WORK SAMPLE

1. Social Media
http://www.flickr.com/photos/sushirice/2632890346/
Marketing Maps
Understanding the social media era

2. Social media is online content created by people
using highly accessible and scalable publishing
technologies.
Social media is a shift in how people discover, read and
share news, information and content.
It's a fusion of sociology and technology, transforming
monologues (one to many) into dialogues (many to
many) and is the democratization of information,
transforming people from content readers into
publishers.
Social media has become extremely popular because it
allows people to connect in the online world to form
relationships for personal, political and business use.
(wikipedia)
http://technobabble2dot0.wordpress.com/2007/07/31/social-media-maps/

4. http://www.peerinsight.com/docs/Out_and_In.pdf

5. http://hinchcliffe.org/img/web1vsweb2.png

6. http://web2.socialcomputingjournal.com/

7. http://www.powerhousemuseum.com/dmsblog/index.php/2008/03/06/four-intersecting-circles-of-social-media-and-web-strategy-for-the-cultural-sector/

8. http://www.flickr.com/photos/somethinnew/397530229/

9. http://www.micropersuasion.com/2008/01/open-collaborat.html

11. http://www.flickr.com/photos/jeremiah_owyang/1241424786/

12. http://www.slideshare.net/mzkagan/what-the-fk-social-media

13. http://web2.socialcomputingjournal.com/social_media_goes_mainstream.htm

14. http://www.flickr.com/photos/7855449@N02/3623323696/in/set-72157606844282993/

15. http://socialconversations.it/2009/06/11/un-nuovo-giro-di-giostra/

16. http://www.slideshare.net/HubSpot/outbound-vs-inbound-marketing-presentation

17. http://www.blindsociety.com/blindspot/wp-content/uploads/2007/09/marketing-funnel.gif

18. http://www.flickr.com/photos/7855449@N02/2779598555/

19. http://www.mckinseyquarterly.com/spContent/charts/code09/CDJ-Base.swf

20. http://renegadeprofessionalguide.com/wp-content/uploads/2009/04/social-feedback-cycle-by-dave-evans.jpg

21. http://www.slideshare.net/socstardom/socstardom2-social-media-marketing-with-dave-evans

23. http://www.osu.edu/features/2008/socialmedia/images/feature.jpg

24. http://www.flickr.com/photos/morikenstyle/106306545/

25. http://www.slideshare.net/neilperkin/whats-next-in-media/

26. http://www.flickr.com/photos/telezent/2593962093/in/photostream

27. http://www.flickr.com/photos/briansolis/3398531745/

28. http://www.rossdawsonblog.com/Web2_framework_p3.jpg

29. http://www.flickr.com/photos/fredcavazza/3428921418/

30. http://www.slideshare.net/socstardom/socstardom2-social-media-marketing-with-dave-evans

31. http://www.flickr.com/photos/silkcharm/2681008129/

32. http://customerevangelists.typepad.com/photos/uncategorized/steps_medium.jpg

33. http://www.flickr.com/photos/7855449@N02/2780458538/

34. http://www.websocialarchitecture.com/community/2008/06/a-conceptual-ma.html

35. http://www.flickr.com/photos/25131367@N05/2956545358/in/photostream/

36. http://www.flickr.com/photos/25131367@N05/2955726053/

37. http://www.flickr.com/photos/garyhayes/3251571301/in/set-72157613331811096/

38. http://www.flickr.com/photos/7855449@N02/3120385357/in/set-72157606844282993/

39. http://www.flickr.com/photos/jeremiah_owyang/2749895246/

41. http://www.mikearauz.com/2009/04/spectrum-of-online-friendship.html

42. http://english.simonelovati.com/personal-branding-how-you-reach-a-friend-onli

43. http://www.intersectionconsulting.com/blog/?p=312

44. http://www.flickr.com/photos/telezent/2594800920/in/photostream

45. http://www.eventweeps.com/socialmediatree/

46. http://www.awarenessnetworks.com/images/what/socialMediaMarketingChart.jpg

47. http://www.socialware.it/wp-content/uploads/2008/01/social-media-marketing.jpg

48. http://www.toprankmarketing.com/social-media-marketing/

49. http://webmarketcentral.blogspot.com/2009/03/4-cs-of-social-media.html

50. http://www.gauravonomics.com/blog/the-4cs-social-media-framework/

51. http://www.slideshare.net/artscouncilofireland/social-media-marketing-presentation-793694

52. http://theory.wikispaces.com/Public+Relations

53. http://farm4.static.flickr.com/3571/3559883021_791956cdc8_o.jpg

54. http://www.flickr.com/photos/garyhayes/2973684461/

55. http://www.chrisbrogan.com/

56. http://www.flickr.com/photos/7855449@N02/3264836754/sizes/o/in/set-72157606844282993/

57. http://www.flickr.com/photos/gauravonomics/2323710051/

58. http://www.bigmouthmedia.com/live/images/social_media_1.jpg

59. http://smartblog.wordpress.com/2008/05/08/start-a-social-media-campaign/

60. http://www.socialmediamarketing.it/wp-content/issues/iceberg_socialmedia.jpg

61. http://www.flickr.com/photos/silkcharm/2893602428/

62. http://www.edelman.com/image/insights/content/Social%20Pulpit%20-%20Barack%20Obamas%20Social%20Media%20Toolkit%201.09.pdf

63. http://www.bowencraggs.com/blog

64. http://www.flickr.com/photos/hjumper/3660372317/in/photostream/

65. http://www.flickr.com/photos/christopheasselin/3676697820/

66. http://podtech.files.wordpress.com/2008/06/sales20_2.jpg

67. http://www.intersectionconsulting.com/blog/?p=281

68. http://www.flickr.com/photos/gauravonomics/3562678250/in/set-72157603247832629/

69. http://www.slideshare.net/mstrickland/how-to-do-social-media-right-in-2009

70. http://www.rossdawsonblog.com/Influence_Landscape_Beta_v1.pdf

71. http://www.intersectionconsulting.com/blog/?p=294

72. http://metricsman.wordpress.com/2008/08/29/a-new-model-for-social-and-traditional-media-measurement/

73. http://www.iab.net/media/file/Social-Media-Metrics-Definitions-0509.pdf

75. http://www.flickr.com/photos/garyhayes/3271203061/

76. http://www.flickr.com/photos/jeremiah_owyang/3478168483/

77. http://www.flickr.com/photos/jeremiah_owyang/3478041905/in/photostream/

78. http://www.flickr.com/photos/hjumper/3661144024/in/set-72157620561555102

79. To be continued…

80. A special thanks to
Anna Maria Carbone
www.annamariacarbone.com
Stefano Principato
http://valoriprimilab.blogspot.com