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FROM PROJECT IDEA...
TO LOOKING FOR FUNDING
Giuseppina Seidita
Standing Committee Projects Chair
THE ROLE OF THE STANDING COMMITTÈE PROJECTS
IS:

To monitor,coordinate ad support the projects that
are proposed by members of the various BPW
Regions.

To provide the members of
BPW Regions with our knowledge
and skills
IMPORTANT TO PROMOTE:

New opportunities for women

Female entrepreneurs

Empowerment of women

Inclusion of women in the political
world and work place

The creation of small and
medium enterprises
HOW CAN WOMEN MAKE A DIFFERENCE:

Creation of a platform from which women
can exchange ideas and good
working practices

Increasing their presence in politics and
managerial roles

Creation partnership with Governmental
Organization

Implementation the projects in high
schools and University

Promotion to gender mainstreaming
NECESSARY ELEMENTS OF EMPOWERMENT:

Networking

Partnership

Human resources

Promotion the WEP's in the world
What is a project?
Why do a project?
To reverse the logic:
The project as a REPLY to real needs
THE PROJECT MUST JUSTIFY FINANCING
The importance of the project
ideas
They enable us to evaluation of interventions
Help us to select the fields of intervention
Allow us to identify the most appropriate
notices
Help us to work for good projects
The project produces projects
The project should represent not only an
opportunity to respond to a real need
detected, but also an incentive for the
development and implementation of new
initiatives.
design, planning, and project
Planning means putting in initiatives place
large and small, pointing to their community,
having certain characteristics:
defined objectives
uniqueness
limited duration
limited resources
Some critical elements /
problems encountered on the design
Access to information
Language euro-design
Consent stakeholders (political)
Internal organizational difficulties
Excessively long and not certain approval
times
Specific issues (copyright)
… and Management
Sustainability of projects in the short and long
term
Problems related to the need to think of the
design as well as the realization
Management and reporting
Difficult to cope with the amount of work
management
Difficulties in harmonizing the advances of the
project among the partners
Why doing a social project?
4 GOOD REASONS BEYOND THE
PERSPECTIVE OF FUNDING:
1.opportunity to introduce INNOVATION
2.opportunity to exchange INTERNATIONAL
experiences
3.opportunities of VISIBILITY 'and
VALIDATION through the project
4.opportunities for personal and professional
growth and improvement of the organization
Stages of planning
1.search for data and analysis of needs;
2.definition of the expected change;
3.definition of goals and objectives;
4.work planning;
5.financial planning;
6.economic reporting;
7.evaluation.
Analysis of the context and the
actors involved.
It 's important to take into account all the actions
already in place.
To involve all those affected by the impact of the
projects from the planning phase.
Increased participation corresponds to the correct
analysis of the problems, consistent identification
of objectives and happy choice of activities and
the proposed solutions.
Definition of the objectives
They shuold be:
simple
measurable
realistic
defined times
From designing to the call
In general it is possible to distinguish between:
Call for proposals: it is the most common call, which provides for the
establishment of the framework for action by the institution offering
the call and the development of a specific proposal by the party
submitting the project
Call for expressions of interest : method of preselecting candidates
who will then be invited to present proposals, through an automatic or
restricted procedures.
Invitation to Bidders: calls that can be opened or restricted to certain
categories by virtue of their qualifications.
The analysis of the invitation
Eligible subjects
Papers
Entities eligible for funding
Type of partnership required
Total budget available / number of eligible
projects
Other documents to be found to present projects
Parties who may presenting the project
Each notice identifies the stakeholders who are eligible to submit
nominations.
It is possible to identify:
Promoter (head or partner, or leader, or referent): The
organization that promotes, coordinates, administers the
project and is responsible for relations with the managing
authority
Partners: those who share the goals and the articulation of the
project, formally participating in the initiative since its
presentation and contribute to the implementation of activities.
Implementing body: one that performs actions or contributes to
some of them, instead of the promoter or partners.
What documents to consult?
Decision establishing the program
Program Guide or call
Form (paper or electronic)
Guide to completing the form
Budget
Guide to completing the Budget
From the point of view of the
lender
Why does the EU finance projects?
to implement European policies
to increase the economic and social
cohesion
to introduce innovation and exchange in
