Presentation emerald linking research to the benefit of the community

1. www.emeraldinsight.com
Linking research to the
benefit of the Community
Ramy Hassanien
Sales Manager, NA & Levant.
Emerald Group Publishing.

2. www.emeraldinsight.com
How to Prepare a Manuscript for
International Journals
Practical tips to help you get published

3. key author needs:
• certification of research,
• continuation of funding and employment,
• recognition and career
Author
paper
data
etc.
Reviewer
Publisher
Editor
journalResearch
Output
From a journal publishing perspective:
responsibilities

4. Role of the Journal Editor
• Public face of the journal
• Decides on what gets published
– type and standard of paper
• Sets editorial policies
– with editorial board & publishers’ editor
• Runs the peer review process
– supported by an editorial office funded by the publisher

5. Peer Review
• A methodological check
– soundness of argument
– supporting data and cited references
• Done by two anonymous academics
– (“the reviewers”)
• Reviewers peer review without payment
– costs of administering the selection of reviewers, postage and
document costs are borne by the journal
• On average 30% more papers are reviewed than published

6. Role of the Publisher
• Editorial (journal brand) management:
– acquisition of content
– monitor research trends
– monitor editorial office efficiency and efficacy
– monitor key success indicators
– editorial renewal
• Business management
• Production and online hosting
• Sales and marketing

7. Why publish?
Publishing is one of the necessary steps embedded in the
scientific research process.
• To present new, original results or methods
• To rationalize (refine, reinterpret) published results
• To review the field or to summarize a particular subject
• To publish that advance, not repeats, knowledge and understanding in a
certain, scientific field
• We should not publish:
– Reports of no scientific interest
– Work out of date
– Duplications of previously published work
– Incorrect/not acceptable conclusions
• You need a GOOD manuscript to present your contributions
to the scientific community

8. What is a good manuscript?
• Contains a scientific message that is clear, useful, and
exciting.
• Conveys the authors’ thoughts in a logical manner such
that the reader arrives at the same conclusions as the
author.
• Is constructed in the format that best showcases the
authors’ material, and written in a style that transmits the
message clearly.
• Content is essential

9. • Presentation is critical
• A good manuscript makes readers (especially
reviewers and editors) grasp the scientific significance
as EASILY as possible.
• Writing a good manuscript is NOT easy. Be prepared
to work hard on it.
– Cherish your own work – if you do not take care, why should
the journal?
– There is no secret recipe for success – just some simple rules,
dedication and hard work.
– Editors and reviewers are all busy scientists, just like you –
make things easy to save their time!
What is a good manuscript?

10. How to prepare a good manuscript - 1
Think about WHY you want to publish your work. (Actually,
you should check the originality of the idea at the very
beginning of your research.)
– Have you done something new and interesting?
– Is there anything challenging in your work?
– Is the work related directly to a current hot topic?
– Have you provided solutions to some difficult problems?
• If all answers are “yes”, then start preparations for your
manuscript

11. Decide on the type of the manuscript
– Full articles/Original articles: the most important papers. Often
substantial completed pieces of research that are of significance.
– Letters/Rapid Communications/Short communications: quick and
early communication of significant and original advances. Much
shorter than full articles (usually strictly limited).
– Review papers/perspectives: summarizing recent developments on a
specific topic. Highlighting important points that have previously been
reported and introduce no new information. Often submitted on
invitation.
– Self-evaluate your work. Is it sufficient for a full article? Or are your results so
thrilling that they should be shown as soon as possible?
– Ask your supervisor and your colleagues for advice on manuscript type.
Sometimes outsiders can see things more clearly than you.
How to prepare a good manuscript - 2

12. Choose the target journal
– Choose one right journal for your work. DO NOT gamble by
scattering your manuscript to many journals. Only submit once!
– Articles in your references will likely lead you to the right journal.
– Read recent publications (at least go through the abstracts) in
each candidate journal. Find out the hot topics, the accepted types
of articles, etc.
– Ask yourself the following questions:
• Is the journal peer-reviewed?
• Who is this journal’s audience?
• How long will it take to see your article in print?
• Is this a prestigious journal?
How to prepare a good manuscript - 3

13. Read the ‘Guide for Authors’.
– Apply the Guide for Authors to your manuscript, even to the first
draft (text layout, paper citation, nomenclature, figures and table,
etc ). It will save your time, and the editor’s.
– All editors hate wasting time on poorly prepared manuscripts.
They may well think that the author shows no respect.
How to prepare a good manuscript - 4

