How to start a new game business using our startup Everyplay (www.everyplay.com) as an example case.
Delivered at the Casual Connect Europe conference, in Hamburg, Germany on 12th February 2009.
32. big risks high growth new audiences mass distribution change in behavior disruptive technology unclear business models something that currently sucks
49. Get somebody who hates selling less than starving don’t hire a suit
50. No assholes A single person can destroy your new company.
51. confessions Bizdev Sales, marketing Partners Studio mgmt Server lead Game server CEO Product owner Production PR, finance CTO Game client Design Detailed design Game mechanics All art AD
73. Venture Capital Fuel to grow faster. Not for new companies or hit-driven game studios Only for scaleable businesses like MMOs Great if you will be sold for >50M€ in less than 5 years. 9.
74. 2007-2008: VCs invested $1,7 billion in online games Still available for best game businesses.