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ECM Market Analysis 2012

            A look at the crystal ball!

Research and advisory services to help you make the
right technology and strategy decisions.!
    Specific advice. Best-practice approaches. The Real Story.!

                                                  Alan Pelz-Sharpe
                                                       Partner
                                                  Real Story Group
                                               aps@realstorygroup.com
                                                  @alanpelzsharpe
Real Story Group: What We Do



Analyze
weaknesses and
strengths of the
tools....and
vendors


Advise on successful
technology selection
and implementation
best practices



Copyright © 2012 Real Story Group
© Real Story Group 2011
                                     ECM
                                    SUITES
               DEAL SIZE




                                              DOCUMENT
                                            MANAGEMENT
                                             SPECIALISTS
                                         (including SharePoint)


                                                                                       CLOUD
                                                                                        FILE
                                                                                      SHARING




                                                VOLUME OF DEALS
Copyright © 2012 Real Story Group
2500	
  

                                    ECM Revenue Estimates 2011

                2000	
  




                1500	
  




                1000	
  




                 500	
  




                     0	
  
                                                                               $	
  Millions	
  




                                                                 © Real Story Group 2011

Copyright © 2012 Real Story Group
© Real Story Group 2011




                                                                                                                      HP



   Document                                              Kofax
                                                                                              Perceptive
Management (ECM)                                                   EMC
                                                                                              (Lexmark)


 CROSS-CHECK
      2012
                                                            Microsoft
                                                                                                           OpenText




                                                                          IBM                  Oracle
                                     VENDOR SIZE




                                                       KnowledgeTree                    SpringCM
                                                                        Hyland
                                                                                 Nuxeo
                                                     Newgen EVER
                                                                                         Alfresco
                                                                    Xerox
           FOCUS ON DM                                                      Objective
                                                   Readsoft Laserfiche
                                                                                 Fabasoft
                                                                 Docuware
Copyright © 2012 REAL STORY GROUP
          realstorygroup.com


 Copyright © 2012 Real Story Group
Key Takeaways



    •  A few vendors dominate the big deals but there is a very long tail
    •  The market may be mature but new entrants keep coming
    •  Cloud may not be there yet for ECM, but the next few years will likely
       see the start of a change
    •  SharePoint is dominant in terms of revenue, but the thrill has gone
    •  The skills shortage is worsening and there is no sign of it getting any
       better
    •  Social, Mobile and Cloud may get the headlines, but simple needs
       dominate the buyers day to day reality
    •  2012 will be the year of the application
    •  It’s a market with a long life ahead of it




Copyright © 2012 Real Story Group
Thank you!


•  Please visit our web site: realstorygroup.com
        –    Vendor/product evaluations
        –    Analyst advisory papers
        –    Webinars
        –    Education courses
        –    One-on-one analyst advice

Download a free research sample:
www.realstorygroup.com/Sample
Follow us on Twitter: @realstorygroup
@alanpelzsharpe
Contact me at aps@realstorygroup.com
Copyright © 2012 Real Story Group

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RSG: ECM market

  • 1. ECM Market Analysis 2012
 A look at the crystal ball! Research and advisory services to help you make the right technology and strategy decisions.! Specific advice. Best-practice approaches. The Real Story.! Alan Pelz-Sharpe Partner Real Story Group aps@realstorygroup.com @alanpelzsharpe
  • 2. Real Story Group: What We Do Analyze weaknesses and strengths of the tools....and vendors Advise on successful technology selection and implementation best practices Copyright © 2012 Real Story Group
  • 3. © Real Story Group 2011 ECM SUITES DEAL SIZE DOCUMENT MANAGEMENT SPECIALISTS (including SharePoint) CLOUD FILE SHARING VOLUME OF DEALS Copyright © 2012 Real Story Group
  • 4. 2500   ECM Revenue Estimates 2011 2000   1500   1000   500   0   $  Millions   © Real Story Group 2011 Copyright © 2012 Real Story Group
  • 5. © Real Story Group 2011 HP Document Kofax Perceptive Management (ECM) EMC (Lexmark) CROSS-CHECK 2012 Microsoft OpenText IBM Oracle VENDOR SIZE KnowledgeTree SpringCM Hyland Nuxeo Newgen EVER Alfresco Xerox FOCUS ON DM Objective Readsoft Laserfiche Fabasoft Docuware Copyright © 2012 REAL STORY GROUP realstorygroup.com Copyright © 2012 Real Story Group
  • 6. Key Takeaways •  A few vendors dominate the big deals but there is a very long tail •  The market may be mature but new entrants keep coming •  Cloud may not be there yet for ECM, but the next few years will likely see the start of a change •  SharePoint is dominant in terms of revenue, but the thrill has gone •  The skills shortage is worsening and there is no sign of it getting any better •  Social, Mobile and Cloud may get the headlines, but simple needs dominate the buyers day to day reality •  2012 will be the year of the application •  It’s a market with a long life ahead of it Copyright © 2012 Real Story Group
  • 7. Thank you! •  Please visit our web site: realstorygroup.com –  Vendor/product evaluations –  Analyst advisory papers –  Webinars –  Education courses –  One-on-one analyst advice Download a free research sample: www.realstorygroup.com/Sample Follow us on Twitter: @realstorygroup @alanpelzsharpe Contact me at aps@realstorygroup.com Copyright © 2012 Real Story Group