Search Marketing Agency from India - A3R Digital pvt. Ltd. We are a leading organic and paid search marketing agency from India.

1. Search Marketing Practice

2. Agenda
• Overall Capabilities
– Search Team Structure
– Google Search Algorithm knowledge
• Search Marketing Consulting
– Search Marketing Strategy
– SEO On-Page Optimization
– SEO Off-page optimization
– Paid Search Campaign Planning
• Search Tools Evaluation
– Evaluation, implementation & training
• Search Marketing Audit & Maturity Assessments
• Commercial Engagement Models

3. Agency Introduction
• Digital Media Strategy, Marketing and
planning Agency
• Services include Digital Strategy, Mobile
Apps, search marketing, e-Commerce,
Social Media, Real time marketing and
web design
• Headed by Mr. Ajay Chhabra, Ex- GE,
Ogilvy and MRM Worldwide
• Managing digital campaigns for a number
of Indian and Global Clients

4. Overall Capabilities
• A talent pool of search marketing
professionals across domains
• Prior experience of handling search
marketing projects of leading
global and national brands
• All Most all of the campaigns have
resulted in online leads generation
for the brands
• ROI focused campaigns in
association with search engine’s
professional team
• Talent pool of certified and
experienced professionals
• Search strategy audit, consulting
and training

5. Search Team Structure
Search
Strategy
Leader
Organic SEO
On-Page
Expert
Off-Page
Expert
Paid search
Google
Certified
Expert
Yahoo and
Bing Certified
Web Designer
& UX Design
optimization
Web Audit
Architecture
expert
Web
Programmer
Technical
Audit
Project
Management

6. Google Search Algorithm knowledge
• Deep down on the Google
Search parameters and
updates
• Authored a document on
more than 200 Google
Search parameters along
with their relative
importance
• Experience of working on
organic optimisation on a
large number of campaigns
and websites
• Keeping a close watch on
search engine news and
updates

7. Search Marketing Strategy
• We help you develop a long
term Search Marketing Strategy
for your company, SBU and
product
• We engage with you, a senior
consultant with a decade old
experience.
• We also help you train your
executives and internal team
members so that you enhance in-
house team.
• We do joint ideation and
brainstorming with the clients

8. OFF-PAGE SEO
• Improves website ranking at Search
Engine Result Pages (SERPs).
• Helps in Generation more traffic
and thus more revenue for the
organisation.
• We follow all the Google guidelines
which help in maintaining steady
growth.
• We have a customer centric
approach in our SEO Off page
strategy which involves content
writing and regular link building

9. ON-PAGE SEO
• High Page listing in natural search
results.
• Good content creates good
demand.
• We do an in-depth research and
analysis of the website and
provides amazing results.
• We understand the need of the
client and develop an On-Page
strategy which helps in the long
run.
On-Page
SEO
Keyword research
and analysis
Meta Tags
optimisation
Website Analysis
W3C
Validation
Image
Optimisation
Competition Analysis
Content
Optimisation
Google Tools Set-up

10. Paid Search Campaign Planning
• PPC experts to work with you on
your campaign strategy planning
• Providing highly skilled Resources
for running campaigns – off-shore
or On-site
• Paid campaigns Budget
management
• Coordination with the Search
Engine teams
• Regular reporting and optimization
• Keywords Research and analysis
• Ad Copy and Banner ads creation
• Post-campaign analysis and
reporting to the client
Paid Search
Campaign
Keyword research
and analysis
Search Engine
Coordination
Ad Copy
Creation &
Testing
Google,
Bing &
Yahoo Campaign
setup
Budget
Management
Regular Reporting &
Optimization
Post
Campaign
Analysis
PPC Experts

11. Search Tools Evaluation
SEM Insight
Industry
Insight
SEO Insights
• Search Tools evaluation on
behalf of the clients
• Implementation, training and
effective usage of the tools
• Creating a digital tools
roadmap for the clients for
skills and knowledge
upgradation

12. Search Marketing Maturity Assessment
• Audit of client’s search
marketing from multiple
parameters and perspectives
• Current maturity level
assessment of the search
marketing activities
• Benchmarking the activities of
industry leaders in any vertical
• Plan of action creation post
assessment
• Regular reporting and analysis
of the same

13. Commercial Engagement Model
• Website Audit Analysis – One time
fee based on the scope
• SEO Audit – One time fee based on
the scope
• Search Marketing Maturity
Assessment – Hourly Consulting fee
• Search Marketing Tools Evaluation -
– Hourly Consulting fee
• On-Page SEO - One time fee based
on the scope
• Off-Page SEO – Monthly Retainer
Fee
• Paid Search Campaign Planning &
setup - One time fee based on the
scope
• Search Marketing Strategy
consulting - Hourly Consulting fee

14. New Business & Digital Marketing Strategy Contact:
Email: Info@A3RDigital.com
Mobile: +91-8130940808
New Delhi & Corporate Office:
Ajay Chhabra
A3R Digital Pvt. Ltd.
2E/3 Jhandewalan Extension, New Delhi-110055
NEW DELHI - INDIA
Phone: +91-8130940808 (Ajay Chhabra)
Faridabad Office & Regd. Office:
A3R Digital Pvt. Ltd.
Basement, 702, Sector 21-C, Faridabad,
HARYANA – 121001
Phone: +91-8130940808
www.a3rdigital.com
Contact Us