The document discusses Oracle's product portfolio and technology offerings. It notes that Oracle has a complete portfolio of best-in-class technologies that are engineered to work together, including applications, middleware, database, analytics and cloud computing products. It positions Oracle as the number one provider across these areas.

1. Oracle 360
Luís Marques
Master Principal Sales Consultant
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

2. Safe Harbor Statement
 The following is intended to outline our general product direction. It
is intended for information purposes only, and may not be
incorporated into any contract. It is not a commitment to deliver any
material, code, or functionality, and should not be relied upon in
making purchasing decisions.
 The development, release, and timing of any features or
functionality described for Oracle’s products remains at the sole
discretion of Oracle.
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3. Brittle
What We Hear
Point to Point
Inflexible
N i c h e IT Environment Fragmentation
Maintenance
Hard Coded
Expensive
3
Slow
Proprietary
Legacy
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Custom
Rigid
Testing
Tuning
Heterogeneous
Status Quo
First Generation
Integration
Application Silos

4. I.T.
Innovation
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5. PRODUCT PORTFOLIO
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6. COMPONENTS
50 Product Categories
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7. Leader in Key Segments
TECHNOLOGY
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
INDUSTRIES
Application Server
Database
Database on SAP
Database on Linux
Database on Unix
Database Management Tools
Data Warehouse
Embedded Database
Middleware
Service-Oriented Architecture
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APPLICATIONS
Business Analytics
Business Process Management
CRM
Enterprise Performance
Management
Human Capital Management
Project Portfolio Management
Supply Chain Execution
Supply Chain Planning
Talent Management
Transportation Management
Banking
Communications
Construction
Education
Financial Services
Healthcare
Insurance
Life Sciences
Manufacturing
Professional Services
Public Sector
Retail

8. Most Complete Industry Solutions
AEROSPACE
AND DEFENSE
10 of Top 10
AUTOMOTIVE
20 of Top 20
CHEMICALS
20 of Top 20
Pharmaceuticals
COMMUNICATIONS
20 of Top 20
CONSUMER GOODS
18 of Top 20
EDUCATION AND
RESEARCH
20 of Top 20
Universities
ENGINEERING
AND CONSTRUCTION
18 of Top 20
FINANCIAL
SERVICES
20 of Top 20
Global Banks
HEALTH CARE
20 of Top 20
Medical Device
Companies
HIGH TECHNOLOGY
20 of Top 20
INDUSTRIAL MFG.
20 of Top 20*
INSURANCE
20 of Top 20
LIFE
SCIENCES
20 of Top 20
Biotech
Companies
MEDIA/
ENTERTAINMENT
All in Fortune’s
Global 500
OIL AND GAS
20 of Top 20
PROFESSIONAL
SERVICES
Over 53,000
Professional
Services Firms
PUBLIC SECTOR
20 of Top 20
Governments
RETAIL
20 of Top 20
TRAVEL AND
TRANSPORTATION
20 of Top 20
Airlines
UTILITIES
20 of Top 20
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* IndustryWeek list of largest publicly held manufacturing companies based on revenue

9. TO WORK TOGETHER
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10. Oracle Applications
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11. Complete Solutions
Application Services for Every Area of Business
Human Capital
Management
Talent
Management
Sales and
Marketing
Customer Service
and Support
Financial
Management
Procurement,
Sourcing, Inventory
Project Portfolio
Management
Governance, Risk,
Compliance
Social Services
Platform Services
Common Infrastructure Services
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12. Complete Solutions
Application Services for Every Area of Business
Fusion HCM
Taleo, Fusion
Talent Management
Fusion Sales and
Marketing
RightNow, Endeca
ATG, InQuira
Fusion Financials
Fusion Procurement,
Sourcing, Inventory
Fusion PPM
Fusion GRC
Collective Intellect, Vitrue, Select Minds, Involver
Java, Database
Storage, Compute, Identity
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13. Engineered Solutions for Applications
On Exadata & Exalogic
Demantra
Siebel UCM
Knowledge
Worksheet and Data Load
Customer Hub
Knowledge Management
JD Edwards
Order Management
3x better Response Time
2x better Scalability
Response Time
5x better Response Time
15x better Scalability
Response Time
8x better Response Time
4x better Scalability
Response Time
2x better Response times
2x better Scalability
Scalability
200 ms
8X
40 s
0.51 s
5X
3X
113
2X
52
0.17 s
8s
25 ms
Exalogic and Exadata
COTS platform
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14. Engineered Solutions for Applications
On Exadata & Exalogic
E-Business Suite
E-Business Suite
Order to Cash
3x better Response Time
2x better Scalability
Response Time
Self Service
8x better Response Time
2x better Scalability
Response Time
PeopleSoft
Self Service HRMS, FIN
3x better Response Time
5x better Scalability
Response Time
Siebel CRM
Siebel Call Center
2x better Response Time
2x better Scalability
Response Time
11.94 s
2.23 s
1.18 s
3X
0.74 s
0.06 s
3X
8X
2x
0.03 s
0.39 s
1.42 s
Exalogic and Exadata
COTS platform
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15. Oracle Technology
Database
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16. Oracle Secure Multitenant Database
Software Foundation of the Oracle Cloud
No application changes
Isolation and multitenancy
Fast provisioning and cloning
Secure and highly available
Lower IT costs
Manage many as one
Greater resource utilization
Performant and scalable
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17. Automatic Data Optimization
Compress data over it’s lifecycle
15X
10X
3X
Compression
Compression
Compression
Compliance
Reporting
OLTP
Hybrid Columnar Hybrid Columnar
Archive
Query
Compression
Compression
Oldest Data
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Copyright © 2013, Oracle and/or its affiliates. All rights reserved.
2012,
Advanced Row
Compression
No Compression
Most Recent Data