14. Important to remember
• Submit to the right journal (scope and prestige)
• Submit to one journal only
• Check the English
• Pay attention to structure
• Pay attention to journal requirements
• Be honest

15. Some special technical aspects of the
manuscript
Length of the manuscript:
• 25- 30 pages is the ideal length for a submitted
manuscript, including ESSENTIAL data only.
 Title page
 Abstract 1 paragraph
 Introduction 1.5-2 pages
 Methods 2-4 pages
 Results and Discussion 10-12 pages
 Conclusions 1-2 pages
 Figures 6-8
 Tables 1-3
 References 20-50 papers
• Letters or short communications have a stricter
limitation of the length. For example, 3000 words with
no more than 5 illustrations.

16. How to prepare a good manuscript –
Overview
The general structure of a full article
• Title
• Abstract
• Keywords
• Main text (IMRAD)
– Introduction
– Methods
– Results
– And
– Discussions
• Conclusion
• Acknowledgement
• References
• Supplementary materials
Make them easy for indexing and searching! (informative,
attractive, effective)
Journal space is precious. Make your article as brief as
possible. If clarity can be achieved in n words, never
use n+1

17. Frustrations of an Editor
• Publish or submit the same paper twice
• Cutting up your work in many short publications.
• Sloppy manuscripts (e.g. many typing errors).
• No clear statement of what changes has been made in
revised manuscript.
• Without arguments not following recommendations for
revision.
• Selective referencing

18. Summing up
• Before you start:
– Think about why you want to publish your work
– Decide on the type of manuscript
– Choose the target journal
– Read the Guide for Authors of the target journal

19. www.emeraldinsight.com
Emerald Group
Publishing

20. Supporting education
and learning
Building relationships
Passionate about service
Committed to quality
Understanding customer needs
Exceeding expectations

21. Quality and Service
.
We show commitment to quality
through excellent service and
support resources.
We build strong relationships
with…
more than 100,000 advisers,
authors and editors
and nearly 5,000
customers
in 130 countries
worldwide

22. .
when building their research
collections
In 2012 we significantly evolved
our market offering to provide
our customers with…
greater choice
relevance
and value
,
Agility and Impact

23. Why choose Emerald?
• A leading independent global publisher – with a strong heritage in management
research. Long recognized as a leader in this field, the breadth of our collection ensures
that we continue to provide a premier resource for students, researchers and business
practitioners.
• Supportive – of scholarly research. Emerald actively promotes and rewards research in
management and LIS.
• Current content – immediate access to the latest articles as they are published (no
embargoes)
• EarlyCite facility – download articles at least three months prior to official online
publication.
• Easy access – unlimited & unrestricted access via an easy-to-use platform, also
accessible on the move via the Emerald App.
• Access in perpetuity – continuing access to all subscribed years.
• On-going support – full training and support including access to dedicated portals with
additional resources for authors, researchers, librarians, teachers and students.

24. Did you know?
Emerald first – we published the
first reference to the World Wide
Web in 1992 in Electronic
Networking, now called Internet
Research
Emerald global – we are a truly
global publisher, having invested
in staff and offices in over 15
countries worldwide, which
brings us closer than ever to our
research and library
communities
Emerald Literati – over
100,000 researchers,
academics and authors
have contributed to our
journals and books since
1994
Emerald innovates – we’ve launched a
number of ground-breaking new journals,
including the world’s first journal on Islamic
Finance - International Journal of Islamic
and Middle Eastern Finance and
Management - in 2008

25. Emerald is proud to say that:
Times Higher Education Supplement World University Rankings 2013
86% of the 2013
THES top 200
universities
worldwide were
Emerald
customers in 2012
We have
contributors to
Emerald journals
and books from
199 of the 2013
THES top 200
universities
worldwide
All of the world’s top
100 business
schools have
contributors to
Emerald journals and
books
93 of the 2013 FT
top 100 business
schools worldwide
are Emerald
customers
In 2012 the FT top 100
business schools
worldwide downloaded
Emerald articles 1.25
million times, which is an
average of nearly 12,500
downloads per school
Financial Times Global MBA Rankings 2013 – FT 100
In 2012 the THES top
200 universities
worldwide downloaded
Emerald articles 2.8
million times, which is
an average of around
15,000 downloads per
school

