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MUSIC: PRODUCING
 AND PROMOTING




     Alex Dalasio
THESIS




HTTP://JOHNNIE93.DEVIANTART.COM/ART/GUITAR-CIRCLE-OF-LOVE-106031667
PERSONAL RELEVANCE
THE MEANING OF MUSIC




        PITCH

        MELODY
THE MEANING OF MUSIC




HARMONY
THE MEANING OF MUSIC




       RHYTHM

       METER
TEMPO


TERMS

 LARGO- SLOW

 MODERATO- MODERATE SPEED

 ALLEGRO- FAST
SONGWRITING
TYPES OF SONGWRITING


STORYLINE

CHORUS/HOOK

VERSE-ONLY

MESSAGE

NOVELTY
LYRICS
        Little Georgia Rose                          ELEANOR RIGBY
                                                                THE BEATLES

                 Bill Monroe

                                                         All the lonely people
    Way down in the blue ridge mountains             Where do they all come from?
                                                         All the lonely people
       Way down where the tall pines grow
                                                      Where do they all belong?
      Lives my sweetheart of the mountains
           She's my little Georgia rose


       NOTHIN’ ON YOU                            THAT’S THE WAY I LIKE IT
                          B.O.B                           KC & THE SUNSHINE BAND


                                                      Oh, that's the way, uh-huh uh-huh,
         beautiful girls all over the world                I like it, uh-huh, uh-huh.
i could be chasing but my time would be wasted         That's the way, uh-huh uh-huh,
          they got nothin' on you baby                     I like it, uh-huh, uh-huh.
              nothin' on you baby
CREATING A DEMO




TIME/TRACK LIMIT

MIXING, LEVELING
TYPES OF DEMOS




ARTIST- MUSICIAN

SONG- SINGLE
THE STUDIO
PROJECT STUDIOS




$10,000-$15,000
PROFESSIONAL STUDIOS
VOCALS
CAREERS



MUSICIAN

PRODUCER: RECORD,DEMO

TEACHER
GETTING NOTICED




INTERNET

WORD OF MOUTH

PERFORMING
EXAMPLES

WWW.SOUNDCLOUD.COM

WWW.MYSPACE.COM

WWW.FACEBOOK.COM

WWW.DATPIFF.COM

WWW.YOUTUBE.COM
ADVERTISING




MUSIC FOR COMMERCIALS
MIXING & MASTERING


ELEMENTS

 BALANCING

 EQUALIZATION

 PANNING

 SIGNAL PROCESSING
BALANCING




HTTP://WWW.MUSICPRODUCTIONCOURSES.NET/MIXING-AND-MASTERING-AUDIO-IN-SOFTWARE-EQ-COMPRESSION/
EQUILIZATION




                                           HTTP://TBMP324.BLOGSPOT.COM/2011/05/
HTTP://MAGNOLIUMSTUDIOS.COM/ABOUTUS.ASP                                           HTTP://WWW.KVRAUDIO.COM/GET/2202.HTML
                                          MIXING-AND-MASTERING-8BIT-ALBUM.HTML
PANNING & SIGNAL PROCESSING




       HTTP://WWW.SAGEAUDIO.COM/AUDIO-RECORDING-STUDIO.PHP
COMBINATION OF ART AND
       BUSINESS
THE RECORD BUSINESS




MAJOR LABELS
THE RECORD BUSINESS

INDEPENDENT LABELS

 LARGE

   SMALL
CHOOSING A LABEL



PROS AND CONS

 MAJOR LABELS
CHOOSING A LABEL
    PROS AND CONS

 LARGE INDEPENDENT LABEL

 SMALL INDEPENDENT LABEL
SERVICES

SIGN ARTISTS

DISTRIBUTE CDS

PROMOTE

PAY ROYALTIES (ARTIST & PRODUCER)

LICENSE
MUSIC VIDEOS
LOSING EFFECT

IDEAL FOR PROMOTION
MUSIC VIDEO
APPLICATION COMPONENT



COMPILATION OF SONGS

ALOT OF SLIDES

PICS VIDEOS

8-15 MINS
APPLICATION COMPONENT #2
CLASS ACTIVITY
WORKS CITED!


HTTP://SERVETHESONG.NET/ - SONGWRITING TIPS AND MUSIC PRODUCTION IDEAS


WANTED: DEMO PRODUCERS- STEVE SKINNER


PRODUCING & MARKETING YOUR OWN RECORD- KEVIN YOUNG


Zager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.


Spellman, Peter “The Self-Promoting Musician” Strategies for Independent music Success. Berklee Press, Hal Leonard Corporation


 http://musicians.about.com/od/beingamusician/ht/selfpromote.htm  - 



www.canadianmusicartists.com/tutorials.html
CONCLUSION



I LEARNED A LOT ABOUT PRODUCING MUSIC, GETTING IT
OUT THERE AND BETTERING MYSELF AS A MUSICIAN.
ALSO I KNOW WHAT RECORD COMPANIES ARE LOOKING
FOR NOWADAYS AND DIFFERENT WAYS TO BECOME
FAMOUS.

