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Social Media Marketing Package for Dentists

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Social Media Marketing Package for Dentists

  1. 1. BEYOND MARKETING IQD AGENCY Marketing Packages www.iqd.agency
  2. 2. “HELLO” We believe in a better tomorrow by learning and improving every day. We imagine a world where we are all inspired to go to work and do what we love every day. We believe that there are endless opportunities for people that never give up and improve daily. We help small businesses increase brand equity, by creating authentic and inspiring stories. We are not focused on likes but on tangible business results. Since 2010 we bring results for open minded people. I am Alexander Novicov, CEO@IQD WELCOME MESSAGE Picture Placeholder
  3. 3. Picture Placeholder We see the marketing world in a different way. Starting from the way brands communicate, the way brands storytell to design aesthetics. In today’s fast moving world, we must evolve and keep learning every day for a better tomorrow. With hard work, dedication and passion we all can have a better tomorrow. WHY WE EXIST
  4. 4. WHO WE ARE? We are a marketing agency that create mind blowing stories for our clients. Our Office Picture PlaceholderMarketing is telling the world you’re amazing. Content marketing is showing people that you are! A content marketing agency that believes in a better tomorrow. We create marketing strategies for clients that want to increase brand equity, loyalty, engagement and create an emotional connection between the brand and the consumer. In today’s marketing world there are three things: Attention, Noise & Annoyance. We believe that brands need ATTENTION from the consumer in order to sell their products or services.
  5. 5. SOME POINTS FOR AMAZING STORYTELLING “”Marketing is no longer about the stuff that you make, but about the stories you tell” – Seth Godin We as human beings love stories that’s why when brands story tell well, people become emotionally engaged. 92% OF CONSUMERS WANT STORIES 01 When people are emotionally connected with a brand they become loyal clients. BUILDING EMOTION IS KEY 02 When we are engaged with a story we are more likely to take action. STORIES CAUSE US TO TAKE ACTION 04 Brands are built on loyal clients. LOYALTY IS KEY 03 There are two ways to share knowledge. You can push information out or you can pull them in the story.
  6. 6. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 6 A BRIEF HISTORY A brief history of IQD Agency 2010 Started as a one man business with zero capital. ESTABLISHMENT 2011 Started working with majorbrands in Cyprus. Dominated the marketin the digital marketing space. WON MAJOR ACCOUNTS 2012 Won 8 global and local awards on digital marketing and business. AWARDS 2013 Opened a new office in London, UK. NEW OFFICE IN THE UK 2016 Worked with major global and local brands. Created amazing branding campaigns. TOP BRANDS LIST 2017 Our goal is to become better than we were yesterday. EVOLVING EVERY DAY
  7. 7. “TRADITIONAL MARKETING TALKS TO PEOPLE, CONTENT MARKETING TALKS WITH THEM ” INSTAGRAM: @IQDAGENCY
  8. 8. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 8 MONTHLY MARKETING PACKAGES Bronze Social €997 Silver Social €1,977 Gold Social €4,997 Dedicated Account Manager Dedicated Account Manager Everything that Silver & Bronze Package Has Including Account Monitoring Account Monitoring SEO Research Content Creation: For 2 Platforms (Facebook & Instagram) Content Creation: For 2 Platforms (Facebook & Instagram) Run SEO campaign Monthly Social Media Native Design Post Create & Publish: 8 Posts Monthly Social Media Native Design Post Create & Publish: 15 Posts Monthly Social Media Native Design Post Create & Publish: 25 Posts Ad Campaign Management (PPC Advertising): Facebook, Instagram and Google Advertising with keywords: 3 Hours Ad Campaign Management (PPC Advertising): Facebook, Instagram and Google Advertising with keywords: 6 Hours Ad Campaign Management (PPC Advertising): Facebook, Instagram and Google Advertising with keywords: 10 Hours Marketing Consulting: 1 hour Per Month Engagement with followers: 2 hours Per Month Engagement with followers: 4 hours Per Month Set up email marketing funnel Reputation Management Marketing Strategy Overview Brainstorm ideas for content development Brainstorm ideas for content development Brainstorm ideas for content development Monthly Analytics Report Send email marketing newsletters to clients Competitor analysis Monthly Analytics Report Instagram Stories Designs Monthly Analytics Report
  9. 9. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 9 MARKETING PACKAGES Beyond posting VIP Marketing €9,997 Everything that bronze package has including 2 Blog Articles Media budget spend on keywords worth €5,000 Website SEO Design & Develop Landing Page E-Book design Infographic design x2 Photo shooting Artwork designs for print x1
  10. 10. “BUSINESS IS ALL ABOUT INNOVATION” INSTAGRAM: @iqdagency
  11. 11. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 11 LET’S SEE RESULTS We run a marketing campaign for the Think Beyond Conference. Our objective was to create inspiring and creative content to grabs people’s attention. We created unique designs that attracted the right audience. We reached 160,269 that actually paid attention to our work because it was different, creative and interesting.
