Stats never lie. Inbound marketing could be a huge part of what your company may be missing for the growth you're looking for. Publishing and tracking messages across multiple platforms and accounts with suggested times for increasing reach and monitoring the social activity of your leads and customers. Social media is a part of the grand scheme of Inbound Marketing, another moving part to towards growth for your company.
2. Publish and track
messages across multiple
platforms and accounts
with suggested times for
increasing reach. Monitor
the social activity of your
leads and customers.
3. The world is
becoming more
social: 4.6 average
hours per week
worldwide
TNS, 2010
4. 84% of B2B
marketers use
social media in
some form
Aberdeen
5. 59% of marketers
are using social
media for 6 hours or
more each week
Social Media Examiner
6. 83% of marketers
indicate that social
media is important
for their business
Social Media Examiner
7. Social media has a
100% higher lead-to-
close rate than
outbound
marketing
HubSpot State of Inbound Marketing, 2012
8. Social media use in
the U.S. has
increased by 356%
since 2006
NETPOP Research, 2012
23. 44% of marketers
acquired customers
from Twitter
HubSpot State of Inbound Marketing, 2012
24. More than ½ of active Twitter users
follow companies, brands or products on
social networks
79% of U.S. Twitter users are more likely
to recommend brands they follow
Edison Research, 2010
67% of U.S. Twitter users are more likely
to buy brands they follow
25. Companies that use
Twitter average 2x
more leads per
month than those
that do not
HubSpot State of Inbound Marketing Lead Generation Report, 2010