As per PTU's Syllabus B.Com, Unit No. 1: Introduction to Entrepreneur, Entrepreneurship and Enterprise .Importance and relevance of the entrepreneur - Factors influencing entrepreneurship - Pros and Cons of being an entrepreneur - Challenges of women Entrepreneurs - Types of Entrepreneurs - Characteristics of a successful entrepreneur. - Entrepreneurial competencies – Factors affecting entrepreneurial growth – Role of entrepreneur in economic Development.

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3. • "When you reach an obstacle, turn it into an opportunity.
You have the choice. You can overcome and be a winner,
or you can allow it to overcome you and be a loser. The
choice is yours and yours alone. Refuse to throw in the
towel. Go that extra mile that failures refuse to travel. It is
far better to be exhausted from success than to be rested
from failure.
• - Mary Kay Ash, founder of Mary Kay Cosmetics

4. • Fortunately, right now 'entrepreneurship' is one of the business
world's biggest buzz words and so many young people in our country
are looking up to this new generation of CEO's as their modern day
rock stars. Whenever you have that effect, it makes the job of
promoting entrepreneurship much easier.
• Daymond John
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Entrepreneurship DevelopmentEntrepreneurship Development

13. LEARNING OBJECTIVES
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• To understand the basics of
entrepreneurship

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15. News Article
• Young entrepreneurs quitting corporate jobs to solve real world problems in rural India.
(Article from Economic times 16th
Aug 2013, Emerging Businesses)

16. News

17. Some Facts about new businesses
• There are about 4200 venture funded start up in India.
• India has jumped 12 places in Ease of business index and
currently at 130th
position
• It takes around 29 days to start a new business in India
while in New Zealand it takes only half an day
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18. • When it comes to complete filing process it takes around
4.3 years while in Singapore its only 0.8 years
• In terms of payment of tax, India ranks a low 157 owning
to a complicated tax structure and number of declaration
made every year.
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21. Flipkart
• A quick glance at Flipkart's timeline shows
it was to start as a price comparison
platform, but there weren't enough e-
commerce sites to compare. So, both the
Bansals, who were colleagues at IIT-Delhi,
and then at Amazon.com, thought, “why
not start an e-commerce site?”
• From a start-up with an investment of just four
lakhs rupees, From 2011 to 2014, Flipkart
grew its sales from $10 million to an
annualized $2 billion, an over 100 times
growth in three years.

22. Entreprendre
(derived from French word)
which means to initiate or undertake
The word entrepreneur is approx. 180 years old, having come into English from French in 1828

23. ENTREPRENEURSHIP may defined in
various ways, but the four key elements
involved in it are:
i. Innovation.
ii.Risk-taking.
iii.Vision.
iv.Organising skill.

24. Entrepreneur
An entrepreneur is an individual
that identifies the opportunity,
gather the necessary
resources, creates and
ultimately responsible for the
performance of the
organization.

25. LEARNING OBJECTIVES
• To get a clarity on characteristics of the
entrepreneurs.

26. "Focus on simplicity, listen to your customers and iterate if you
fail.“-Jan Koum

27. "Focus on simplicity, listen to your customers and iterate if you
fail.“-Jan Koum
• “Almost five years ago we started WhatsApp with a
simple mission: building a cool product used
globally by everybody. Nothing else mattered to us.”
• The company employs 55 people and sold to
Facebook for US$19 billion. As of 22 April 2014,
WhatsApp had over 500 million monthly active
users, 700 million photos and 100 million videos are
shared each day, and the messaging system handles
more than 10 billion messages each day

28. Who is Entrepreneur?
At least a Person
Who is a Person
Any Human Being
(but human are unique and critical)
Has own
i) thinking,
ii) working style and
iii) reaction after receiving
(may be right or wrong in one’s view)

29. Entrepreneur is a ‘Person’, who is IPS
I - Ability to initiate and Innovate
P - Can generate Profit and
S - Work is dedicated to Society

30. Organization
Skills
Urge
Enterprise
Risk
Innovation
Management
Growth
Vision

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32. Why Entrepreneurship
YOU
Your Family
SOCIETY
Country
Why to become ‘Entrepreneur’?

33. For You
own organization work for yourself total satisfaction
high motivation secured future charm for life
family business support to family social attribute
For Society
employment opportunities in India
develop the entrepreneurial culture among the business community
augment national GDP and improve BOP
migration of qualified people to other country for employment.
Prevent people to indulge in anti social activities and thereby lead to crime.

34. THINK ABOUT
YOU
Your Family
SOCIETY
Country
MOTIVATION
Employee
Promotion
Increment
Facility
Entrepreneur
Success
Charm
Self Actualization
Reality
Dream

35. What is Entrepreneurship?
It refers to a process of action an
entrepreneur undertakes
to establish his enterprise.
It is a creative and innovative
response to the environment
It is a process; how he works?

