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Learning Analytics
New thinking supporting educational research
Andrew Deacon
Centre for Innovation in Learning and Teaching
University of Cape Town
3rd Learning LandsCAPE Conference, 14-16 April 2015, Cape Town
Outline
• What is changing with ‘analytics’
• Three ways educational data is analyzed
• New questions in educational research
• Changing roles of analytics
Learning Analytics
… is the measurement, collection, analysis
and reporting of data about learners and
their contexts, for purposes of
understanding and optimising learning
and the environments in which it occurs.
https://tekri.athabascau.ca/analytics
Learning Analytics
data explosion at
micro level –
enriching and
enriched by
meso and macro
levels
Macro
regional / national
Meso
institution / faculty
Micro
student / course / activity
Age of Big Data
Source: The Economist
LinkedIn: ‘Hottest Skills of 2014’
Source: LinkedIn Official Blog
How new is Learning Analytics?
• Established: systemic testing,
assessment, learning design, retention
• Emerging: data sources, volume of data,
model discovery, personalisation,
adaptivity
ANALYTICAL TOOLS
Micro to Meso: Three approaches to educational data
Three approaches to educational data
1. Psychometrics
placing measures on a scale (e.g., in assessment)
2. Educational Data Mining
focus on learning over time (e.g., in school)
3. Learning Analytics
typically wider contexts (e.g., university-wide)
[1] Rasch: Guttman Pattern
A B C D E F Total
1 1 1 1 1 1 6
1 1 1 1 1 0 5
1 1 1 1 1 0 5
1 1 1 1 0 0 4
1 1 1 1 0 0 4
1 1 1 1 0 0 4
1 1 1 1 0 0 4
1 1 1 0 0 0 3
1 1 1 0 0 0 3
1 1 0 0 0 0 2
1 0 0 0 0 0 1
0 0 0 0 0 0 0
11 10 9 6 3 1
Rasch: Item
Rasch: Person-Item Distribution
Rasch: Item DIF - detected
The
unexpected
stands out
[2] Data Mining: Patterns
Year 1 %Passed Year 2 %Passed
Data Mining: RapidMiner
Will search
for relations
and assess
how good the
model is
[3] Developing learning analytics
Students’ use of Vula in a course
Site visits
Chat room
activity
Sectioning
of students
Polling of
students
Content
accessed
Submission of
assignments
Submission of
assignments
Purdue University's Course Signals
• Early warning signs
provides intervention to
students who may not
be performing well
• Marks from course
• Time on tasks
• Past performance Source:
http://www.itap.purdue.edu/learning/tools/signals
Advisors – U Michigan
• Advisors are key element
• Data from LMS
– Measures to compare students
(LMS performance and LMS usage)
– Classifications
(<55% red and >85% green)
– Visualizations of student performance
• Engagement with advisors
– Dashboard
Measures to compare students
• LMS Gradebook and Assignments
– Student score as percentage of total
– Class mean score as percentage of total
• LMS Presence as proxy for ‘effort’
– Weekly total
– Cumulative total
Classifications of cohort
Comparisons are intra-class
Performance Change Presence Rank Action
>= 85% Encourage
75% to 85% < 15% Explore
>= 15% < 25% Explore
>= 15% >= 25% Encourage
65% to 75% < 15% < 25% Engage
< 15% >= 25% Explore
>= 15% Explore
55% to 65% >= 10% Explore
< 10% Engage
< 55% Engage
Advisor support
• Shorten time to intervene
– Weekly update
– Contact ‘red’ students
– Useful to prepare for consultation
• Contextualizing student performance
– Longitude trends (course and degree)
– Identify students who don’t need support
Learning
analytics
simply helps
inform the
intervention
ASKING NEW QUESTIONS
Micro to Macro: Examples from MOOCs and social media
MOOC Completion Rates
http://www.katyjordan.com/MOOCproject.html
Critical Temporalities
0
500
1000
1500
2000
2500
3000
3500
video
discussion
article
article
article
video
video
video
video
video
article
discussion
quiz
article
video
discussion
video
video
video
video
quiz
article
article
assesment
review
reflection
discussion
article
Completed
Viewed
Week 1 Week 2
Week 1
Week 2
Week 3
E-mail
reminders
at start of
weeks
Social Learning
0
500
1000
1500
2000
2500
3000
3500
video
discussion
article
article
article
video
video
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article
discussion
quiz
article
1.01 1.02 1.03 1.04 1.05 1.06 1.07 1.08 1.09 1.1 1.11 1.12 1.13 1.14
Week 1: Steps Visted and Comments Made
Comments Visited
Facebook: all friend relationships
Paul Butler http://www.facebook.com/notes/facebook-engineering/visualizing-friendships/469716398919
1st year course
combinations
at UCT Health
Sciences
Engineering
Humanities
Science
Commerce
[3] UCT and social media
Prominent links to:
– Facebook
– Flickr
– LinkedIn
– Twitter
Twitter: helicopter crash at UCT
2 hours
after the
event
• Peak of 140 tweets
in 5 minutes
• Media organisations
tweets get re-tweeted
• Crash or hard-landing?
