Agora Partnerships proposes introducing P-Bills and the "Fund the Future" student fundraising challenge to increase access to and awareness of impact investing. P-Bills are short-term, moderate risk investments in entrepreneurs that provide both financial and social returns. "Fund the Future" is a competition between students to raise the most funds for entrepreneurs while demonstrating positive social impact. Introducing these initiatives would allow Agora to cover 72-80% of costs for its Accelerator program by generating revenue internally by 2015.

1. AGORA
PARTNERSHIPS
Equilibrium Consulting
Sumira Jayabalan Lindsay Sullivan Annika Lewis Julia Godolphin

2. Agenda
 Opportunity
 P-Bills
 Fund the Future
 Financial Analysis
 Implementation

3. Current Strategy
Agora The Accelerator
Partnerships Program
Intermediary
High growth
connecting early
potential
stage entrepreneurs
entrepreneurs
& investors
Impact Goal: to be self-
entrepreneurs sustaining
Opportunity P-Bills Fund the Future Finances Implementation

4. Financial Situation
Accelerator Investments in
81% of
program entrepreneurs
revenue from
entirely not accessible
private
dependant on to retail
contribution
grants investors
Opportunity P-Bills Fund the Future Finances Implementation

5. Decision Criteria
Increases
Generates
Adheres to awareness of
revenue
Agora strategy impact
streams
investing
Opportunity P-Bills Fund the Future Finances Implementation

6. Opportunity Statement
By introducing P-Bills for retail investors and
the “Fund the Future” student fundraising
challenge, Agora Partnerships will increase
both access to and awareness of impact
investing, and will be able to cover 72-80% of
the costs of the Accelerator program by 2015.
Opportunity P-Bills Fund the Future Finances Implementation

7. P-Bills
What are P-Bills?
 Short term, moderate risk, zero coupon investments
 People, Planet, Profits
Loan Terms
 1 year
P-Bill Objectives Investor Incentive
 $500
• Introduce lower net • Financial & social
 18%
worth investors to interest returns
rate
impact investing
 6-9% to Agora Accelerator
• Generate internal
• Selects
entrepreneur
revenue
Opportunity P-Bills Fund the Future Finances Implementation

8. Fund the Future
Involve
Increase
Fundraising
challenge + students &
leverage their = awareness &
raise funds
skills
 Competition between 10 schools;
MBA mentors
 Raise as much as you can while
generating positive social impact
Opportunity P-Bills Fund the Future Finances Implementation

9. Fund the Future
Involve
Increase
Fundraising
challenge + students &
leverage their = awareness &
raise funds
skills
 Gain experience in impact
investing industry
 Winner receives equity stake in
the entrepreneur
Opportunity P-Bills Fund the Future Finances Implementation

10. Leveraging Technology
Search
Engine
Advertising Internet
Advertising
Website
Facebook,
Twitter, Blogs Social Media
YouTube
Retail Investors
Innovative
Media
Fund the Future
Campaign

11. P-Bill Funding
Implications
P-Bill Sales Projection:
CAGR of 30.2% until 2020
Decrease in new firms to ensure Able to generate all financing through
sufficient retail investment P-Bills by 2015
Opportunity P-Bills Fund the Future Finances Implementation

12. Self-Sustaining
Initiative
Accelerator Program can be 72-80% Internally Financed by 2015
Opportunity P-Bills Fund the Future Finances Implementation

13. Implementation
SHORT TERM MEDIUM TERM LONG TERM
(Present-End of 2011) (2012-2014) (2015+)
1. Pursue relationship with Pay-pal
and begin offering P-Bills
2. Assign MBAs to Schools
3. Beginning of ‘Fund the Future’ campaign
4. Limited expansion of the accelerator program
5. Customizing terms of P-Bills
6. Exploring emerging investment opportunities
7. Consider integration of accelerator companies with developed business partners
Opportunity P-Bills Fund the Future Finances Implementation

14. Opportunity Statement
By introducing P-Bills for retail investors and
the “Fund the Future” student fundraising
challenge, Agora Partnerships will increase
both access to and awareness of impact
investing, and will be able to cover 72-80% of
the costs of the Accelerator program by 2015.

15. Question & Answer
Opportunity Back-Up Detailed Implementation
Alternatives Short term Implementation
Decision Matrix Medium term Implementation
Long term Implementation
Recommendation Support Further Financial Analysis
New P-Bills Web Interface Industry Comparisons
New Fund the Future Interface Long Term Revenues
P-Bill Certificate Accelerator funding Needs
What do retail investors get out of a P-Bill? P-Bill Funding Implications
Retail Investor Profile
P-Bill Sample Ad
Details of the “Fund the Future” Challenge
Who is targeted with the Fund the Future
student fundraising challenge?

