In esenta, cunoastem 3 moduri in care se face Marketing Automation: - varianta "romaneasca", ineficienta si plina de tertipuri; - varianta corporatista, pretentioasa si scumpa, - varianta de "startup", ieftina si, de multe ori, mult mai eficienta decat varianta corporatista. Marketing Stack recomandat: Vero, Intercom, Mailchimp, Drip, Leadpages, Customer.io, BuzzStream, Autosend, Pocket, SumoMe, Rapportive, Autosend, Ifttt, Buffer, Zapier Resurse folosite in prezentare: - http://www.programmingformarketers.com/ - https://github.com/JustinWi/NewsDownloader - http://bit.ly/name2email