This document provides information about a company called ATS Mobile that offers mobile marketing services including text message marketing, mobile websites, apps, mobile video, and targeted mobile advertising. The company is headquartered in King of Prussia, Pennsylvania and has international offices in Canada, the UK, Ireland, and the Czech Republic. It discusses the various mobile marketing services and platforms it provides to help clients engage customers on mobile.

1. Since 1989
Innovative Development - Flawless Execution - Cutting Edge Creative - Measureable Results!
Mobile 2014
Text – SMS & Interactive
Web – Responsively Designed
Apps – Simple to complex
Ads – Targeted to ―Now‖
Video – Let Pictures Talk

2. Headquartered in King of Prussia, Pa.
International offices in:
•
•
•
•
Canada
United Kingdom
Ireland
Czech Republic
International offices in:
• Canada
• United Kingdom
• Ireland
• Czech Republic

3. Since 1989 … Integrated companies helping clients understand how MOBILE
can change the way they do BUSINESS!

4. The ECO SYSTEM of
MOBILE
•
Text Message Marketing Platforms
•
Customized mobile consumer engagement solutions
•
Mobile Microsite production - responsive design + development
•
Mobile app development
•
Mobile Ad targeting consulting, placement, and activation

5. The Pillar That Holds Up
The Mobile Marketing Building
Mobile Websites
Apps
 84444.com  84444.ca
QR Codes
Text Message Marketing
Text Message Marketing
Text Message Marketing
Mobile
Video

6. Text Message Marketing 101
The Success Story
Advertisement
Interactive Text
Database
Broadcast Texts
Advanced Telecom Services  84444.com  84444.ca
Success

7. Customized client accessible reporting in Real-time!

8. Text2Win Promotions

9. A school brand-building event platform that is part game, part
tour, part retention device, and features incentives for the winners!
• Interactive Trivia Game
U-Mobile is designed for:
• Prospective Students
• Current Students
• Alumni
to participate by answering text message questions that relate to your
college campus on their mobile phone.
• COMPETE. Participants can begin in one location and solve clues to
score as many points as possible. There are a potential of 20 questions
that the participants may answer.
• WIN. Games can be set up to incentivize participants with prizes such
as a discount on a college application or school merchandise.
• CONNECT. The accumulated opt-in database allows you to reach
thousands of (prospective) students simultaneously.

10. Dynamic SMS Brand Activation @ Events!
•
Bank of America Sponsors Bryant Park Summer Film Festival
–
SMS Movie Trivia Program – part of activation components
Each Week consumers will be asked to engage in an SMS trivia game that entails questions about
the up-coming featured movie, the fastest correct answer for each question will be notified by SMS
text that they are a winner and to redeem their prize at the BOA tent on-site.
* SMS custom functionality built to engage in timed SMS text communication with ability to score in
real time with a web based admin system and scoreboard for people ―keeping score‖.

11. It’s critical that your brands and businesses are providing an
OPTIMAL MOBILE/BRAND ENGAGMENT &
a positive and memorable experience!

12. Turning
traditional awareness
into
mobile audience engagement!
Facebook to Mobile
Broadcast TV to Mobile
Radio to Mobile
Event to Mobile

13. The ability to consume LARGE DATA and integrate and
distribute optimally through mobile!

14. Get to know who your customers are …
Data Capture and Opt In’s are the name of the game!
And stay connected!!!

15. Responsive Design
Instant Win Games & Promotions
Consumers are accessing your
website on countless devices of
many sizes, every day.
Responsive design means your
website will recognize where it’s
being viewed and adapt the same
content to an appropriate style &
formatting, instantly.
Not a-site-for-each-device.
One site for all devices.

16. Creating a unique experience on Mobile and Standard Web!

17. Mobile App development
• Design and develop a custom mobile applications for businesses and brands creating
compelling enterprise solutions and platforms. Leverage technology to allow your
business to cost effectively and rapidly go to market with unique solutions. Applications
robustly function on a full range of mobile operating systems including, iOS and
Android.
• Apps are carrier agnostic resulting in the greatest audience reach for iPad and Android
tablets. Apps can deploy custom solutions and software which seamlessly handle
multiple, complex and real‐time data feeds., and provide push notification capabilities to
reach those that have downloaded the app.

20. Courtesy of Kleiner Perkins Caufield & Byers

22. Mobile Display Targeting Options
Web-Based
In-App
• Will run on a web page just
like an online campaign,
restricted to mobile device
• Runs only within apps
downloaded to smart phones
• Dual HTML5/Flash
publishing, or GIF/JPG
recommended
• Same creative file type
restrictions
• Platform targetable, or
agnostic
• Platform targetable, or
agnostic
• Less rich media options
• More rich media
options, availability welldocumented
• CAN run on feature phones
(non smart phones) as well
as tablets and smart phones
• Will not run on feature
phones, will run on smart
phones and tablets

23. Scalable Cross-Platform Reach
Access 13 billion monthly impressions and 160 million monthly unique across Mobile
Web and Application inventory
iPad
iPhone
Android
Windows Phone 7
768 million monthly imps
12 million monthly UV
4.85 billion monthly imps
61 million monthly UV
7.38 billion monthly imps
87 million monthly UV
2 million monthly imps
100k monthly UV

24. Sophisticated Targeting
We have a massive pool of aggregate mobile data available and
sophisticated targeting tools to help your ads get noticed.
• Context: Reach your target audience by tapping into our
vertical categories
• Geography: Target by DMA, region, city or zip code
• Behavioral: Leverage our audience profiles based on user
behaviors and actions
• Demographic: Target your exact audience by age, gender,
income, occupation, lifestyle and more
• Retargeting: Increases user engagement by identifying and
retargeting both active prospects and current customers
• Device: Unique characteristics such as connection, carrier,
OS platform/version.

25. Mobile Targeted advertising
Activation & Placement

26. Targeted Mobile
Advertising and Promotion:
•
Mobile Advertising placement: Customized targeting based on
target market demographics and geographics!
•
Influence participation while growing awareness and sales, in
both the near and long term.
Category
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
Women Lifestyle
App
Snapshot of targets!
Find Around Me
Horror Make-up FREE
A-List Star Salon ?
Beauty, Fashion & Lifestyle
Cosmopolitan
Country Living
Crazy Hairstyle
Daily Yoga for Hips and Butt
Elle Shopping Guide
Eye Shadows Idea Book
Fashion Nail Idea Book
Glam Media iPhone Site
Marie Claire
MyStyles.com
Real Beauty
Redbook
Style&Fashion
Weight Loss Yoga
Women Day
Women Hairstyles Catalog Free

27. Mobile Video
If a Picture is Worth a Thousand
Words, What’s a Video Worth?
Make your website come alive with
sight, sound, motion, and emotion with
video production.
Video can be a powerful addition to your
mobile and desktop website. It separates
you from your competition by improving
information retention and keeping your
audience’s attention longer.
There are so many uses for video beyond
using it on your desktop. It’s easy to share
on social media. And, it gets you an
immediate presence on YouTube—the
second largest search engine in the
country.
And, the biggest search engine loves
video. In fact, a video is 53 times more
likely to rank on the first page of Google
than a simple page with copy only.

28. ATS Mobile executes text message marketing programs for an avg. of over 1000
clients per year, ranging from Global to Local in scope.
Over the last 6 months we’ve managed Dynamic TXT campaigns for …

29. Thank you!
Brad Bierman
ATS Mobile
Work: 610.994.1853
Mobile: 215.806.0554
Bradb@atsmobile.com