18. Oracle Exadata X4 Database In-Memory Machine
Optimized, Pre-Integrated Cloud Platform
 48 Terabytes of DRAM and Flash in one Rack
–
Multiple Databases Stored in Memory
– Ultra High Performance
 High Database Compression
– Reduced Storage Costs
 Infrastructure of the Oracle Cloud and Private Clouds
– High Performance, Reliability, Security
– Only Pay for What You Use
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19. Oracle Technology
Middleware
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20.  Exalytics
 PaaS
 WebCenter  ADF Mobile
 Social Network
 Fast Data
 Exalogic Elastic Cloud
 Data Integration
Continued Investment to Provide
Industry Leading Solutions
 Oracle FMW 11g
 Oracle is #1 in
Middleware
 Private Clouds
 Business
Intelligence
 Identity
Management
 Service  Content
Oriented Management
 BPEL, Process
 Application
Architecture
Management
Server
 Enterprise
 Service Bus
 Portals
Portals
 Building
 Application
 Developer
of Next
Development
& BI Tools
Generation
Framework
Mid Tier
2000
20
2002
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2004
2006
2008
2010
2012

21. Oracle: The Leader in Middleware Technologies
Leader Across 18 out of 20 Gartner Evaluations












Leader in Enterprise Application Servers
Leader in Enterprise Content Management
Leader in Web Content Management
Leader in Horizontal Portals
Leader in Identity and Access Management
Leader in Business Intelligence Platforms
Leader in SOA Governance
Leader in Master Data Management for Customer & Product Hub
Leader in Data Integration Tools
Leader in Application Infrastructure for Application Integration projects
Leader in Application Infrastructure for Systematic SOA Infrastructure
Leader in Application Infrastructure for Systematic SOA Application
Data as of September 2012 - May not represent current conditions.
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

22. Oracle Fusion Middleware
Business Innovation Platform
 Complete and Integrated
Web
Social
Mobile
 Best-in-class
User Engagement
Business
Process
Management
 Open Standards
Content
Management
Service Integration
Business
Intelligence
Data Integration
Identity Management
Development
Tools
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Cloud Application
Foundation
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Enterprise
Management
 On-premise and Cloud
 Foundation for
Fusion Applications
and Oracle Cloud

23. Oracle WebLogic Server 12c
#1 Application Server
 Outperform competitors with the
WEBLOGIC SERVER
High
Productivity
Java EE 6
Java SE 7
Fastest Application Server
 Simplify Deployment and
Management
 Accelerate Time to Market with
Modern, Lightweight Development
Active GridLink for
RAC: High Performance
and Availability
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

24. of staff use a MOBILE
device for work
Source: Microsoft research as quoted in the Financial Times, September 26, 2012
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

25. enterprise data
at every layer—database,
business logic and user
interface
your enterprise
and mobile applications
applications once
that run on any device
ORACLE’S MOBILE PLATFORM
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

26. Oracle ADF Mobile
Develop for Multi-Platform Mobile Access
Oracle’s
Mobile Apps
Build Your
Own Apps
APP
 Extend enterprise applications to mobile
 Support multi-channel and device platforms
 Secure at every layer
 Common platform for the enterprise & mobile devices
ORACLE’S MOBILE PLATFORM
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

27. Oracle Identity Management 11g R2
Securing the New Digital Experience
Simple Identity
Governance
Complete Access
Management
Directories
that Scale
Shopping Cart UI
3x/5x Performance Gain
Easy Customization
Social Identity Log-in
Optimized on T4 hardware
Privileged Account Mgmt
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Mobile Application Security
REST, OAuth, XACML
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