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ADALASIO- Producing/Promoting Music

Notes de l'éditeur

  1. \n
  2. \n\nMusic has been around for many years and is always changing. There are many genres such as jazz, blues/rock & roll, hip-hop, country, bluegrass and many others. Today, music is primarily based on electronic instruments and special effects. \n
  3. Music has always played a big part in my life, wether I’m listening, playing or composing. I have been playing guitar since middle school and thought it was time to take my skills to the next level, and actually produce some music myself. \n\nhttp://www.pianolessons.net/lessons/beginner-piano-lessons.html\n
  4. Pitch: If music doesn’t have a perfect pitch, it is considered out of tune. The pitch is the frequency of the note being played. This decides how low or high the note is. Pitch is one of the most important aspects of music. \n\nMelody: combination of notes and chords in a piece of music. This is used in to add variety and emotion. Melodys can be done using vocals as well as instruments. Without melodys, music would just be unorganized notes.\n\nhttp://xenophilius.wordpress.com/2008/11/30/what-color-is-middle-c-musical-pitch-related-to-color/\nhttp://pianosheetsmusic.com/piano-sheet-music-sample/\nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\n\n\n\n\n
  5. Harmony: Is a combination of notes played at the same time in different pitches. These pitches will consist of notes and chords from the same key or scale. A pleasant melody is considered consonant and an unpleasent is considered dissonant. This all depends on musical perception. \n\nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\nhttp://www.solarnavigator.net/music/the_beatles.htm\n
  6. Rythym: Referes to musical patterns also known as beats. When a pattern is repeated throughout a whole song it is called a groove. A rhythm usually consists of keyboards, guitar, drums and bass guitar. This gives the song a “mood” depending on the genre of music.\n\nMeter: This divides music into either strong or weak beats. A drum set would usually be considered a strong beat when a guitar or piano would be a weak beat. This is most important to the composer, also depending on the genre of music. A large part of meter is the time signatures. This will allow a musician to play a melody and rhythm without ever hearing the music. \nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\nhttp://uchsmapeh.blogspot.com/2008/11/rhythm-rhythm-tree-rhythm-sonic-action.html\n\nhttp://www.ludwig-drums.com/drumkits/element.php\n \n
  7. tempo: this is how fast or slow music is being played. Tempo is measured in beats per minute. Different tempos tend to display different emotion. A faster tempo is usually exciting and happy when a slow tempo would be sad or scary. \n\nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\n
  8. Some things to consider when writing songs. Nowadays commercial material is the most popular and most chosen type of music. Producers are looking for music that will make them the most money. Songs and albums should give the listeners an “experience”. A lot of times songs are dropped from albums because they don’t fit the character of the other songs. \n\n\nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\nhttp://idomusicblog.blogspot.com/2010/03/songwriting-101.html\n\nhttp://www.bloggingmuses.com/2007/05/08/songwriters-top-5-ways-to-cure-writers-block\n\nhttp://www.paradiseartists.com/artists/jim_peterik/index.html\n
  9. storyline: mainly used in country music. This type of song must have a beginning, middle and end. The subject is usually aimed towards a large demographic. The hook is usually an unusual effect or an instrumental phrase. \n\n\nchorus or hook songs: The chorus or hook is what is used to catch the audiences attention. Used mostly in popular music that you will hear on the radio. Usually many variations to the vocals and instruments used to make the song. \n\nVerse-only: Referred to as AAA form. These types of songs will have a catchy line at the end or beginning of each verse to catch attention. The melody and lyrical form must both be interesting or the audience will get lost without having a chorus or hook. \n\nMessage: usually are very preachy. There is an obvious or hidden message. There is no certain structure to this type of songwriting as long as the artist gets the message across that they are trying to convey. \n\nNovelty: sometimes the most successful type of song. Mostly all hooks and repetition. This style of song was greatly used in the 1970’s. Some more recent examples are “Barbie Girl” and “Disco Duck.”\nThe audience should be able to memorize the whole song after hearing it only a couple times. \nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\nhttp://4photos.net/en/image:174-35849-Young_girl_playing_banjo_images\n\nhttp://thehypefactor.com/b-o-b-feat-bruno-mars-nothin-on-you-music-video/\n\nhttp://www.bandswallpapers.com/img645.htm\n\nhttp://www.comicgenius.com/discofever/disco_profiles/rick_dees/rick_dees_discography.htm\n\n\n
  10. http://www.metrolyrics.com/\n
