12. "Award Winning"? "#1"? "in business for over XX years"? 10,000 Followers? 100,000 Likes? "Top 10"? "Leading"? 1,000,000 Hits?
27. Content Your Website Well Designed & Branded, Optimised & Interactive, Easy to Update (CMS)
28. Content Your Website Well Designed & Branded, Optimised & Interactive, Easy to Update (CMS) Social Media What channels are relevant to your target market?
29. Content Your Website Well Designed & Branded, Optimised & Interactive, Easy to Update (CMS) Social Media What channels are relevant to your target market? E-Mail Marketing Sometimes forgotten, but highly effective!
30. Content Your Website Well Designed & Branded, Optimised & Interactive, Easy to Update (CMS) Social Media What channels are relevant to your target market? E-Mail Marketing Sometimes forgotten, but highly effective! Blogging and maybe more important Guest Blogging
31. Content Your Website Well Designed & Branded, Optimised & Interactive, Easy to Update (CMS) Social Media What channels are relevant to your target market? E-Mail Marketing Sometimes forgotten, but highly effective! Blogging and maybe more important Guest Blogging Media Channels YouTube, etc. AudioBoo others?
32. Content Your Website Well Designed & Branded, Optimised & Interactive, Easy to Update (CMS) Social Media What channels are relevant to your target market? E-Mail Marketing Sometimes forgotten, but highly effective! Blogging and maybe more important Guest Blogging Media Channels YouTube, etc. AudioBoo others? Advertising PPC Directories* others?
33. Content Your Website Well Designed & Branded, Optimised & Interactive, Easy to Update (CMS) Social Media What channels are relevant to your target market? E-Mail Marketing Sometimes forgotten, but highly effective! Blogging and maybe more important Guest Blogging Media Channels YouTube, etc. AudioBoo others? Advertising PPC Directories* others? Do not forget the mobile web!
34. Content Your Website Well Designed & Branded, Optimised & Interactive, Easy to Update (CMS) Social Media What channels are relevant to your target market? E-Mail Marketing Sometimes forgotten, but highly effective! Blogging and maybe more important Guest Blogging Media Channels YouTube, etc. AudioBoo others? Advertising PPC Directories* others? Do not forget the mobile web! Review Sites Forums
46. GET REAL! Your Online Marketing Plan: - Define Your Goals
47. GET REAL! Your Online Marketing Plan: - Define Your Goals - Identify Your Target Market
48. GET REAL! Your Online Marketing Plan: - Define Your Goals - Identify Your Target Market - Determine Your Content Strategy * What you are going to say. * How & Where you are going to say it.
49. GET REAL! Your Online Marketing Plan: - Define Your Goals - Identify Your Target Market - Determine Your Content Strategy * What you are going to say. * How & Where you are going to say it. - Schedule: Daily, Weekly, Annual
50. GET REAL! Your Online Marketing Plan: - Define Your Goals - Identify Your Target Market - Determine Your Content Strategy * What you are going to say. * How & Where you are going to say it. - Schedule: Daily, Weekly, Annual - Assign Tasks & Responsibilities: *Managers *Authors *Editors *Sales *Customer Service *Web Dev/Other Tech
51. GET REAL! Your Online Marketing Plan: - Define Your Goals - Identify Your Target Market - Determine Your Content Strategy * What you are going to say. * How & Where you are going to say it. - Schedule: Daily, Weekly, Annual - Assign Tasks & Responsibilities: *Managers *Authors *Editors *Sales *Customer Service *Web Dev/Other Tech *In-house or Outsource?
52. GET REAL! Your Online Marketing Plan: - Define Your Goals - Identify Your Target Market - Determine Your Content Strategy * What you are going to say. * How & Where you are going to say it. - Schedule: Daily, Weekly, Annual - Assign Tasks & Responsibilities: *Managers *Authors *Editors *Sales *Customer Service *Web Dev/Other Tech *In-house or Outsource? - Analyse Results & Review Your Plan