Ever think you could achieve your goals and scale your
business much faster – if you only knew the best
digital marketing tools?
~
These days, there are so many different online
marketing tools that it’s hard to know where to start.
Each new tool requires an investment of your time
and money, and choosing the wrong one now and
then switching to another later can be a hassle.
At ADN Digital we rely on these best digital marketing
tools every day to help our clients achieve their goals
and grow our agency. We’ve broken the list down into
the categories most important to any business.
2. INTRODUCTION
Ever think you could achieve your goals and scale your
business much faster – if you only knew the best
digital marketing tools?
These days, there are so many different online
marketing tools that it’s hard to know where to start.
Each new tool requires an investment of your time
and money, and choosing the wrong one now and
then switching to another later can be a hassle.
At ADN Digital we rely on these best digital marketing
tools every day to help our clients achieve their goals
and grow our agency. We’ve broken the list down into
the categories most important to any business.
3. ANALYTICS &
DATA TOOLS
This free tool shows you all of the important information
about your website performance, including audience
demographics, popular keywords, actions taken, and more.
GOOGLE ANALYTICS
SumoMe allows you to track your readers’ behavior while
on your site and make adjustments accordingly. Use their
Heat Maps to see where people are clicking and their
Content Analytics to see where people stop reading.
SUMOME
Platform-Based Social Media Analytics are the free
analytics tools built into social media platforms themselves
– on Facebook, Twitter, YouTube and more.
SOCIAL MEDIA ANALYTICS
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4. SEO & KEYWORD
RESEARCH
TOOLS
UberSuggest helps you come up with new keywords or
blog topics with an easy “suggest” tool.
UBERSUGGEST
Google Keyword Planner lets you know which of your
potential keywords pack the biggest punch. See how often
your keywords are searched and changes over time.
GOOGLE KEYWORD PLANNER
Ahrefs enables you to audit your website, explore
competitors, research keywords & backlinks - all in one
place.
AHREFS
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5. EMAIL
MARKETING
MailChimp is one of the most popular email marketing
products of today, especially for small businesses. Its
campaign builder lets you easily craft emails that suit your
message
MAILCHIMP
ADN Email is the best email marketing software that
sends, tracks, and delivers emails for both marketing and
transactional purposes.
ADN EMAIL
HubSpot CRM is a completely free tool that streamlines
organizing, tracking, and nurturing your leads
HUBSPOT CRM
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6. VISUAL DESIGN
TOOLSCanva helps you create beautiful photos with easy drag-
and-drop technology. Select one of their countless
templates and you can prepare you design easily.
CANVA
Animoto allows you to create professional slideshow videos
with music, custom text, visual effects, and more.
ANIMOTO
Freepik gives you access to more than one million vectors,
photos, icons, and more.
FREEPIK
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7. CONTENT
CURATION
TOOLS
Feedly collects all of your favorite blogs in one place so
you can scroll through them quickly.
FEEDLY
Pocket installs a button on your browser, so when you
come across an interesting article, video, or image, you just
hit the button and put it in your “pocket” for later.
POCKET
BuzzSumo keeps you up to date with the latest trending
topics in your industry by sending automated alerts every
time new content in your industry is published.
BUZZSUMO
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8. KNOW WHAT YOUR COMPETITORS ARE DOING
WHAT ABOUT
COMPETITOR RESEARCH?
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CONTENT RESEARCH TOOLS
Buzzsumo enables you to analyze the best performing
content by topic or competitor based on the number of
social shares via Facebook, Linkedin, Twitter, Pinterest
and Google+.
BUZZSUMO
Content Explorer is very similar to other content research
tools: both Buzzsumo and Topsy: it aggregates the most
shared content around a certain keyword.
AHREFS CONTENT EXPLORER
In addition to monitoring social shares, Mention also
makes is possible to monitor other media. You can follow
any content, brand or topic on different websites, news
sites, blogs and forums in 42 languages.
MENTION
AnswerThePublic is a free tool that can make a huge
impact on your content marketing research. Sure, the
bearded guy on the home page can be a little
disconcerting.
ANSWERTHEPUBLIC
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SOCIAL MEDIA RESEARCH TOOLS
Using Fanpage Karma you can follow your competitors’
social media channels. You only need to enter the name
of your competitor into the search field, then you can
check out everything.
FANPAGE KARMA
On the other hand, some people find it useful, as it
measures influence through engagement on Twitter, and
other social media profiles. It is a good means of keeping
an eye on what people think about your brand, and to
see what influences them the most.
KLOUT
While Simply Measured is focused on analyzing your own
social media performance, it’s also one of the best tools
for analyzing your competitors through the lens of social
media. It provides comprehensive measurement and
reporting capabilities.
SIMPLY MEASURED
Social Mention is a straightforward search engine for
finding mentions of your brand (or any other term).
Looking a bit like Google did way back when, it’s simple
and clear and quick.
SOCIAL MENTION
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SEO RESEARCH TOOLS
Traffic Travis allows you to track the rank of your
competitors based on any preferred keywords. You can
also check how this rank is changing: whether it’s
increasing or decreasing.
TRAFFIC TRAVIS
SEMRush is another popular tool for analyzing your
competitors’ paid traffic. You can get the most out of
SEMRush by subscribing to a plan. However, the free
version also provides limited reports about organic and
paid traffic, and backlinks.
SEMRUSH
KW Finder presents monthly search traffic from the
Google Keyword Planner and time charts from Google
Trends.
KW FINDER
You get a timeline overview of your competitors’ ads
which shows the ad network activity and provides ad
type breakdown as well as the list of top publishers.
You can even see your competitors’ ad creatives,
including images, texts, flashes and text-image creatives.
ADBEAT
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WEB RESEARCH TOOLS
Using SimilarWeb allows you to analyze more of your
competitors’ online marketing channels. You can easily
compare their strategy with yours. Using this tool, you
can discover the gaps and opportunities to make your
own marketing campaigns more effective.
SIMILARWEB
Marketing Grader is a free Hubspot tool that evaluates
websites from different points of view: blogging, social
media, SEO, lead generation and mobile. All of the data
points are gathered to calculate a total score for each
site.
MARKETING GRADER
13. /adndigitalbd
FACEBOOK
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/ADNdigitalBD
TWITTER
/adndigitalbd
INSTAGRAM
FIND US IN SOCIAL MEDIA
14. CONTACT US
FOR DIGITAL MARKETING SERVICES
FOR YOUR BUSINESS
11, Navana Shefali (3rd
Floor), Road No. 14,
Gulshan 1, Dhaka -1212,
Bangladesh
ADDRESS
+880 9610 770 555,
+880 1777 770 521
PHONE
info@adndigital.com.bd
EMAIL