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MARKETING ON A            BUDGET @amyoutloud
Amy Smythe Harris Broker Associates, GRI, CRS, E-Pro, GREEN,SFR, TRLP HAR & TAR Instructor/Train the Trainer-6 years HAR Director 2009 & 2011 NextGen Advisory Group TAR Professional Development & Professional Standards 2009 & Technology for 2010 TAR Technology Chair for 2011 NAR Communications Committee for 2010 & 2011 NAR YPN 2010
Objectives Agents to identify areas of marketing that are the best ROI Marketing yourself Marketing your listings How to incorporate more cost-efficient ideas into their prospecting/marketing plans
Marketing Yourself What you are doing now to market or prospect for biz? What are costs? Where are your leads coming from?
Old School Marketing Yourself Shopping Carts Billboards Flyers Chamber of Commerce/Networking  Church bulletins Newspapers
It’s Time to Update Elance.com or 99designs.com Creativethunderdesigns.com Get a domain name (namechk.com) Shift into Social Media mentality What is your niche/passion?
Photos Get NEW Photos
New School Marketing You Facebook Groups-Farming Lists Engage Content
New School Marketing You Facebook Biz Pages Custom Google likes Name Content
FB Biz Page Resources Areweconnected.com Pixelcoaching.com
New School Marketing You Facebook Ads Cap price Facebook Marketplace
New School Marketing You Twitter Prospecting Virtual Property Desk
Twitter Resources Twittercounter.com Socialoomph.com Tweetspinner.com Roost.com Socialmadesimple.com Hootsuite or tweetdeck
New School Marketing You Blog Convert Static site  Video blog/Photo blog
Blog Resources Wordpress.com Wordpress.org Diversesolutions.com Realestatetomatoes.com wordpressdesignsstudio.com
New School Marketing You QR Pros vs Cons Use effectively
QR Resources Google Mobilecardcast.com Clickbrix Toor.me
Videos to Market YOU Video for blogging-vimeo.com Video email using eyejot.com Skype or Facetime Video biz card
Video Resources Youtube channel Vimeo.com  Viddler.com Pinnaclestudio.com Animoto.com
New School Marketing You Foursquare Tips Mayors
New School Marketing You Yelp Klout
Marketing for Listings
Getting Listings Keynote Issuu.com Animoto Youtube
Marketing your Listing Youtube video of home Virtual tour  Toor.me Single property sites-homefinder.com Zillow Realtor.com
Marketing your Listing Twitter Postlets.com Facebook.com/marketplace easyVT Blog Qwiki Foursquare
What would you do? With $100/month budget? With a $50/month budget? With no extra $ b/c you have to buy Starbucks!  
Q&A Time facebook.com/amysmytheharris slideshare.net/amysharris

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Marketing on a budget for october atlanta 2011

Notes de l'éditeur

  1. What are your conversion rates?
  2. Other ways to market yourself?
  3. Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
  4. Update your outdate photos, logo –make them edgier! Update your mentality-remember it’s not about YOU anymore it is about the consumer
  5. Farming on FB with groups, meet ups
  6. Farming on FB with groups, DM on Twitter, using Socialoomph.com-90% of consumers trust peer reviews
  7. Farming on FB with groups, DM on Twitter, using Socialoomph.com-90% of consumers trust peer reviews
  8. Farming on FB with groups, DM on Twitter, using Socialoomph.com-90% of consumers trust peer reviews
  9. Wordpress.org is self hostedWpbeginners.com
  10. Listings, email signature, websites, car magnet signs
  11. Wordpress.org is self hostedWpbeginners.com
  12. Microsoft tags
  13. Listings, email signature, websites, car magnet signs
  14. Listings, email signature, websites, car magnet signs
  15. Issuu is free- keynote is on macAuthorstream.com is freeAnimoto - $30 per yearYoutube-your listing video of you, video your listings, your youtube channel