Ian Barbour - http://www.flickr.com/people/barbourians/
Twitter: #RhodesMustFall #UCT
0 5000 10000 15000 20000 25000
RhodesMustFall
RhodesSoWhite
UCT
Rhodes
TransformUCT
RhodesLetsTalk
RhodesStatue
OccupyBremner
Ikeys
VarsityCup
WhitePrivilege
RhodesWillFall
Twitter: viral #UCT
UCT on Twitter
Statue protest
starts
Statue
moved
Occupy UCT’s
administration
building
Amplifying #RhodesMustFall
Mail &
Guardian
eNCA news
Sisanda
Nkoala
CHANGING ROLES OF ANALYTICS
A future with more data
Correlation and causation
• Correlation does not imply causation
– Covariation is a necessary but not a sufficient
condition for causality
– Correlation is not causation
(but could be a hint)
Concerns about Big Data thinking
• Does Big Data…
– change the definition of knowledge
– increase objectivity and accuracy
– analysis improves with more data
– make the context less critical
– availability means using the data is ethical
– reduce digital divides
See (Boyd & Crawford 2012)
Future scenarios
• Analytics informing educational research:
– Identifying unusual patterns - raising questions
– Searching for patterns in data – testing models
– Supporting experts – developmental cycle
– New questions in new contexts
– Remember the ethical considerations
• Analytics opened up:
– Good free / open source software is available
– Good learning materials (e.g., MOOCs) on analytics
Software references
• Gephi – network analysis, data collection
• NodeXL – network analysis, data collection
• TAGS – Twitter data collection (Google Drive)
• Word cloud – R package (wordcloud)
• RapidMiner – Data mining, predictive analytics
• Excel – spreadsheet, charts
• R – statistical analysis, graphs
• RUMM – Rasch analysis
Literature references
• Boyd, D., Crawford, K. (2012) Critical Questions for Big Data, Information,
Communication & Society, 15:5, 662-679
• Dawson, S. (2010) ‘Seeing’ the learning community: An exploration of the
development of a resource for monitoring online student networking.
British Journal of Educational Technology, 41(5), 736-752.
• Deacon, A., Paskeviciusat, M. (2011) Visualising activity in learning
networks using open data and educational analytics. Southern African
Association for Institutional Research Forum, Cape Town.
• Berland, M., Baker, R.S., Blikstein, P. (in press) Educational data mining and
learning analytics: Applications to constructionist research. To appear in
Technology, Knowledge, and Learning.
• Hansen, D., Shneiderman, B., Smith, M.A. (2011) Analyzing Social Media
Networks with NodeXL: Insights from a Connected World, Morgan
Kaufmann Publishers, San Francisco, CA.
• Tufte, E. (1981) The visual display of quantitative information. Cheshire,
Conn.: Graphics Press.
South African references

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Learning Analytics: New thinking supporting educational research

  • 1. Learning Analytics New thinking supporting educational research Andrew Deacon Centre for Innovation in Learning and Teaching University of Cape Town 3rd Learning LandsCAPE Conference, 14-16 April 2015, Cape Town
  • 2. Outline • What is changing with ‘analytics’ • Three ways educational data is analyzed • New questions in educational research • Changing roles of analytics
  • 3. Learning Analytics … is the measurement, collection, analysis and reporting of data about learners and their contexts, for purposes of understanding and optimising learning and the environments in which it occurs. https://tekri.athabascau.ca/analytics
  • 4. Learning Analytics data explosion at micro level – enriching and enriched by meso and macro levels Macro regional / national Meso institution / faculty Micro student / course / activity
  • 5. Age of Big Data Source: The Economist
  • 6. LinkedIn: ‘Hottest Skills of 2014’ Source: LinkedIn Official Blog
  • 7. How new is Learning Analytics? • Established: systemic testing, assessment, learning design, retention • Emerging: data sources, volume of data, model discovery, personalisation, adaptivity
  • 8. ANALYTICAL TOOLS Micro to Meso: Three approaches to educational data
  • 9. Three approaches to educational data 1. Psychometrics placing measures on a scale (e.g., in assessment) 2. Educational Data Mining focus on learning over time (e.g., in school) 3. Learning Analytics typically wider contexts (e.g., university-wide)
  • 10. [1] Rasch: Guttman Pattern A B C D E F Total 1 1 1 1 1 1 6 1 1 1 1 1 0 5 1 1 1 1 1 0 5 1 1 1 1 0 0 4 1 1 1 1 0 0 4 1 1 1 1 0 0 4 1 1 1 1 0 0 4 1 1 1 0 0 0 3 1 1 1 0 0 0 3 1 1 0 0 0 0 2 1 0 0 0 0 0 1 0 0 0 0 0 0 0 11 10 9 6 3 1
  • 13. Rasch: Item DIF - detected The unexpected stands out
  • 14. [2] Data Mining: Patterns Year 1 %Passed Year 2 %Passed
  • 15. Data Mining: RapidMiner Will search for relations and assess how good the model is
  • 17. Students’ use of Vula in a course Site visits Chat room activity Sectioning of students Polling of students Content accessed Submission of assignments Submission of assignments
  • 18. Purdue University's Course Signals • Early warning signs provides intervention to students who may not be performing well • Marks from course • Time on tasks • Past performance Source: http://www.itap.purdue.edu/learning/tools/signals
  • 19. Advisors – U Michigan • Advisors are key element • Data from LMS – Measures to compare students (LMS performance and LMS usage) – Classifications (<55% red and >85% green) – Visualizations of student performance • Engagement with advisors – Dashboard
  • 20. Measures to compare students • LMS Gradebook and Assignments – Student score as percentage of total – Class mean score as percentage of total • LMS Presence as proxy for ‘effort’ – Weekly total – Cumulative total
  • 21. Classifications of cohort Comparisons are intra-class Performance Change Presence Rank Action >= 85% Encourage 75% to 85% < 15% Explore >= 15% < 25% Explore >= 15% >= 25% Encourage 65% to 75% < 15% < 25% Engage < 15% >= 25% Explore >= 15% Explore 55% to 65% >= 10% Explore < 10% Engage < 55% Engage
  • 22. Advisor support • Shorten time to intervene – Weekly update – Contact ‘red’ students – Useful to prepare for consultation • Contextualizing student performance – Longitude trends (course and degree) – Identify students who don’t need support Learning analytics simply helps inform the intervention
  • 23. ASKING NEW QUESTIONS Micro to Macro: Examples from MOOCs and social media
  • 24.