26. .
“Emerald has been very good at
initiating and supporting
adventurous, path-breaking,
innovative new ideas, approaches,
subject areas in its journals and now
books.”
Professor Lee Parker,
Professor of Accounting
University of South Australia
“Staff at Emerald stay in regular contact
and are supportive and informative
regarding new developments. Our
subscription with Emerald is renewed year
on year without hesitation.”
Marie O’Neill
Head of Library
Dublin Business School, Ireland
“Emerald is one of the most
innovative and proactive academic
publishers.”
Professor Craig Standing
School of Management,
Edith Cowan University, Australia
“Political power and social theory
have been at the leading edge of
problem-oriented social science
thinking… for quality, breadth and
creativity, there is no other forum
that can touch it.”
Professor Frank Dobbin,
Harvard University, USA
Emerald: our customers’ perspective...

27. Emerald’s philosophy has always been to help our
communities create a meaningful impact which:
Research with impact...
furthers the body of knowledge
supports teaching and learning
contributes to advances in society and the environment
and influences government policy and business practice.

28. Publishing with Emerald
"I like publishing with Emerald
because it allows for a diversity
of views. Such diversity is
required, in my opinion, for the
continued progress of society."
Clem Tisdell, University of
Queensland, Australia
1. We believe that business research should be applied to the business world, and that it must
communicate to managers in organizations. Emerald actively encourages applied research,
case description and qualitative discussion and analysis, as well as quantitatively based
papers.
2. We believe in the value of authors from a wide range of nationalities, cultures and contexts.
Although we only currently publish in the English language we encourage contributions from
around the world.
3. We believe in our authors. We offer them pragmatic, realistic and forward-looking attitudes
on copyright. We provide, in the Emerald Literati Network, what we think is a unique service.
58 journals and
3 book series
indexed in ISI
and 210 journals
and 111 book
series in
Scopus
Member of
COPE
(Committee of
Publishing
Ethics)
Emerald is
ROMEO GREEN
Publisher
All titles are
double blind
peer reviewed

29. Emerald eJournal Subject Collections
9 Emerald Management eJournal
Collections
4 Emerald Specialist
eJournal Collections

30. • Business, Management & Strategy
• Accounting, Finance & Economics
• Public Policy & Environmental Management
• Library and Information Management
• HR, Learning & Organization Studies
• Tourism & Hospitality Management
• Healthcare Management
• Education
• Sociology and Public Policy
• Health & Social Care
Emerald eBook Series Collections

31. Emerald Emerging Markets Case
Studies
Who will benefit from
EEMCS?
Teaching professionals
Providing educators with a reliable,
current and comprehensive teaching
resource.
Business professionals
Practical cases supporting business
decision-making.
Students
Providing students with easily
digestible theoretical business
concepts.
Library professionals
Providing library professionals with a
practical and exclusive new
educational resource.
Emerald Emerging Markets Case Studies
(EEMCS) is an online collection of peer-
reviewed teaching cases focusing on
business decision-making and
management development throughout key
emerging markets. Cases are written by
case writers working in or closely with
developing economies, offering local
perspectives with global appeal.

32. Why choose Emerald
Backfiles?
• Fill content gaps and
expand collections
• Flexible purchasing
options
• Save time and shelf
space
• Expand knowledge
• High-quality research
• Accessed via familiar
platform
Emerald Backfiles
With journal coverage available as far
back as 1898, Emerald Backfiles allows
for historical research to be rediscovered.
Preserving over 100 years of
management research online, the
collection provides access to over 68,000
digitized archive articles from over 120
journals.

33. Emerald Research & Publishing
Pathway
The Research & Publishing Pathway (RPP) provides delegates with the full
benefit of Emeralds’ 46 years of experience in the publishing industry. The
training course will be tailored to deliver the objectives of your institution and will
cover all elements of research and publishing development.
“As a result of the session I am
going to be wiser and more
savvy about publishing a paper.
Now I know what happens
behind the scenes”
Dr Iqbal Albhayji
Why choose Emerald RPP?
• Collaborate with a trusted publishing partner
• Position your institution more prominently
• Benefit from knowledge sharing from information
specialists
• Increased research output and performance for
your institution

34. THANKS FOR YOUR ATTENTION