  12. 12. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 12 LET’S SEE RESULTS In this noisy world we managed to generate so much interest for a new brand / new event. Results and data always show the full picture.
  13. 13. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 13 SOME CLIENTS Some of our clients Sed ut perspiciatisunde omnisiste natus error sit volup tatem accus anti um dolor emque lauda nt ium, totam rem aperiam, eaq ue ipsa. PROJECT: LOREM IPSUM Sed ut perspiciatisunde omnisiste natus error sit volup tatem accus anti um dolor emque lauda nt ium, totam rem aperiam, eaq ue ipsa. PROJECT: LOREM IPSUM Picture Placeholder Picture Placeholder The image part with relationship ID rId3 was not found in the file. The image part with relationship ID rId3 was not found in the file. The image part with relationship ID rId3 was not found in the file.
  14. 14. “Together wecan achieve more’’ BEYOND A TEAM OF MARKETERS, DESIGNERS & DEVELOPERS
  15. 15. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 15 MEET OUR GREAT TEAM Our heroes CEO / Storyteller/ Doer ALEXANDER NOVICOV Content Designer LOUIZA AINSLEY Web Developer STEVEN MCSORLEY Web Designer ADEK OSIEWICH Copywriter MARIE SWAN Picture Placeholder
  16. 16. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 16 WHY CHOOSE US AS A PARTNER We all believe in thinking and doing beyond We always have a whatever it takes attitude with our clients. We will find a solution to any problem. ATTITUDE We don’t make promises that we can’t deliver. We always deliver what we promise. WE DELIVER We’ve been in the market for the last 5 years and we continuously learn new things as the digital world is ever-changing. OUR EXPERIENCE Our culture at the company is friendly and we always welcome our clients with a smile. OUR TEAM We really care about our clients and our projects. WE CARE We believe in growth, we compete every single day against ourselves, we want to become better than we were yesterday. COMPETING
  17. 17. NO ONE BUYS FEATURES THEY BUY A STORY
  18. 18. “PEOPLE DON’T BUY WHAT YOU DO THEY BUY WHY YOU DO IT’’
  19. 19. THINK OF SOCIAL MEDIA AS PATIENT REFERRAL PROCESS ON STEROIDS.
  20. 20. MARKETING IS ABOUT VALUES
  21. 21. We worked with Beauty Line on the dedicated blog site “Beauty Diaries”. Picture Placeholder PORTFOLIO SHOWCASE
  22. 22. BUSINESS PROPOSAL 22 EKA GROUP MARKETING CAMPAIGN Storytelling, Execution, Content, Video Production, Promotion. We created an authentic story for EKA to increase loyalty and brand ourselves. www.70yearseka.com CAMPAIGN: BUILDING ON FAMILY MOMENTS Story Development: Our storyobjective was to connect with our clients on an emotional level. Objective: The objective was to inspire and educate people about EKA’s brand positioning. Social Campaign: After we developed, filmed and edited our campaign we promoted it to our targetaudience. Picture Placeholder
  23. 23. Picture Placeholder
  24. 24. BUSINESS PROPOSAL 24 PIRILLOS BAKERY STORYTELLING From the idea to execution We created an authentic story for Pirillos and connect with our clients on an emotional level. Pirillos before had a common message (Quality) and we changed that to Family & Tradition Go Together. STRATEGY: MARKETING STRATEGY Brand Story: Created abrand story and positioned the brand in a position to succeed Marketing Strategy: We created a marketing strategy and executed it to increase brand equity and emotional connection. Social Media: We created different creative concepts to communicate our values with our clients and engage emotionally
  25. 25. BUSINESS PROPOSAL 25 ZANETTOS STORYTELLING Creating emotional connection We created a story that represents the brand; friendships. We created relevant content for our core target audience and communicate friendships. When you visit Zanettos you are in a friendly environment and enjoy your food with friends that love you and care for you. We show that to our clients and potential clients with our marketing activities. STRATEGY: STORY DEVELOPMENT
  26. 26. BUSINESS PROPOSAL 26 ZANETTOS DESIGN WORK
  27. 27. BUSINESS PROPOSAL 27 ALMYRO GLYKO STORY DEVELOPMENT
  28. 28. BUSINESS PROPOSAL 28 ALMYRO GLYKO STORY EXECUTION
  29. 29. BUSINESS PROPOSAL 29 CHARMM DESIGNS STORY EXECUTION
  30. 30. BUSINESS PROPOSAL 30
  31. 31. BUSINESS PROPOSAL 31
  32. 32. BUSINESS PROPOSAL 32