  • 26.
  • 28. Week 1 Week 2 Week 3 E-mail reminders at start of weeks
  • 29. Social Learning 0 500 1000 1500 2000 2500 3000 3500 video discussion article article article video video video video video article discussion quiz article 1.01 1.02 1.03 1.04 1.05 1.06 1.07 1.08 1.09 1.1 1.11 1.12 1.13 1.14 Week 1: Steps Visted and Comments Made Comments Visited
  • 30. Facebook: all friend relationships Paul Butler http://www.facebook.com/notes/facebook-engineering/visualizing-friendships/469716398919
  • 31. 1st year course combinations at UCT Health Sciences Engineering Humanities Science Commerce
  • 32. [3] UCT and social media Prominent links to: – Facebook – Flickr – LinkedIn – Twitter
  • 33. Twitter: helicopter crash at UCT 2 hours after the event • Peak of 140 tweets in 5 minutes • Media organisations tweets get re-tweeted • Crash or hard-landing?
  • 34. Ian Barbour - http://www.flickr.com/people/barbourians/ Twitter: #RhodesMustFall #UCT
  • 35. 0 5000 10000 15000 20000 25000 RhodesMustFall RhodesSoWhite UCT Rhodes TransformUCT RhodesLetsTalk RhodesStatue OccupyBremner Ikeys VarsityCup WhitePrivilege RhodesWillFall Twitter: viral #UCT
  • 36. UCT on Twitter Statue protest starts Statue moved Occupy UCT’s administration building
  • 38. CHANGING ROLES OF ANALYTICS A future with more data
  • 39. Correlation and causation • Correlation does not imply causation – Covariation is a necessary but not a sufficient condition for causality – Correlation is not causation (but could be a hint)
  • 40. Concerns about Big Data thinking • Does Big Data… – change the definition of knowledge – increase objectivity and accuracy – analysis improves with more data – make the context less critical – availability means using the data is ethical – reduce digital divides See (Boyd & Crawford 2012)
  • 41. Future scenarios • Analytics informing educational research: – Identifying unusual patterns - raising questions – Searching for patterns in data – testing models – Supporting experts – developmental cycle – New questions in new contexts – Remember the ethical considerations • Analytics opened up: – Good free / open source software is available – Good learning materials (e.g., MOOCs) on analytics
  • 42. Software references • Gephi – network analysis, data collection • NodeXL – network analysis, data collection • TAGS – Twitter data collection (Google Drive) • Word cloud – R package (wordcloud) • RapidMiner – Data mining, predictive analytics • Excel – spreadsheet, charts • R – statistical analysis, graphs • RUMM – Rasch analysis
  • 43. Literature references • Boyd, D., Crawford, K. (2012) Critical Questions for Big Data, Information, Communication & Society, 15:5, 662-679 • Dawson, S. (2010) ‘Seeing’ the learning community: An exploration of the development of a resource for monitoring online student networking. British Journal of Educational Technology, 41(5), 736-752. • Deacon, A., Paskeviciusat, M. (2011) Visualising activity in learning networks using open data and educational analytics. Southern African Association for Institutional Research Forum, Cape Town. • Berland, M., Baker, R.S., Blikstein, P. (in press) Educational data mining and learning analytics: Applications to constructionist research. To appear in Technology, Knowledge, and Learning. • Hansen, D., Shneiderman, B., Smith, M.A. (2011) Analyzing Social Media Networks with NodeXL: Insights from a Connected World, Morgan Kaufmann Publishers, San Francisco, CA. • Tufte, E. (1981) The visual display of quantitative information. Cheshire, Conn.: Graphics Press.