2. Trailer

3. Worlds explored, secrets revealed, adventures
taken and some stories about Men need to be
told

4. Difficulty
• Biggest SNS project ever in GSN
• 2/3 team is new members with
timited experience in game
development
• Lack of 3D resources
• Complex requirements: Mixture
between Social and MMO
Big thanks to GSS for support on 3D content !

5. Challenges
Expectations are high:
How to make users happy ?
How to stand out of the crowd ?
And innovations are much needed

6. From there, many questions rise up:
What do we lack ?
What do we need to do better?
…
So many things to do with so many difficulties and
lot of room to innovate
In the end, what we can do best ?
Drawing is thinking

7. Emotions – Interactions
Why?
Show them what they care about.
Directly increase the number of users
Directly inspire others (art, dev..)
Huge advantage along with other aspects:
Gorgeous graphics and carefully driven
gameplay…

8. Art of Cam Gioi
The art structure
Build a City Kill monsters save the world
Toon (casual game ) Real (MMO game )

9. Art style
The settings take place in Medieval Europe (Norse mythos)
Toon style

10. Illumination
Playdom Zynga GSN
Camera

11. Contrast

12. House
Thần điện
Architecture styles ?
Materials : ?
Themes: ?
- Pillar details
- Architecture patterns,
- Building details
- …

13. House

14. A few building types
Building

15. City Map

16. Game world
Central Square

17. Sand Map

18. Fire Map

19. Silent Tower

20. Silent Tower

21. PVP Map

22. Ice Map

23. Characters
?
? ?

24. Character - Characteristics
How to fulfill the
expectations ?
Using in-house surveys ?

25. Character game concepts
After using result from surveys

26. Character Artworks
Knight
Assassin
Wizard

27. NPCs Fat
Power
Authority Goddess Feminine Wealth Merchant Pride
Beauty Cunning

28. NPCs

29. Monsters concept
+ + +
nightmare

33. weapons

35. GUI - usability
Difficulty in a resizable screen ?
Retain the authentic experience
from Norse mythology ?

36. GUI - usability

37. Font design
Focus group
60% like 15 % don’t like 15% don’t care
Font guide line
Font type Bold italic size fx-outline anti-aliased # color
Title-Gui Camgioi-font x 14 x x ffffff
information Tahoma 12-13 x f0cb00
notice Tahoma x 12
Chat private Tahoma 10
Chat Group Tahoma 10
Chat all Tahoma 10

38. Focus Group
Feel more natural and
understandable

39. in-game GUIs

40. Optimizations
Format file
Tool tip
Reusability
Reduce numbers of frames used

41. Buttons !!!!
button

42. Button
4 1
Tool-tip

43. Characters-optimize
Original:42,8kb Save ~8 times in size
Total characters size : 47,33 Mb
Include: monsters, NPC, character, weapons

44. Resource
Let go home,
My boys
It’s time : 8h pm
Mr. TrungNK – my boss – my hero

45. Resources

46. Last words
The time is near, the
Please play the game with us and share it
world needs you !
with your friends, peers!
We are looking forward to your feedback

47. Thanks for your attention
Thank god , it’s over
(almost)

48. ?