  11. First you need to find a producer. Unless you have your own equipment, experience and skills. Under 5 minutes per track and 5 track demo. If a demo is too long, record companies wont take the time to listen to the whole thing. The mixing of the track means a lot to companies as well. They want to know you have musical, and editing skills.   www.canadianmusicartists.com/tutorials.htm\nWanted: Demo producers- Steve skinner\n\n\nhttp://www.datpiff.com/Wu-tang-Clan-Wu-tang-Clan-Demo-Tape-mixtape.10361.html\n\nhttp://onlybootleghere.blogspot.com/2009/05/green-day-dookie-studio-demo-tape.html\n
  12. Artist demos are meant to show how well the musician can sound or make themselves sound. Song demos give the musician a chance to show creativity and gain popularity. This type of demo would most likely need a professional producer to impress record companies. There is also a higher demand for demo producers. There are much more musicians recording demos as apposed to actual albums. \nWanted: Demo producers- Steve skinner\n\n\nhttp://www.knightarts.org/community/miami/kac-winner-update-leggo-my-demo\n\nhttp://www.playitforthelabels.com/aboutus.htm\n\nhttp://www.jacobswellnj.org/connect/sunday-teams/production-arts/\n
  13. In order to be a producer, you must have a great understanding about the equipment being used and how to use it. Sound booth’s are important for recording, keeping the sound limited to whats inside. Some genres are based completely on digital instrumentals, such as techno and modern hip- hop. Others like jazz, rock & roll and country are based on live and acoustic instruments. These different genres will need different types of studios. \nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\n\nhttp://www.audiophilia.com/wp/?p=1329\n
  14. Project studios are primarily synthesizer based. These will include a sound booth with microphone keyboard/ synthesizer, computer (with correct programs) and a soundboard. These types of studios tend to cost $10,000-$15,000. \nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\nhttp://www.musicmatter.co.uk/se-electronics-project-studio-rf\nhttp://www.bgsu.edu/colleges/music/about/tour/facilities/record.html\n\n
  15. Professional studios are necessary when live and acoustic instruments are being used. Much more expensive than a project studio. A higher ceiling is more efficient for these types of studios. There will be a more natural sound. Instruments need to be isolated so they don’t interfere with each other.\nProfessional studios will include; sound booths, microphones for each instrument, amplifiers, microphones for vocals, computer, soundboard, correct ventilation. \nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\n
  16. It is alright to slack on some aspects of recording, but the vocals are the most important. They need to the most time to be perfected and also stand out more than other parts such as instrument tracks. A positive attitude is needed in the studio. Once a negative attitude is shown theres a large chance it will show in the music itself. Pressure is another factor that can greatly affect how the recording will turn out. Musicians are usually rushed in the studio due to the expenses of the studio. \nHappy Singers, Advice for making your vocal sessions as productive as possible.\n-Steve Skinner\n
  17. http://chartrigger.blogspot.com/2008/02/jack-johnson-makes-me-want-to-kill.html\nhttp://blog.kdl.org/?m=200907\nhttp://www.celebrity-sunglasses-finder.com/Kanye-West-Sunglasses.html\nhttp://www.paintingsilove.com/image/show/106762/jimi-hendrix\nhttp://gaomed.com/archives/1023\nhttp://www.moviewallpaper.net/w/Jack_Black_in_School_of_Rock_Wallpaper_5_1024.html\n\n\n\n
  18. The internet is most simple, and efficient way to get noticed. Before the internet, most musicians weren’t heard until they played shows or had material on the radio.\nSpellman, Peter “The Self-Promoting Musician” Strategies for Independent music Success. Berklee Press, Hal Leonard Corporation\n\nhttp://www.masternewmedia.org/news/2008/02/08/internet_video_trends_video_aggregators.htm\n
  19. http://musically.com/blog/2011/01/10/soundcloud-confirms-new-vc-investment-round/\nhttp://www.b-link.bucknell.edu/s/754/default-template.aspx?sid=754&gid=1&pgid=252&cid=4074&ecid=4074&crid=0&calpgid=61&calcid=779\nhttp://miguelfrenesi.blogspot.com/2010_09_01_archive.html\n\n
  20. When creating music for a television or radio commercial there is much less freedom as apposed to music recorded for an album. The lyrics must be much clearer and each syllable should be heard. Producers become extremely picky when it comes to making commercials. \n\n\nhttp://moneysavingmom.com/2010/07/0-501-daisy-sour-cream-printable-coupon.html\nhttp://inhabitat.com/swiffer-sustainability-the-swiffer-designer-speaks-up/\nhttp://www.goodpasture.org/film-production\n\n\n
  21. Balancing: Most necessary and vital part of mixing. Different genres of music tend to have different mixing styles. The kick drum and bass guitar are usually dominant in Hip Hop and R&B. Therefore they will be the loudest. The same thing goes for the guitar in rock n roll music. Usually started by listening to only the rhythmic and vocal tracks. Much easier to do with samples than live performed music. \n\nEqualization: Is taking each individual track and adjusting the sound as apposed to the volume.When tracks are equalized too much they start to sound fake. This should be done with consideration. Orchestras and bands tend to use the minimal amount of equalization. Mostly based on acoustics. If a track doesnt sound good enough some producers will wait till the mix to fix the problem. Usually this is a bad idea because the recording itself should be redone. \n\nPanning: Creating and fixing spacial relationships. “Decorate”. Used to create perfect timing and fill empty space.\n\nSignal Processing: Creating a final, perfected sound. Used for the overall track itself. \n\nhttp://musikality.net/mixing-mastering/send-tracks-professional-mixing-mastering/\n
