Lexmark uses opportunity data to determine demand forecast and analyze uptake of products across their organization. Hear how they are using this information to understand purchasing patterns & inform pricing decisions.
Speaker: Brett Butler, Global Business Architect, Lexmark
Many folks know Lexmark for its excellence in printing and print technology, but over the past five years we’ve been building our portfolio to help our customers draw deeper value from their business information.
Lexmark is a global technology company that creates enterprise software, hardware and services that help organizations connect people to the information they need to do their work effectively.
Lexmark’s 12,000 employees serve customers in 170 countries. As you can see, over half our revenue comes from outside the U.S.
Our global headquarters is located in Lexington, Kentucky, and this map shows just a few of our other major locations across the globe.
[Mention specific locations as appropriate]
Regional HQs: Geneva, Singapore, Coral Gables
Software HQ: Lenexa, KS
Development: Cebu, Kolkata, Stockholm
Manufacturing: Juarez and Boulder
Shared service centers: Cebu (biggest), Budapest, Buenos Aires, Shenzhen
Major Sales offices: Sydney, Beijing, Frankfurt, Paris, London, Toronto, Mexico City