The document proposes the establishment of a youth-founded social initiative called The Creative Age. Its vision is to drive new eras of creative problem-solving, development, leadership and competency among youth. The organization's strategic goals include creating structures focused on education, commerce, community engagement and leadership. It then outlines plans for various projects, including an academic tour of industrial development zones in KwaZulu-Natal and a series of symposiums analyzing South Africa's National Development Plan.
Entrepreneruship (Dr Atef Elshabrawy by AlMaali-Dubai)
The Age of Creative Youth Leadership
1. The Age of the Creative
Is Upon Us . . .
Youth-founded Social Initiative
P R O P O S A L
2. 2
We all have a vision, ours is to create…
VISION AND MISSION
3. 3
Vision and Mission
VALUES
Creativity, Wisdom, Knowledge, Giving, Fun, Integrity, Passion, Respect, Competency, Leadership
.
VISION
The Creative age is a catalyst for integration of youth leadership in socio-economic problem solving
MISSION
To drive a new era of creative problem-solving, development, leadership, business acumen and
competency in youth culture. The Creative Age is an advocate for creatively challenging the social norms
that rob and displaces our pioneering spirit as young people. By focusing on community development,
education, commerce and leadership we will groom a generation of active leaders that will propel our
country and continent in a direction of active participation.
STRATEGIC GOALS
1. Create four structures of impact (education, commerce, community engagement, leadership).
2. Liaise with other organisations and create meaningful relationships of discussion, partnerships and learning.
3. Arrange and set up projects that will align and advance the individual goals of each structure.
4. Seek driven and socially responsible individuals that will adopt and implement the mandate of the organisation.
5. Identify opportunities that adhere to the standards of our structures.
6. Engage with communities and community leaders and build mutually beneficial relationships.
7. Organise meetings, events and functions that seek to advance the mandate of The Creative Age.
8. Attend conferences, skills development and forms of engagement learning and relationship building functions.
9. Write and submit proposals for initiatives undertaken by the organisation.
10. Create fun, learning, motivational and supportive environment for our members.
11. Participate and support initiatives of other NGOs and organisations on The Creative Age capacity.
7. 7
Our Value Proposition
• Creative Solutions in solving socio-economic issues
faced by the youth
• Bridging the Gap between High School > University
> The work-place
• Drive a new era of youth development and active
citizenship
8. 8
Our Customer Segments
The Creative Age caters for the larger student community network including:
• Matriculants
• Students of Higher Education Institutions
• Graduates
• Corporate Partners
• Sectoral Education Training Authorities etc.
9. 9
Our Customer Relationships
• Dedicated personal assistance
• Automated services
• Communities
• Networks and Memberships
10. 10
Our Channels
1. University media, social networks,
website, publications and events
2. Email campaigns, mobile apps, personal
interviews, web-forms, surveys etc.
3. Online application process, Interviews
and selection.
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Our Key Activities
• Idea Generation
• Learnerships and Bursaries
• Work placement
• Skills Development
• Corporate partnerships
• Work integrated learning
• Proposals and Concepts
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Our Key Resources
Data collection and integration
Large professional network and knowledge
base
Key competencies in proposal development,
networking, value systems, problem solving
Information Management, Marketing,
Engineering, Information Technology
Research and Development
13. 13
Our Key Partners
University of Johannesburg
Student Community
Corporate Partners
Government
Community Organisations
and Non-profit
Organisations
Professional Bodies
Forums
14. 14
Our Cost Structure
• Value Driven
• Research and Development
• Marketing
• Web platform costs
• Communication and Equipment Cost
• Licencing and partnership fees
• Administrative Costs
• Data collection
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Our Revenue Streams
o Sponsorships
o Administration fees
o Income Generating Events
o Advertising (Events, online platforms,
programs and projects)
o White label/ Licencing fees
o Fundraisers
19. 19
Skills Development Framework
The Creative Age is an organization that seeks to provide creative solution in solving one of the enormous problems faced
by the youth of South Africa, from graduate to those with matric. This document shall deal with skill development that will
assist or rather equip graduate with the necessary skills that are needed in the industry and provide and place students.
This skills development programme speaks to the needs and the objectives of the organisation which shall be a tool to
eradicate youth unemployment.
The skills development program shall be divided in to three sectors:
• Entrepreneurship;
• Academic Development and
• Leadership Development.
This Skills Development program aims to build effective leadership across the country, equip graduates as they exit the
institution of higher learning with necessary leadership skills that speaks to the market needs. The development of leaders
that are in need by the industry does not only lie with academic excellence only it is the combination of the three sectors
that are mentioned above.
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Do you have any impact? Well here’s ours….
