Overview of the CaerVision Podiatry Network, features and benefits for increasing patient education and growing practice revenue

1. Patient education… and so much more.

2. INTERNAL PATIENT EDUCATION & MARKETING SOLUTIONS
The national average waiting time to
see a physician is 23 minutes. Most
patients feel this is wasted time.
Additionally, this is a wasted
opportunity for physicians to
increase patient awareness about all
the services and products his/her
practice provides.
CaerVision fills this idle waiting time by placing a digital channel in
practices’ waiting rooms, streaming podiatry- specific videos.
Keeping patients engaged with wellness & preventative education,
foot/ankle trivia and product/service recommendations makes
your practice stand out from the competition who are stuck with
cable TV.

3. A New Focus: Current Patient-Base
MAXIMIZE REVENUE OPPORTUNITIES FROM PATIENTSWHO KNOWAND TRUST YOU
 Acquiring a new customer can cost 6-7 times more than
retaining an existing customer
 Businesses that boosted their customer retention rate by as
little as 5% saw profit increases ranging from 25-95%.
 10% rise in customer retention resulted in a 30% increase in a
company's value.
 80% of a business's future profits will come from just 20% of
existing customers.
 Repeat customers are likely to spend 33% more than new
ones.
- Bain & Company
- Gartner, Inc.

4. Increase Awareness. Increase Revenue.
TURNWASTED TIME INTO REVENUE-GENERATINGOPPORTUNITIES
CaerVision is your partner to enhance the education of your
patients while promoting your practice, your doctors, your
partners as well as key products & services.
Our focus is to create meaningful content for your current patient
base to see increases in:
Product Dispensing Elective Procedures
Patient Referrals Patient Compliance
Condition Awareness Time Savings

5. Enhance Patient Education
WAITING ROOMPODIATRY NETWORK
Achilles Tendonitis
Anatomy of the Foot
Ankle Fractures
Ankle Sprains
Bone Spurs
Bunions
Children’s Feet
Cosmetic Surgery
Diabetes
Flat Foot
Forefoot Pain
Frostbite
Fungal Nail
Gait
Gout
Hammertoe
High Blood
Pressure
Hypertension
Ingrown Toenail
Lasers for Fungus
Lasers for Pain
Latex Allergy
Metatarsalgia
Neuroma
Odor
Orthotics
Pedicures
PAD
Podiatric Physician
Seniors’ Feet Shin
Splints Shockwave
Therapy
Shoes
(athletic, children, diabetic)
Surgical Stockings
Ultrasound
Walking
Women’s Feet
Wounds

6. Promote Your Practice
SHOWCASE CUSTOMVIDEOS RELEVANT TO YOUR PRACTICE
YOUR Services
Increase awareness about only the
conditions you treat and the services
you provide… nothing you don’t.
YOUR Products
If you don’t tell them…. they will go
somewhere else.
Promote the products you dispense
with slides and ads
YOUR Promotions
Feature patient referral programs.
Highlight practice discounts and
specials.

7. COMPLETE INTERNAL MARKETING SOLUTIONS
Patients have come to expect to wait
an additional 5-10 minutes after
being escorted into the exam room,
however, CaerVision allows you to
increase patient satisfaction by
decreasing perceived waiting time
with the MyPodPortal software – in
the exam room.
Now, patients no longer feel that
they are wasting more time waiting,
but that they are involved in part of
their scheduled appointment
procedure.
Plus, with the customization features,
each patient has a unique video
experience – determined by you!

8. Maximize Patient Satisfaction
EXAM ROOMEDUCATIONAND MARKETING SOFTWARE
Customize playlists. Change them every day, week,month – whenever!
Base your video selections/playlist order on your practice revenue goals!
The entire CaerVision educational and product (advertisements) library is
available to you – and it ’s directly at your fingertips!
1. Choose Your Videos 2. Customize Your Playlist
3. Educate & Entertain Your
Patients. Market & Advertise
Your Key Products & Services

9. CONNECTWITH YOUR PATIENTS ON THEMOVE
Meet your newest patient – Tina.
She wants the latest information
from your practice including
discounts, promotions, and even
educational videos. Lucky for Tina,
you have a D2M channel that she
can subscribe to!
By going to your channel link
(provided by CaerVision), Tina
can download your D2M
channel/app from Google
Playstore or iTunes.
Now, you can alert Tina of
everything she needs without the
expense of direct mail; and you
can send it without getting lost in
a cluttered email inbox.

10. Maximize Patient Awareness
MAKING IT SIMPLEWITH PODIATRY-SPECIFICMOBILE TEMPLATES
Practice app allows you to:
• -Promote practice offers
• -Offer prevention/wellness tips
• -Reminders for treatment
options
• -Access customizable templates
Receive a free QR code
subscriber flyer for practice
counter.
CaerVision helps get your
patients subscribed to your
channel by creating and
sending a free eblast to your
current patient base.

11. Do Something Better….
Bring Your Practice to Life.