36. Characteristics of
Entrepreneurship

37. Entrepreneurship
Decision
Strong Desire to Reap
Benefits
Construction Skills
Innovative Urge
Gap-Filing Function
Risk Bearing
Leadership Quality
Dynamic Process
Management skills
Economic Activity

38. Entrepreneurship Traits/ Compentencies
• Mental Ability
• Clear Objectives
• Business Secrecy
• Human Relation Ability
• Effective Communication
• Technical Knowledge
• Decision Making
• Risk-Bearing
• Self-Confidence

47. http://www.redbus.in - Phanindra Sama
& Charan Padamaraju
• Our culture - Learn,
Implement, Grow - and have
fun
• Second largest in India, only
after IRCTC
• 12 million tickets an year
• Made to the list of top 50
most innovative companies
in the world by business
magazine ‘Fast Company’

48. Poochka Corner
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50. Types of Entrepreneur:
Classification on the basis of ownership
• Founder or "Pure Entrepreneurs" :
Example : Dhirubhai Ambani of the Reliance Group.
• Second-generation operators of family-owned business.
Example : Like Mukesh Ambani and Anil Ambani sons of
Dhirubhai Ambani of the Reliance Group now split into
two: Reliance Industries Limited and Reliance-Anil
Dhirubhai Ambani Group.

51. • Franchisees :
Example : NIIT has given its franchisee operations to
local players after thorough scrutiny and proper training.
• Owner-Manager : When a person buys a business from the
founder and then invests his time and resources in it he is
called the owner-manager.

52. Types of Entrepreneur:
Classification on the basis of personality traits
and style of running the business
• The Achiever :
• These types of entrepreneurs have personal desires to excel. The
desire to make a mark in society, the desire to prove their excellence
• The Induced Entrepreneur :
• These types of entrepreneurs are induced by some external factors to
start a business.
• The Idea Generator :
• Creative people who are always in search of innovative ideas for setting
up new business ventures.

53. Types of Entrepreneur:
Classification on the basis of personality traits and style
of running the business
•The Real Manager :
•The real managers run the business in a systematic manner. They analyse business
situation, assess the demands of future, both in terms of opportunities and threats and
then take actions based on the above assessments.
•The Real Achievers :
•The real achievers are full of life. They are looking for the achievement of not even their
goals but also of people associated with themselves like employees, suppliers and
distributors.

54. Types of Entrepreneur:
Classification on the basis of the type of
business
• Industrial Entrepreneur :
Industrial entrepreneur is an entrepreneur who is into manufacturing of a
product. E.g:- CK Ranganathan, Chic Shampoo, CavinKare, other
products are Nyle and Spinz
• Trading entrepreneur:
One who undertakes trading activities and is not concerned with the
manufacturing of products. E.g .Dhirubhai’s yarn trading

55. • Corporate Entrepreneur :
• Corporate entrepreneur is a person who demonstrates his innovative
skill in organizing and managing a corporate undertaking which is
registered under some act that given it a separate legal entity. e.g.
Tata’s
• Agricultural Entrepreneur :
• Agricultural entrepreneurs are those entrepreneurs who undertake
business related to agricultural activities. Like farm equipments,
fertilizers and other inputs of agriculture. E.g. Anand Mahindra
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56. Types of Entrepreneur:
Classification on the basis of the Development
1. First Generation Entrepreneur
2. Modern Entrepreneur
A modern entrepreneur is one who undertakes business to satisfy
the contemporary demands of the market. They undertake
those ventures which suit the current socio-cultural trends.
3. Classical Entrepreneur
A classical entrepreneur a stereo-type entrepreneur is
one whose aim is to maximize the economic returns
at a level consistent with the survival of the firm,
with or without element of growth.

57. Others
1. Innovative Entrepreneur
2. Imitative Entrepreneur
3. Drone Entrepreneur
4. Copreneur

58. LEARNING OBJECTIVES
• To discuss challenges faced by Women
Entrepreneurs in india

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61. Head Held High
Sunil Savara, Madan Padaki
and Rajesh Bhat,
•"From being absolutely illiterate, they
acquired the ability to converse in English,
work on computers and essentially, work
like any other employee in a high-tech
industry, in less than eight months," says
Rajesh Bhat, co-founder and chief
executive of Head Held High Services,
which started operations in October 2012.
•Padaki terms the rural youth "rubans".
They mirror the urban youth in many
ways---talent; entrepreneurship and tech-
savviness.

