Stakeholder Management

1. October 26,
2013
BEHAVIOURAL SCIENCE FOR
STAKEHOLDER MANAGEMENT
Stakeholder Analysis
of DMRC Phase – III

2. GROUP MEMBER NAME
Amurtya Aggarwal
Archana Veeramachaneni
Ashita Jain
Mragank Narula

3. INTRODUCTION
• Who is a Stakeholder?
• What is Stakeholder Analysis?

4. DMRC Phase – III

6. Background
• Delhi Metro is a rapid transit system
serving the National Capital Region of India.
• The DMRC is a Joint Venture of the Delhi
Government and the Central Government.
• Cabinet approvals have been obtained for 2
new lines and 5 line extensions, totaling
140 km.

7. Objectives and Benefits
• Identify the stakeholders and their impacts
• Assess the interests of these stakeholders
• Use the opinions of the most powerful
stakeholders to shape our project
• Gaining support to help us win more
resources
• Anticipate peoples’ reaction to our project

8. Sources of Identification of Stakeholders
• Ms. Tripta Khurana – Former Chief Architect of
DMRC
• Prof. K.T Ravindran – Former head of DUAC
• Mr. Anuj Dayal – Chief Manager, Corporate
Communication Wing, DMRC
• DMRC Website
• RITES Report on SIA

9. MIND MAP

10. LIST OF STAKEHOLDERS
• Primary:

11. LIST OF STAKEHOLDERS
• Secondary:

12. • Consultants:
• Contractors:

13. LIST OF STAKEHOLDERS
• Tertiary and Other:

14. Funding Pattern
LOAN FROM IIFCL
1%
PROPERTY
DEVELOPMENT
BY DMRC
4%
INTEREST FREE
SUBORDINATE
DEBT FROM
CENTRAL TAXES
11%
INTEREST FREE
SUBORDINATE DEBT
GRANT BY DDA
FOR LAND
4%
4%
PHASE-III FUNDING
GOI EQUITY
11%
JICA LOAN @ 1.4%
(INCLUDING IDC)
53%
GNCTD EQUITY
10%
INTEREST DURING
CONSTRUCTION(IDC)
2%
Estimated Cost = Rs. 35,242 crores
(US$ 6.36 Billion)

15. Funding Contribution
JICA
Govt.
DMRC

16. Contractors are Partners
L&T
Pratibha JV
ITD JV
Metrostroy- Era
JV
Sam (India) Built
Well Pvt. Ltd
Arvind Techno
Engineers Pvt.
Ltd.
J. Kumar
Infraprojects Ltd
H.R.Builders
(Engineers &
Builders)
MBL
Infrastructures
Ltd.

17. Stakeholder Interests/Expectations
STAKEHOLDER ANALYSIS GRID
Importance to Success

18. ENGAGEMENT PLANNING STEPS
• STEP 1 – SCOPE
Collaboration and
Conflict Matrix
‘CLIP’ Indicator

19. Collaboration & Conflict Matrix

20. CLIP Indicator
PIL = Dominant
PI = Forceful
PL = Influential
IL = Dormant
P = Concerned
I = Vulnerable
L = Marginal

21. ENGAGEMENT PLANNING STEPS
• Step 2 – ACT
Operational
Engagement Plan
Strategic
Engagement Plan

22. Operational Engagement Plan

23. Strategic Engagement Plan

24. ENGAGEMENT PLANNING STEPS
• STEP 3 – EVALUATE
Engagement Evaluation
Strategy

25. Engagement Evaluation Strategy

26. ENGAGEMENT PLANNING STEPS
• STEP 4 – LEARN
Engagement Learning
Strategy

27. Engagement Learning Strategy
THEORETICAL
UNDERSTANDING THROUGH:
Minutes of the Meetings
PROJECT PLANNING:
INTERPERSONAL
SKILLS:
Tracking Newspaper
Articles
Team Work via
Comparative Study
Regular Contact with
DMRC Officials
Weekly Updated
Reports
Stakeholder Analysis
Tool
Considering the
Views of All
Stakeholders
DMRC Website
Corporate Video of DMRC
Classroom Lectures
CLIP Indicator
Creative Approach to
Show the ‘Big Picture’

28. STAKEHOLDER ACTION PLAN
ISSUES
ACTIONS
MCD and NDMC taking a back step
DMRC should explicitly convey their role.
No proper legal codes followed
DMRC should follow the Indian Penal Code
Manipulation of Media
Media should be more specific about their
information
No rules and regulations followed to
approve tenders
Clients should be well informed about such
rules
Conflict of interest with DUAC
DMRC and DUAC should meet halfway
Low compensation to the land owners
Monetary compensations + Fringe benefits
and Perquisites
NFPA’s evacuation plan is not practical
Time for such evacuation must be extended
DMRC compromised the city in terms of
architecture
Focus should shift from political
intervention to convenience
Too much authority leads to noncompliance with local norms
DMRC should adjust their guidelines
according to the public norms