16. Summary
P-Bills
• Introducing impact investing to retail investors
• Generate revenue
“Fund the Future” Student Challenge
• Fundraising competition
• Raising money and awareness
Financial Results
• Ability to finance entrepreneurs exclusively through retail
investors
• Primarily internal financing for accelerator program

17. Alternatives
1. Adjust focus: Loans
 Agora makes own investments
2. Donation focus: Singular revenue stream
 Benchmark KIVA
3. Further leveraging student partnerships
 Dual focus: Investments (P-bills) +
Fundraising (Fund the Future)

18. Decision Matrix
Generates revenue Adheres to Agora Increases
streams Strategy Awareness
Adjust Focus: Agora ++ -- ++
making own
investments (Loans)
Donation Focus: + - +
Singular Revenue
Stream
Further leveraging ++ ++ +++
student
partnerships

19. Fund the Future Logistics
 1 MBA per Accelerator company
 MBA assigned to each school  selects team of 2
undergraduates
 Competition lasts 4 months
Criteria for Winner
1. Raises the most funds
2. Demonstrates positive social impact of fundraising
activities
3. Effectively uses social media to fundraise +
communicate message

20. P-BILLS FUND THE FUTURE
P-BILLS FUND THE FUTURE
P-BILLS
Retail Investors all
over the world are
empowering
entrepreneurs in
developing countries,
one investment at a
time. LEARN MORE INVEST
COMPANY
LEARN MORE >> PROFILES ABOUT P-BILLS TODAY

21. P-BILLS THE FUTURE FUTURE
FUND FUND THE
INITIATIVE
FUND THE FUTURE GOALS
SOCIAL IMPACT
Undergraduate students
raising capital for
FINANCIAL
entrepreneurs in Central IMPACT
America through ways that
will positively impact their TEAM
communities. MEMBERS
LEARN MORE >> BUSINESS
IDEAS
TRACKING PROGRESS

22. Simple Investing
With Flexibility
Option 1: Option 2: Option 3: Option 4:
12% to Investor 11% to Investor 10% to Investor 9% to Investor
6% to Agora 7% to Agora 8% to Agora 9% to Agora
Maximizing Personal Return Maximizing Social Impact

23. P-Bill Certificate
500
P-BILL - People, Planet, Profit

24. Value Proposition
P-Bill Investor
An Impact Investor
Facilitating change
and empowering
developing
communities
Financial (5-8%) and Social
Returns

25. Student Profile
Demographic Geographic
• Doing an Undergraduate degree • North America/Europe
• MBA
• 18-25
Undergraduate
Students
Behavioral Psychographic
• Access to a non-profit network • Entrepreneurial focus
• Job opportunities • Creative/Innovative
• Experience in working with emerging • Background in education which
businesses in developing economies supports this cause

26. Investor Profile
Demographic Geographic
• Small amount of • North American
money to invest Market
• Low-Medium
disposable
income
Behavioral Psychographic
• Desire financial • Using own
and social return money to invest

27. Intra-Industry Comparisons:
Debt Investment Growth
No discernable pattern in trajectory of debt
investments

28. Long Term Revenues
Sensitivity Forecast:
analysis: $400B-$1T Base Case:
industry size by CAGR of 30.20%
Industry Growth 2020

29. Accelerator Funding Needs

30. P-Bill Funding
Implications (Full)

31. Implementation:
Short Term
Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec
MBA Mentor
Selection Process
MBA Presentation
of Challenge
Website Re-design
Team Application/
Selection Period
Set up
relationship with
pay-pal
Start Selling of P-
Bills

32. Implementation:
Medium Term
1. Start Fund the Future Student Challenge
 Fundraising by students – Feb-May 2012
2. Limited Expansion of Accelerator program
 17,17,18 - # of additional companies in
2012,2013,2014 respectively
 Looking at all of Central America

33. Implementation:
Long Term
1. Customizing terms of P-Bills
 Adjust duration, return, and face value to suit
individual investor needs
2. Exploring emerging investment opportunities
 Evaluate structure of impact investing class
 Actively participate in market
3. Consider integration of accelerator companies
with developed business partners

34. Sample P-Bill Ad
Why buy a T-Bill when
you can invest in a P-Bill?
People. Planet. Profit.
Learn more at agorapartnerships.org