  22. \n
  23. \n
  24. \n
  25. There is a creative and business side to producing and marketing music. They are both extremely important in becoming successful. Executives are the backbone to the music industry. A & R (Artist and Repetroire) executives work with the record companies to get the music they discovered to be published. To sum this up there is the musician who creates the music, and the executive who gets them out there.\n\nProducing & marketing your own record- Kevin young\n\n\n\nhttp://everyweb.info/business\n
  26. Major record companies will only spend money to promote artists that will make them a lot of money. If an artist will only provide minimum sales, the company cant afford to waste time on them. The main genres of music that bring in the most sales are, hip-hop, rock, and R&B. These are the most popular types of music, and are mainly heard on the radio. \n\n\nProducing & marketing your own record- Kevin young \nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\nhttp://bajzaroj.cz.cc/in.cgi?2&seoref\n
  27. Large independent labels usually focus on several genres of music. The opportunities they offer are similar to major labels. These labels are usually rivals with the more wealthy, successful major labels.\n\nSmall independent labels focus on one or twos genres of music. Dance music is the most dominant genre of small labels. Dj’s that work for the label will play their music at clubs, as apposed to larger labels that can put it directly on the radio. (they usually don’t have enough money to promote several genres.) Also the staff is much smaller. \nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\n\nhttp://www.rollogrady.com/the-music-industry-report-indie-labels-are-on-the-rise/\nhttp://indiespeaker.com/indie/unusual-facts-about-indie-music/\n
  28. Major: \npros- They have enough financial resources to get an artist started and keep them going. \ncons- Some artists don’t get the attention they deserve or need to be successful in the music industry. If an artist doesn’t sell enough records, they will be dropped.\nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\n\n\nhttp://info.bluelinkerp.com/blog-0/bid/36822/4-Questions-to-consider-when-choosing-Inventory-Management-Software \n
  29. Large independent: pros- The artist will get the attention they need if they are signed to the label. If the artist doesn’t make it big right away, they will be given more chances to succeed. \nCons- when an artist is not selling as much as they should, they will not be payed as much royalties as they should. Also the label will pay the top selling artists first.\n\nSmall independent: pros- They will try harder to promote an artist because of their limited funds. The harder they try, the more money they will (hopefully) make. \nCons- Limited finances. It is difficult to compete with other labels. Smaller royalty fees and advances.\nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\nhttp://www.buzzgrinder.com/2009/whats-your-favorite-record-label-past-or-present/\n\n
  30. Sign artists to their label and sometimes pay recording expenses. \nDistribute cd’s and dvd’s to stores and online stores. \nPromote the artist (music videos, commercials, online advertisement, touring.)\nPay royalties to the artist and producer. Every time material is played or sold.\nLicense material to be played in motion pictures or compilation albums.\nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\nhttp://reachfame.wordpress.com/2010/08/05/how-to-contact-record-labels/\n
  31. Gained popularity in the 80s and are slowly losing their popularity. They display the artists persona and appearance compared to radio play which only displays musical talents. The ideal promotion for a musician is radio-play & music videos. Artists need to be careful to not create a negative effect from their music videos, such as subject matter and bad appearances. When an artist is new, the record company almost completely controls them while making a video. They have no say in what is put or what is done in the music video. Music- Video directors have influenced movie directors, because of the camera angles and effects they put into a short amount of time. It has had an even bigger effect on tv commercials.\nSpellman, Peter “The Self-Promoting Musician” Strategies for Independent music Success. Berklee Press, Hal Leonard Corporation\nZager, Michael “Music Production” A manual for Producers, Composers, Arrangers, and Students.The Scarecrow Press INC. 2006.\n\n\n\nhttp://www.rokpool.com/category/tags/buggles\nhttp://www.georgelois.com/pages/milestones/mile.mtv.html\n\n\n
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  35. Explain notes for spaces and lines on the staff. Let students come up with their own sayings in order to memorize the order of the notes. \n
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  37. \n