious (2004)
Taught digital journalism at Stanford, UC Berkeley,
and his own online university- Rheingold U.
Uses Delicious to share information, concepts, and
theories with his students. For Example:
Created the tag Smartmobs (the name of his 2002 book)
to catalog examples of how technology is used to
crowdsource global change in today’s world -
“remarkably useful for anyone trying to leverage the
web to generate change or to spark a movement.”
Uses systematic searches and tag filtering to dig into a
topic and share information with students. “Sharing links
with his journalism class on the topic of Twitter
becomes as simple as combining two of his tags
(“Comm217″ + “Twitter”) and sending them the link.”
http://delicious.com/hrheingold/
7. “A Del.icio.us Interview.” Tech Life. 3 December 2004.
http://www.randsinrepose.com/archives/2004/12/03/a_delicious_intervi
ew.html.
Boswell, Wendy. “How to Use Delicious to Share, Store, and Find Online
Bookmarks.” About.com Guide.
http://websearch.about.com/od/dailywebsearchtips/qt/dnt0412.htm.
Delicious blog, “User Spotlight: Howard Rheingold.” 31 August 2012.
http://blog.delicious.com/2012/08/user-spotlight-howard-rheingold/.
Delicious Website. “About.” http://delicious.com/about.
Fuller, John. “How Delicious Works.” HowStuffWorks.com. 13 July 2009.
http://computer.howstuffworks.com/internet/social-
networking/networks/delicious2.htm.
Hines, Kristi. “How to Use Delicious: The King of Social Bookmarking.”
Social Media Examiner. 11 October 2010.
http://www.socialmediaexaminer.com/how-to-use-delicious-social-
bookmarking/.