Impact Structures
Education
the Creative Age initiative
that seeks to find creative
solutions to tackling the
mammoth struggle for
quality education in our
country
Commerce
We believe that in order to
find expression as a youth
in this country, one of the
main areas of our focus
should be in acquiring
economic advancement
and freedom
Leadership
Leadership skills and
abilities are perceived as
critical for the modern
organization
Community
we build and create
realities that seek to
enhance the standard of
life in which we live under
in our country.
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“Education is the most powerful weapon which you can use to change the
world” – Nelson Mandela“
”
The approach that Creative Age will take in contributing to solution based
engagement of the above mentioned situation, is to develop initiatives and programs
that will create a platform of engagement and support within the student
community.
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Impact Structure Purpose
Creative Age education is an impact structure of the Creative Age initiative that seeks to find creative solutions to tackling the mammoth
struggle for quality education in our country. As an organisation that is primarily founded by students, the issue of access to quality
education is one that’s very close to the heart of the organisation. In our endeavour to establish practices that will transform the education
process, Creative Age seeks to take an active approach to somewhat understanding and dealing with the challenges that threaten to
cripple the intellect of our country’s’ youth and citizens
25. 25
Education Impact Model
Place Based Education
• Environment
• Culture
• Constructivist Pedagogy.
Service Learning
• Experiential Learning
• Ethics and Social
Consciousness of value
Life Long Learning
• Life Skills
• Learning Society
• Critical Thinking
• Leadership
01
03
04
Art Based Education
• Community Development
• Social Interrelationships
• Public Pedagogy.
02
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Commerce Impact Structure
DEVELOPMENT
Creative Age Commerce as an impact structure is the economic development division of Creative
Age. Economic and any business undertakings will be overseen by this structure. The main
purpose is the financial backing of all impact structures as well as the advancement of economic
participation of each member of the organisation, communities we engage with and any affiliates
of the Creative Age organisation. Creative Age Commerce seeks to engage with and provide a
platform of participation, learning and support to our future economic leaders
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Objectives Conservative
Want to Know our plans?
Increase opportunities for
economic participation for
members and representatives
of creative age.
Establish a business support
function/office to assist start-
ups in registering their
business and provide
administrative resources
Develop business relationships and
mentorship programmes to develop
and groom business talent
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Financial Freedom and
Economic Participation
Open a trust to fundraise
and fund all projects of
creative age.
Create a procurement function in
which all opportunities are given to
youth entrepreneurs
Advocate for financial
literacy as a culture
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True leaders don’t create followers, they create more leaders - Ralph Nader
LEADERSHIP
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Leaderships needs no authority. It is neither bestowed or earned but
exudes and permeates from within and needs to be groomed
Leadership Characteristics
LEADING
EMPOWERING RESPONSIBLE PASSIONATE
DEPENDABLE
PROACTIVE
HUMBLE
ANALYTICAL SUPPORTIVE
LOYAL EMPATHETIC INSPIRATIONAL
L E A D E R S H I P
32. 32
Leadership Development
The leadership development program is an individual based training processes engineered to
develop leadership skills amongst students in the institution of higher learning as they exit to the
cooperate world.
Leaders are a hot commodity in organizations. Leadership skills and abilities are perceived as
critical for the modern organization to adapt, innovate, and attract and retain talent key
capabilities for surviving in a complex and competitive environment. Not surprisingly,
organizations invest considerable time and resources in identifying and developing leaders. As a
result, the marketplace is packed with leadership books, resources, development programs, and
services.
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Features of the Leadership Development Programme
Diversity Management
• an understanding and acceptance of managing diversity concepts
recognition that diversity is threaded through every aspect of
management
• self-awareness, in terms of understanding your own culture,
identity, biases, prejudices, and stereotypes
• willingness to challenge and change institutional practices that
present barriers to different groups
Organisation and Self-Management
• When to lead and when to follow
• When to be directive and when to encourage
collaboration and consensus
• How to use intrinsic and extrinsic motivators to keep
people engaged
• How to engage people's idealism and desire for
personal development and growth to develop inspiring
visions and passion
• How to empower subordinates and peers to use and
develop their ability to self manage and self lead
• How to develop a mind-set for continuous learning
throughout the organisation
Importance of time
Time management and the importance of time-keeping are
professional standards of behaviour that need to be cherished and
embraced by any leader
Presentation and Self-Confidence
Self confidence and presentation are the basis from which leadership
grows
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The ultimate goal of every individual seeking to make a significant
contribution to human kind must start with his community
Community Development
Community development is a major factor in the success of any society. Through investment in our communities, we build and
create realities that seek to enhance the standard of life in which we live under in our country.
