How to Use Twitter for Startups? How to get more followers & Turning Your Them into customers. Please feel free to Tweet me at @AmitHPanchal if you need any further information.

1. Twitter for Startups
Turning Your Followers in to Customers

2. Today We Will Discuss..
• Twitter Opportunity
• Setting Goals on Twitter
• What to Post on Twitter
• How to Respond on Twitter
• How to Get more Followers
• Turning Followers in to Customers

3. What is Twitter?
• Free Micro-Blogging Platform
• Sharing of Content, Ideas & Data
• Platform for Breaking News
• Brand Monitoring

4. Quick Facts About Twitter
• 92% of International Brands Tweet
more than ONCE Daily.
• 63% of Twitter Users use their
Smartphones as their Primary
Tweeting Device.
• 85% of Followers Feel MORE
CONNECTED with a Small Business
After Following Them.

5. Quick Facts About Twitter
• Promoted Tweets Boost Offline Sales
by 29%
• 70% of Marketers will Increased
Spend on Social Media in 2015

6. Telephone Customer Service is Out
• Twitter is now where people express
their views & recommends brand.
• Twitter is Public.

7. Twitter is New Customer Service Tool

8. Twitter is New Customer Service Tool

9. Twitter Opportunity for Startups
• Grow Your Marketable Audience
• Develop Better Relationship with
Followers/Customers
• Drive Traffic to Your Website
• Increase Your Leads & Sales

10. How to Set Goals on Twitter?
• You Can Set Goals for Following
Metrics.
– Number of Twitter Followers
– Number of Retweets, Replies & Replies
– Number of Clicks from Twitter
– Number of Website Visits (bit.ly)
– Number of New Leads & Customers
– Reputation Management

11. What to Post on Twitter?
• Post Mix of Original Content, Third
Party & Influencer Content
• Develop Better Relationship

12. How to Respond Your Followers?
• Rules for Replying:
– Be Kind
– Be Constructive
– Be Human
– Support Your Brand
– Use Humor
– Help Sell Your Product/Services

13. How to Get more Followers?
• Find & Follow Influencers in Your
Industry (Followerwonk)
• Make Schedule for Engaging with
Influencers
• Participate in Twitter Chats Related to
Your Industry

14. How to Get more Followers?
• Include Your Twitter Handle on all
Marketing Messaging (Email,
Business Card & etc..)
• Use #Hashtag Effectively

15. Turning Followers in to Customers
• More Followers
– Generate More Engagement
• Redirect to Your Blog & Website
• ReTweets
• Replies
• Likes

16. Turning Followers in to Customers
More Followers
More Leads &
Sales
More Website
Traffic

17. Ab ye dekho.. :D

18. Don’t
• Don’t Be afraid to express your opinions.
• Don’t repeat the same link or tweet
• Don’t Post a URL without supporting text.
• Don’t Make your account setting private
• Don’t follow hundred of people at once.
• Don’t Use more than 3 hashtag in single
tweet

19. Questions?

20. Thanks!
Now You Can Follow me on
@AmitHPanchal 