The document compares referral traffic sources for social networks and Google. It shows that social networks accounted for 26% of referral traffic on average across various websites, compared to 15% for Google. It then discusses using social login, analytics, gamification and other social features to enhance user engagement and sharing on websites. Finally, it outlines Gigya's client implementation process and highlights how their identity management platform provides security, reliability and performance.
44. •
•
•
Analytics
•
Game
Mechanics
Social
Engagement
Sharing
Social
Login
45. Gigya Client Gigya
Prepare Implement Review
Define Develop Review Code Review &
Objectives
Goals Wireframes API Implementation QA Code
Gigya & client Gigya designs Gigya Integration with Gigya performs a
evaluate integration, inclu educates client dedicated support complete QA of
existing system ding custom engineers on provided by Gigya integration
and define wireframes Gigya API Gigya
implementation
goals
46.
47.
48.
49.
50. Security Reliability Performance
• Security is a top • Boasts a track record • Proven in high-scale
priority (see appendix for of 99.997% uptime environments with
details) large companies
• Supports 280 million including
• Gigya’s technology unique users per
passed intensive CocaCola, Intuit and
month Target
security review by
PayPal, Adobe and • Offers the most
Time Warner development
options, support for
21 providers and no
vendor lock-in