In the advancement of individual members in our communities, it’s imperative that we look back and seek the same or equal
advancement of our communities as well. Unfortunately a culture of making it out of the ghetto or location has negatively
impacted on the progress that the communities we come from would be benefiting from the success of its children
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"Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward
organizational objectives. It is the fuel that allows common people to attain uncommon results." --Andrew Carnegie
Meet to Our Team
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Enginnering Management
75% 90% 70% 55%
Industrial Projects Leadership People Management
Meet Mmangaliso Mkhonta
Mmangaliso Kevin Clive Mkhonta
Chairman of Board of Directors
Non-conformist, counterculture, Civil rights activist, sociologist, economist,
revolutionary socialist, Market place minister of The Word, Electrical
Technologist.
Btech: Electrical Engineering
39. 39
BA: Information Management, Dipl. Marketing Management
Meet Mfundo Hlophe
Mfundo Theodore Hlophe
Chief Excutive Officer
A passion, drive, and thirst for challenging the status quo. A world-changer with impressive
background in Information Technology, Business Management, Branding. Driving performance and
ultimate achievement of set goals and objectives. Lead with vision and a strong mission.
STRATEGY AND BUSINESS DEVELOPMENT 70%
CONCEPT/IDEA GENERATION 92%
MARKETING 87%
IDENTITY 52%
40. 40
A vibrant leader who is a
non-conformist and
dedicated community
member who has
exceptional experience
in youth leadership and
community engagement
and Development
RESEARCH
POLICY DEVELOPMENT
LEADERSHIP AND PEOPLE MANAGEMENT
Meet Andile Mlombo
Andile Patrick Mlombo
Dipl. Mining Engineering
PROCESS DEVELOPMENT AND SKILLS MANAGEMENT
42. 42
Project Timeline Planing: Months
Jan
Feb
March
April
May
June
July
Aug
Sep
Oct
Nov
Dec
Proposed Projects
IDZ – KwaZulu Natal Academic Tour
Leadership Camp
National Development Plan Symposiums
43. 43
Project undertaking for 2015 calendar year
Planning for Project
P R O J E C T Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
IDZ – KwaZulu Natal Academic Tour
Industrial Development Plan Sympos.
Leadership Camp
44. 44
An academic Tour for the University of Johannesburg that’s inclusive of all
UJ faculties on an academic excellence tour to KZN
Project 1 : Industrial Development Zones
INITATION
WHAT
Academic Tour to
KwaZulu Natal
Industrial
Development
Zones
WHY
1. To celebrate academic
Excellence
2. Expose students to
current developments in
the country
3. High-light and
supplement classroom
learning with real-world
illustration
WHERE
KwaZulu Natal -
Durban
WHEN
31/082015 – 05/08/2015
WHO
10 top performing
students from each
department
HOW
• Student life and
Governance
• Faculties and
Departments
• SRC
• Deputy Vice-
Chancellors
45. 45
A six- part series of conversations that will seek to critically analyse and discuss the National Development plan, with the
purpose of engagement with the youth in the direction the country’s economy is headed and the role they play in it.
Project 2 : National Development Plan Symposiums
INITATION
WHAT
National
Development Plan
Symposium
WHY
1. Engagement of
youth in policy
development
2. Critically analyse
and understand
economic course of
the country
3. High-light
government job-
creation initiatives
WHERE
University of
Johannesburg
WHEN
Every Thursday of
October 2015
WHO HOW
Student life and
Governance
• Students
• Lectures
• Compilers of NDP
• Government Official
• Political Leaders
• Economists
46. 46
Progress for Projects
Project In Progress
• KwaZulu Natal IDZ
Academic Tour
• Aurum Residence
Fundraising Event
Project On Hold
• Jozi Campus Shutdown
Benefit Concert
Project Completed
• None
Project Not Started
• National Development Plan
Symposium
47. 47
Creatively seeking solutions to problems affecting the youth and
economic development
Idea Generation and Project
Undertaking Model
48. 48
01
Identifying and understanding
the problem to be solved
Solutions test interviews
Initial Meeting
02
Gathering of information and
understanding about the
problem
Research
03
Ideas, consultations,
putting pen to paper,
creative approach to
ways the problem can be
solved
Brainstorm
04
Prototyping and final
product design
Build
05
Do they work?
Present Ideas
07
Observe, reflect and fine tune till
desired result
Feedback & Fine Tunning
06
Final product
implementation and roll-
out.
Deliver
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Social Words
The Creative Age is a movement that embraces
advancement and innovative technology. Find
us on Facebook, twitter, LinkedIn. We would
love to hear from you.
Tell: +27 83 886 6914
+27 78 036 9287
E-mail: info@creativeage.org.za
Website: www.creativeage.org.za
Address: Office 16
Quadrum Building
University of Johannesburg
Doornfontein Campus
50. 50
That is our aim…this is just the beginning.
Have we reached our peak?
The End
Passion leads to design, design leads to performance, performance leads to SUCCESS!,