  33. 33. BUSINESS PROPOSAL 33 SPARTA NOVELTY MARKETING STRATEGY Story: you against the world Our task was to reposition Sparta Novelty as a brand. Position the brand to succeed in new markets and gain market share in their current market. We created a comprehensive marketing strategy that combines business goals with marketing goals, an inspiring and emotional story, a clear content strategy, email marketing strategy (data strategy), renamed the brand, designed a new logo, created brand identity and social media strategy. TASK: MARKETING STRATEGY
  34. 34. SPARTA NOVELTY STORY DEVELOPMENT
  35. 35. BUSINESS PROPOSAL 35 SPARTA NOVELTY DESIGN
  36. 36. BUSINESS PROPOSAL 36 ROYAL CROWN WED DESIGN & DEVELOPMENT
  37. 37. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 37 LANDING PAGE Objective: Increase email database
  38. 38. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 38 SOCIAL CONCEPT DESIGN Objective: Increase brand awareness for Lordos Hotel
  39. 39. BUSINESS PROPOSAL 39 IOANNA PAPANICOLAOU BRAND IDENTITY
  40. 40. BUSINESS PROPOSAL 40 THE THANK YOU BOX CONCEPT DESIGN
  41. 41. BUSINESS PROPOSAL 41 SADE4U.COM BRAND IDENTITY & E-COMMERCE
  42. 42. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 42 NEWSLETTERS Monthly Newsletters Consistently clean database & email verification Unique Content: Interviews, Articles & Sales Exclusive VIP Events
  43. 43. BUSINESS PROPOSAL 43 CREATIVE DESIGN Objective: Get people’s attention and brand awareness
  44. 44. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 44 SOME CLIENTS Some of our clients Sed ut perspiciatisunde omnisiste natus error sit volup tatem accus anti um dolor emque lauda nt ium, totam rem aperiam, eaq ue ipsa. PROJECT: LOREM IPSUM Sed ut perspiciatisunde omnisiste natus error sit volup tatem accus anti um dolor emque lauda nt ium, totam rem aperiam, eaq ue ipsa. PROJECT: LOREM IPSUM Picture Placeholder Picture Placeholder The image part with relationship ID rId3 was not found in the file. The image part with relationship ID rId3 was not found in the file. The image part with relationship ID rId3 was not found in the file.
  45. 45. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 45 WHAT OUR CLIENTS SAY ABOUT US What some of our clients say about us “IQD is a great company to work with. They are very helpful, enthusiastic and it's a gift to work with them in all things digital and social media-wise. I highly recommend IQDigital Agency.” - Tony Wightman-Ex Marketing Manager for Mars Chocolate / Wellwood Consulting “We hired Alexander Novicov over a year ago to be our non executive director and IQDigital Agency to help us with our digital marketing activities. I would have to honestly say it was a great decision; IQD genuinely cares and goes way beyond his call of duty” - Sade Akinosho - Khairmax Ltd “We can’t thank Alexander and IQD enough for completely redesigning our website and helping us with all our social media! They were a pleasure to work with; upmost professional at all times and spoke with a clear understanding with all he was doing” Alia – H&C Accounting “In the beginning we were hesitant to work with IQD due to their pricing, but looking back today it was worth m uch more than the initial price. Above & beyond expectations.” Andreas Louca – eSelis 1 2 3
  46. 46. JAFAR DESIGNS STUDIO BUSINESS PROPOSAL 46 CUSTOMER TESTIMONIALS We have more than 29 customer testimonials, here are a few. … "I’ve had the privilege of working with Alex as from 2013 till now and in that time I have known Alex to be a well- grounded and down to earth business professional .I strongly recommend him for future work as a digital media strategist. MARCOS KOMODROMOS Charter PR Practitioner … IQD has been our marketing partner for more than 6 years. Their experience and professionalism help us to receive excellent results. I highly recommend them. VINA KOLIANDRI CFO, EKA Group … Alexander is a very hard working and focused individual. He brings a good level of business experience to any project that he undertakes and I would be happy to recommend his services. PANAYIOTA KYRIAKOU Marketing Manager, DJK Group Picture Placeholder Picture Placeholder Picture Placeholder
  47. 47. NEVER ACCEPT AVERAGE ALWAYS DEMAND THE BEST. “Alexander Novicov- CEO”
  48. 48. THANK YOU! Are you ready to take your brand to the next level? 23 Agias Paraskevis Nicosia, Cyprus 22 101 935 an@iqd.agency Cyprus Office: Fb.com/IQDAgency @alexnovicov / @iqdagency www.iqd.agency Get inspired on: 44 Broadway, Stratford 020 3130 0451 an@iqd.agency UK Office:

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