2. STYLES
SHARING CREATING
BROAD
PARTECIPATING
You highlight the most
interesting people and find the
best content on the web and You can’t get any more
You broadcast great You know what you like and
share it to a wide audience. influential than this. People
content that spreads like your audience likes it too.
You are a critical information hang on your every word,
wildfire. You are an essential You know what’s trending,
source to your network. You and share your content like
information source in your but you do more than just
have an amazing ability to no other. You’re probably
filter massive amounts of industry. You have a large follow the crowd. You have
famous in real life and your
content to surface the nuggets and diverse audience that your own opinion that earns
fans simply can’t get
that your audience truly care values your content. respect from your network.
enough.
about. Your hard work is very
much appreciated.
You are a thought leader in
You keep tabs on what’s
your industry. Your followers
trending and who’s You don’t just share news,
Your audience relies on you rely on you, not only to share
important to watch. You you create the news. As a
for a steady flow of the relevant news, but to
share the best of this with pundit, your opinions are
information about your give your opinion on the
your followers and save them wide-spread and highly
industry or topic. Your issues. People look to you to
from having to find what’s trusted. You’re regularly
audience is hooked on your help them understand the
hot on their own. You recognized as a leader in
updates and secretly can’t day’s developments. You
probably focus on a specific your industry. When you
live without them. understand what’s important
topic or cater to a defined speak, people listen.
and what your audience
audience.
values that.
You are the hub of social You know how to connect to
You might just be starting out You love to connect and
scenes and people count on the right people and share
with the social web or always have the inside
you to find out what’s what’s important to your
maybe you’re not that into it. scoop. Good conversation is
happening. You are quick to audience. You generously
If you want to grow your not just a skill, it’s an art. You
connect people and readily share your network to help
influence, try engaging with might not know it, but when
share your social savvy. Your your followers. You have a
your audience and sharing you are witty, your followers
followers appreciate your high level of engagement
more content. hang on every word.
network and generosity. and an influential audience.
You actively engage in the
social web, constantly trying You may not be a celebrity,
You don’t share very much,
out new ways to interact You’ve got an idea or cause but within your area of
but you follow the social web
and network. You’re you want to share with the expertise your opinion is
more than you let on. You
exploring the ecosystem and world and you’ve found the second to none. Your
may just enjoy observing
making it work for you. Your perfect medium for it. Your content is likely focused
LISTENING
FOCUSED
more than sharing or you’re
level of activity and audience counts on you to around a specific topic or
checking this stuff out before
engagement shows that you champion your cause. industry with a focused,
jumping in full-force.
“get it”, we predict you’ll be highly-engaged audience.
moving up.
CASUAL CONSISTENT
Source http://www.klout.com
Infographic by Amodiovalerio Verde (amodiovalerio.verde@gmail.com) – http://amover.wordpress.com
Licence CC-BY-NC
3. STYLES
SHARING CREATING
CURATOR BROADCASTER TASTE MAKER CELEBRITY
BROAD
PARTECIPATING
You highlight the most interesting You broadcast great content that You know what you like and your You can’t get any more influential
people and find the best content spreads like wildfire. audience likes it too. than this.
on the web and share it to a wide You are an essential information You know what’s trending, but you People hang on your every word,
audience. source in your industry. do more than just follow the crowd. and share your content like no
You are a critical information You have a large and diverse You have your own opinion that other.
source to your network. audience that values your content. earns respect from your network. You’re probably famous in real life
You have an amazing ability to filter and your fans simply can’t get
massive amounts of content to enough.
surface the nuggets that your
audience truly care about.
Your hard work is very much
appreciated.
SYNDICATOR FEEDER THOUGHT LEADER PUNDIT
You keep tabs on what’s trending Your audience relies on you for a You are a thought leader in your You don’t just share news, you
and who’s important to watch. steady flow of information about industry. create the news.
You share the best of this with your your industry or topic. Your followers rely on you, not only As a pundit, your opinions are wide-
followers and save them from Your audience is hooked on your to share the relevant news, but to spread and highly trusted.
having to find what’s hot on their updates and secretly can’t live give your opinion on the issues. You’re regularly recognized as a
own. without them. People look to you to help them leader in your industry.
You probably focus on a specific understand the day’s When you speak, people listen.
topic or cater to a defined developments.
audience. You understand what’s important
and what your audience values
that.
DABBLER CONVERSATIONALIST SOCIALIZER NETWORKER
You might just be starting out with You love to connect and always You are the hub of social scenes You know how to connect to the
the social web or maybe you’re not have the inside scoop. and people count on you to find right people and share what’s
that into it. Good conversation is not just a skill, out what’s happening. important to your audience.
If you want to grow your influence, it’s an art. You are quick to connect people You generously share your network
try engaging with your audience You might not know it, but when and readily share your social savvy. to help your followers.
and sharing more content. you are witty, your followers hang Your followers appreciate your You have a high level of
on every word. network and generosity. engagement and an influential
audience.
OBSERVER EXPLORER ACTIVIST SPECIALIST
You don’t share very much, but you You actively engage in the social You’ve got an idea or cause you You may not be a celebrity, but
follow the social web more than web, constantly trying out new want to share with the world and within your area of expertise your
you let on. ways to interact and network. you’ve found the perfect medium opinion is second to none.
You may just enjoy observing more You’re exploring the ecosystem for it. Your content is likely focused
than sharing or you’re checking this and making it work for you. Your audience counts on you to around a specific topic or industry
LISTENING
FOCUSED
stuff out before jumping in full-force. Your level of activity and champion your cause. with a focused, highly-engaged
engagement shows that you “get audience.
it”, we predict you’ll be moving up.
CASUAL CONSISTENT
Source http://www.klout.com
Infographic by Amodiovalerio Verde (amodiovalerio.verde@gmail.com) – http://amover.wordpress.com
Licence CC-BY-NC