62. Some Facts
• Women perform 66 percent of the world’s work, produce
50 percent of the food, but earn 10 percent of the
income and own 1 percent of the property.
(Women, Business and the Law, World Bank, 2011)
• In India, women comprise about 30 percent of corporate
senior management positions, which is notably higher
than the global average (24 percent).
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63. • But in the overall workforce, India is one of the worst
countries in the world — 113th out of 135 — when it
comes to the gender gap.
• And women entrepreneurs constitute only 10 percent of
the total number of entrepreneurs in the country.
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64. Women Entrepreneurship in
India
• Earlier there were 3 Ks
• Kitchen
• Kids
• Knitting
• Then came 3 Ps
• Powder
• Pappad
• Pickles
• At present there are 4 Es
• Electricity
• Electronics
• Energy
• Engineering

65. Some examples
• Mahila Grih Udyog
• 7 ladies started in 1959:
Lizzat Pappad

66. • Name: Shahnaz Husain
• Founder: Shahnaz Herbals Inc.
• Achievements: Prominent Indian
female entrepreneur, who is best
known for her herbal cosmetics,
particularly skin care products.
The Shahnaz Husain Group has over 400
franchise clinics across the world
covering over 138 countries.
Awarded the Padma Shri
World's Greatest Woman Entrepreneur
by Success Magazine

67. • Name: Kiran Mazumdar Shaw
• Founder and Chairman: Biocon India
(India's largest biopharmaceutical
company)
Started Biocon in rented garage space
• Achievements: Awarded the Othmer
Gold Medal, for outstanding
contributions to the progress of
science and chemistry.
Financial Times’ top 50 women in
business list
Awarded prestigious Padma Shri (1989)
and the Padma Bhushan (2005)

68. • Name: Ekta Kapoor
• Founder and Managing Director:
Balaji Telefilms
• Achievements: Produced
numerous soap opera, television
series (Kyunki Saas Bhi Kabhi Bahu
Thi, Kumkum Bhagya) and movies
(Kyaa Kool Hai Hum etc.)
2012 Asia's Social Empowerment
Award- Freedom Through Education

69. • Name: Ritu Kumar
• Founder: Ritu (Introduce the
‘boutique’ culture in India)
• Achievements: Awarded the
Padma Shri Award 2013 for
exceptional and distinguished
service in the field of fashion,
textile and craftsmanship.
Outstanding Women
Entrepreneur Award by the
PHD - Chamber of Commerce

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72. Challenges of Women
Entrepreneurs
• 1. Problem of Finance: In the initial business stages,
most women are forced to rely on personal funding,
including for meeting working capital requirements
• Lack of collateral and a misogynist mindset are the main
stumbling blocks women face in accessing loans
• 2. Scarcity of Raw Material:
• 3. Stiff Competition:
• 4. Limited Mobility: 72

73. Challenges of Women
Entrepreneurs
• 5. Family Ties:
• 6. Lack of Education:
• 7. Male-Dominated Society:
• 8. Low Risk-Bearing Ability:
• The country lacks also large-scale women-oriented
venture capital funds or institutions collateral-free loans
of up to $100,000 (Rs 63 lakh).
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74. Problems
• Dual role to play at workplace & at home place
• Subordinate to men
• Just that her being women
• Non-awareness of facilities provided by
government
• Competition with large scale units
• Problems related to marketing

75. Suggestions
• Procedure of getting finance should be
simple
• Effective propagation of programmes
and yojna
• Linkages between product, services and
market centers.
• Encouragement to technical and
professional education.
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77. LEARNING OBJECTIVES
• To know about the importance of
entrepreneurs in economic growth and
development their role in it.

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79. • Trishneet Arora
• Ethical hacker
• TAC Security Solution
• North India’s first cyber
Response team
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80. • Clients Including: Reliance, CBI, Punjab Police & 40% of
them are aborad
• Turnover: 2 Crores
• Corporate Office in Ludhiana & Virtual Office in UK and
Dubai
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82. Economic growth
• Economic growth is a process in which all efforts are
made to increase national income, national output , per
capita income , per capita output and standard of living
of people by exploiting all the available resources of
country.

83. • It is an increase in a country's real level of national output
which can be caused by an increase in the quality of
resources (by education etc.), increase in the quantity of
resources & improvements in technology or in another
way an increase in the value of goods and services
produced by every sector of the economy.
Economic Growth can be measured by an increase in a
country's GDP (gross domestic product).

84. • The position of the entrepreneur in modern production is
like that of the director of a play.
Modern economic development is closely linked with
production. Modern production is higher complex.
The entrepreneur directs production and he must do
whatever is necessary for its success.

85. Role and Importance of
Entrepreneur in Economic Growth
1. The entrepreneur coordinates the factors of production.
This involves not only assembling the factors, but also
to see that the best combination of factors is made
available for the production process.
2. The entrepreneur takes risk. This is an important
function of the entrepreneur and the quantum of profit
he receives is directly proportionate to risk he takes.
Risks are generally based on anticipation of demand.

