2. 1. Flat Design
2. Responsive Over Mobile
3. More Scrolling, Less Clicking
4. Parallax Scrolling
5. HTML5 Videos
6. Less is More
Table of Contents
3. Introduction
There is an abundance of content available when it comes to modern trends in
web design. Because of the increasing popularity of mobile devices, there has
been a strong need to display content as quickly as possible.
Users form a first impression of your website in as little as 50 milliseconds.
This is based on creditibility, usability and purchasing decisions.
Check out which trends we believe help to keep a user on your site.
5. Flat Design
“Flat design is a simple, graphic style common in user interface (UI), software and
Web design. The flat style contrasts with skeuomorphism, a design approach
that seeks to bring real-world effects to the items that are represented.”
Flat Design Skeupomorphism
Image Source: http://www.psdchat.com/editorials/skeuomorphic-vs-flat-design/
8. Responsive Web Design
“(RWD) is a Web design approach aimed at crafting sites to provide an optimal
viewing experience—easy reading and navigation with a minimum of resizing,
panning, and scrolling—across a wide range of devices
(from mobile phones to desktop computer monitors).”
9. Responsive Web Design
Increase SEO Value
Better User Experience
Simplified Analytics and Reporting
Increase Sales and Conversion Rates
Increase Reach to Tablet and Mobile Audiences
Image Source: http://engage.synecoretech.com/marketing-technology-for-growth/bid/196255/4-Telltale-Signs-That-You-Need-a-Website-Redesign
11. Infinite Scrolling
“Infinite scrolling is a web-design technique that loads content continuously
as the user scrolls down the page, eliminating the need for pagination.”
The popularity of infinite scrolling came from tumblr and pinterest.
Image Source: http://designshack.net/articles/navigation/to-infinite-scroll-or-not-to-infinite-scroll-where-weve-come-so-far/
12. Infinite Scrolling
Faster Browsing
Engaging to Users
Greater Content Exposure
Seamless Integration with Touch Screen Devices
Image Source: http://rigleymedia.com/hottest-design-trends-in-2013/
14. Parallax Scrolling
“Parallax scrolling is a special scrolling technique in computer graphics,
wherein background images move by the camera slower than foreground images,
creating an illusion of depth in a 2D video game and adding to the immersion.”
Video Source/Link: https://www.youtube.com/watch?v=BL3u6d_DcK8
16. HTML5
“HTML5 is a markup language used for structuring and presenting content
for the World Wide Web and a core technology of the Internet.”
“HTML5 video is intended by its creators to become the new
standard way to show video on the web without plugins.”
19. Simplicity
“Minimalism cuts away all the fluff and reduces web design to the essential elements,
to achieve sleek and simple elegant professional and user friendly websites.”
Image Source: http://www.apple.com/iphone-5s/
20. Simplicity
Less is More
Few Colors
Content First
Simple, Clean Typography
Clean, Simple Navigation and Graphics
Image Source: http://www.apple.com/ios/
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