28. Oracle Service Integration
 High Productivity, High Scalability
• Accelerators yield 30%
faster time to market
• Integrated Development
= up to 60% cost savings
• Service Bus deployments
with 300,000+ msgs / sec
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

29. Oracle GoldenGate
Low-Impact, Real-Time Data Integration & Transactional Replication
New DB/
HW/OS/APP
Fully
Active
Distributed
DB
Log-based
Changed Data
ODS
Copyright © 2013, Oracle and/or its affiliates. All rights reserved.
Query & Report Offloading
Data
Warehouse
Oracle & Non-Oracle
Database(s)
Message Bus
High Availability/ Disaster
Recovery
Reporting
Database
Legacy Systems
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Zero Downtime Upgrade
& Migration
Data Integrator
Real-time BI, Operational
Reporting, MDM
Global
Data
Centers
Data Synchronization within
the Enterprise
Message
Bus
Event Driven Architecture,
SOA

30. Oracle GoldenGate 12c Overview
Optimized for Oracle Database 12c
Multitenant and Cloud-based Real-Time Replication
Integrated Delivery for the Oracle Database
Leveraging lightweight Streaming API built Exclusively for Oracle GoldenGate
Coordinated Delivery for Non-Oracle Databases
Orchestrates the High-Speed Apply Processes & Simplifies Setup and Management
Improved Ease of Use
Automatic Discard File, Enhanced Debugging, and Schema Wildcarding
Expanded Heterogeneity
12c Brings Support for New Databases and Enhancements to Existing Supported Platforms
Enhanced High Availability
Integration with Data Guard and FSFO for Automated & Transparent failover of Components
Tighter Security
Integration with the Oracle Credential Store and Oracle Wallet for encrypted user details
Expanded Oracle Application and Technology Support
Active/Active ATG, Low Downtime E-Business Suite Migrations and Coherence Integration
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Copyright © 2013, Oracle and/or its affiliates. All rights reserved.

31. Oracle Business Process Management
Process Integration
BUSINESS
DRIVEN
COLLABORA
TIVE
Pre-built Best
Practice Processes
Oracle Business
Process
Management
Process
Accelerators
INSIGHTFUL
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
AGILE
 Business Driven Modeling – Model-toexecution from Process Composer
 Agility to respond at the speed
of business
 Social BPM – collaboratively design
& execute
 Case management
 Time-to-value & packaged best practices
with Process Accelerators

32. Oracle WebCenter
Sites
Portal
Web Experience Mgmt
Composite Apps & Mash-ups
Site Management
Personalization
Self-Service Portals
Brand Presence
Mobile & Social
Gadgets / Integration
Enterprise Mash-ups
Connect
Content
Enterprise Social Software
Enterprise Content Management
Collaboration
Imaging
Desktop
Enterprise Social
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Activity Streams
Application Context
Rich Media
Content Lifecycle
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

33. Oracle Exalogic X3-2
EXTREME PERFORMANCE FOR ORACLE AND
OTHER BUSINESS APPLICATIONS
EXTREME PERFORMANCE FOR JAVA APPLICATIONS
SIMPLIFIED MAINTENANCE
BEST CONSOLIDATION PLATFORM
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

34. Oracle Business Analytics
#1 Business Analytics Leader
Any Data,
Any Source
Full Range of
Analytics
Integrated
Applications
Oracle Exalytics In-Memory Machine
•
•
•
•
Oracle Exadata
• Oracle Database
• Exadata Software
• Predictive Analytics
Oracle BI
Oracle TimesTen
Oracle Essbase
Oracle Endeca
Oracle Big Data Appliance
• Oracle NoSQL
• Oracle R
• Apache Hadoop
On the Cloud,
On Mobile
* Source: September 2011, IDC #230022, Volume 1,
Business Analytics Solutions: Market Analysis
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Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

35. Total Cloud Control
Complete Cloud
Lifecycle Management
Self-Service IT
Integrated Cloud
Stack Management
| Simple and Automated
Business-Driven Application
Management
|
Business Driven

36. SIMPLIFY I.T.
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37. Complete Choice
You Decide What
Choose the
Solutions
You Need
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You Decide How
Select the
Deployment
That’s Right
for You
You Decide When
Upgrade
on Your
Schedule

38. Choice of Deployment Models
Public
Cloud
OnPremise
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Private
Cloud
Hybrid
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.

39. ORACLE HAS A
OF
THAT ARE
COMPLETE
PORTFOLIO
BEST IN CLASS
TECHNOLOGIES
ENGINEERED TO
WORK TOGETHER
#
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40. Graphic Section Divider
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