86. 3. The entrepreneur innovates and he can undertake anyone type
of the following five categories of innovation:
a. The introduction of a new good or new quality of good.
b. The introduction of a new method of production.
c. The opening of a new market.
d. The conquest of a new source of supply of raw material.
e. The carrying out of a new organization of any industry.

87. Economic Development

88. • Economic development applies in the context of people's sense of
morality (right and wrong, good and bad).
• The definition of economic development given by Michael Todaro is an
increase in living standards, improvement in self-esteem needs and
freedom from oppression as well as a greater choice
• The economic development of a country to a large extent depends on human
resources. But human resource alone will not produce economic
development-there must be dynamic entrepreneurs.

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90. Importance of Entrepreneur in
Economic Development
• Employment Generation
• National Income
• Dispersal of Economic Power
• Balance Regional Development
• Economic Independence
• Reducing Unrest and Social Tension Amongst Youth.
• Improvement in Living Standard
• Harnessing Locally Available Resources and Entrepreneurship.
• Innovation in Enterprises

91. House Joy
• Founders: Arjun Kumar and Sunil Goel
• The idea: On-demand home services
(maintenance and home repairs to
plumbing, electrical services, home-
cleaning and computer repairs, beauty
and in-house bridal make-up, laundry
and dry cleaning, with pick-up and
delivery )
• Market size: $100 billion
• Fund-raising: Raised $30 million from
Amazon, Vertex Ventures, Qualcomm,
Ru-Net and Matrix Partners
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93. Walt Disney
• Walt Disney is the
businessman behind the very
successful theme park “Walt
Disney World“. Walt
Disney was reportedly fired
by a newspaper editor for
not having good ideas and
no imagination. Disney
World is currently valued at
$35 Billion dollars.
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94. Thomas Edison
• Before becoming
successful, Thomas
Edison tried more than
10,000 times to invent the
light bulb. When Asked
about his failures, Edison
stated that he knew
“definitively over 9,000
ways that an electric light
bulb will not work.”
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95. Fred Smith
• Founder of hugely
successful company “Fed
Ex” Smith’s college
professor stated that his
concept of Federal
Express was “interesting,
but not feasible”.
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96. Steve Jobs
• Steve Jobs was actually fired from
Apple Computers, the very
company that he is responsible for
making it the success it is today.
When Jobs was fired from Apple, he
was quoted stating “I didn’t see it
then, but it turned out that getting
fired from Apple was the best
thing that could have ever
happened to me. The heaviness of
being successful was replaced by the
lightness of being a beginner again,
less sure about everything. It freed
me to enter one of the most creative
periods of my life.”
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97. Oprah Winfrey
• Hailed as the “ Queen of
Daytime Talk TV” Winfrey
was fired from her news
reporter gig at a Baltimore
news station. Oprah went
on to build a successful
following from her daytime
talk show “The Oprah
Winfrey Show”. Oprah’s net
worth is currently valued at
2.7 billion dollars.
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98. Steven Spielberg
• Steven Spielberg was
rejected from film school
3 times before getting his
huge break. Spielberg is
known for directing mega
hits that include Jurassic
Park and Jaws.
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99. Bernie Marcus and Arthur Blank
• Founders of the home
improvement chain “The
Home Depot” Marcus and
Blank were fired from
Corporate America in 1989.
These savvy businessmen went
on to turn their Big Box store
into a huge success and
currently have over 2,200
retail stores in the United States
with revenues exceeding 74.8
billion dollars.
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100. Colonel Sanders
• Colonel Sanders is the
entrepreneur who
founded KFC “Kentucky
Fried Chicken” when he
was 56 years old. His
recipe was reportedly
rejected over 1,000 times
before a restaurant picked
it up.
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101. Henry Ford
• Ford founded two
automotive companies
that failed before he was
able to gain success with
the Ford Motor Company.
At his time of death,
Ford’s estimated net
worth was $188 billion
dollars.
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102. CHARACTERISTICS OF
SUCCESSFUL ENTREPRENEURS
Successful entrepreneurs
• are independent
• are self-confident
• have determination
• are goal-oriented
• have a need to achieve and to set high standards for themselves
• are creative
• are able to act quickly
Sli
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103. ASSESS YOUR SUITABILITY FOR
ENTREPRENEURSHIP
• Assess your interests
• Hobbies and interests
• Past experiences
• Assess your aptitude
• Assess the advantages of entrepreneurship
• Assess the disadvantages of entrepreneurshipSli
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104. Factors Influencing Entrepreneurship
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107. Factor Affecting Entrepreneurial
Growth
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108. Social Factors
• Practical Values
• Emotional Block
• Cultural Barriers
• Respect for Entrepreneurs
• Traditional Binding
• Defective administrative and Compliance System

109. Most Corrupt Country in World

110. Personal Factors
• Lack of Sustained Motivation
• Difficulty and Ambiguity
• Impatience in solving problems
• Inability to dream and use subconscious