the Third Sector
From the point of view of the
lender
1. Implementation of
European policies
THE PROJECT MUST:
Respond to the
needs expressed
at different levels
Comply with the
requirements of
the invitation
2. Increasing economic
and social cohesion
THE PROJECT MUST:
Be realized in ​
international
PARTNERSHIP (EU)
(and / or)
contribute to the
rapprochement of
socio-economic
levels of a territory
3. introduce
INNOVATION and
EXCHANGE
experiences
THE PROJECT MUST:
Be innovative
Be replicable as
GOOD PRACTICE
EXPECT for the
evaluation and
dissemination of
results
What is A Start-Up?
“a start-up is an organization formed to search for
a repeatable and scalable business model”
- Steve Blank- “4 Steps to an Epiphany”
“an organization dedicated to creating something
new under conditions of extreme uncertainty”-
Eric Reis- “Lean Start-up”
Have an Idea
Get Idea
Validation
Develop a
business plan
Source Funding/
Resources
Launch
Business
Valley of Death- See if
anyone will buy my
product.
Get Set-Up
Guidelines
Traditional Start-Up Model
Post- StartPre-Start
See Steve Blank, Four Steps to the Epiphany
New Start-up Model
Who's the Customer?
29
Do you know your customer?
The Problem Solution?
• Do you know what their
problem is?
• How important is it to the
customer ?
• Why is it not being solved?
• Why are present solutions
inadequate?
• Why now? – when does
the problem become in
need of a solution?
Value Proposition- The hypothesis
• I intend to offer ( insert
product/ service) to a (
insert name/type of customer)
so that they will be
able to (insert the
benefit/value to the customer).
Know the different types of finance
available
-Bootstrapping through Personal resources (time and money = sweat equity you are investing)
-FFF- Family Friends & Fools – People who will give you funds with little questions asked
including reward based crowd funders such as Peoplefundit.
-
-Government Grants
-Loan providers- “Increase business growth ambitions by increasing investment by taking out
debt”
Banks ( Overdraft-unsecured and secured loans)
Community Finance Institutions ( Soft/ unsecured loans for riskier ventures)
Leasing Companies.
Invoice lenders (Factoring, invoice discounting)
New loan markets such as Market Invoice and Funding Circle.
- Investors-
Private Investors- Business Angels such as Angel Capital
Venture Capitalist
Crowdcube
Government Backed Investment Funds
Matching the right mix of sources to the right stage and type of finance is the key to successful
fundraising
What is the crowdfunding?
Crowdfunding is a collaborative process of a group of people who are using
their money to support the efforts of people and organizations.
It is a practice of micro-financing from the bottom that mobilizes people
and resources.
Crowdfunding can refer to initiatives of any kind, by the aid during
humanitarian tragedies to support art and cultural heritage, to journalism, to
innovative entrepreneurship and scientific research.
Crowdfunding is often used to promote innovation and social change,
breaking down the traditional barriers of the financial investment.
The web is usually the platform that allows the meeting and collaboration of
those involved in a crowdfunding project.
Crowdfunders
Crowd funding Platforms :
Reward based Crowdfunding platforms- will help you to raise funding to build a proto-type and market
test a great idea or product.-
• www.kickstarter.com (USA)
• www.indiegogo.com (USA)
• www.peoplefund.it
• www.sponsume.com
• www.pleasefund.us
• www.wefund.com
• www.pozible.com
• www.crowdfunder.co.uk
Equity/ investment Crowd funding platforms:
- www.crowdcube.com
- www.seedrs.com
www.thebusinessbootcamp.org
Steps to developing a high growth business.
THE BPW PROJECTS
IN THE WORLD
PROJECTS IN TO EUROPEAN REGIONS
Project “The silence route” , ( WEP’s n. 4)
Project “Gallura’s women-the business of doing business” (WEP’s 5)
Project “BPW Mediterranean net”(WEP’s 1)
Project “Together to combat pain” (WEP’s 3)
Project “You give Light to Peace” (WEP’s 2)
Project “Roads in the Mediterranean area” (WEP’s 6)
Project “ B to B :women in the ethic business” ( WEP's 4)
Project “Society Innovative solutions for Water Treatment, Reuse and Recycling”
SiS-WaTRR (WEP's 3)
VIII Forum of the Danube Countries in Sofia ( WEP’S 3-5-6)
Project "Women Enteprise, Bulgaria-Serbia IPA Cross-border Programme 2012" (WEP's5)
Project “From Mud to Gold”.(WEP's 2)
Project “Lobbying for shopping “(WEP's 5)
PROJECTS TO THE AFRICA REGION
Nigeria:Breast and uterine cancer screening. Reproductive health education programs for
girls in secondary schools. (WEP’s 3)
South Africa :BPW Johannesburg 59 CEOS signed the Statement of Support for the WEPs.In
the next months the campaign will move to other cities in South Africa. (WEP’s 5)
Egypt :BPW Egypt in collaboration with Dr Antoinette Ruegg initiated a program on cross-
cultural understanding (WEP’s 5)
Kenya: BPW Nakuru set up a Medical Camp weekend to providing free medical screening,
pharmaceutical and dental care, wheel chairs, as well as distributing food , shoes,
mosquito nets and clothing to the local community. (WEP’s 3)
Zambia:BPW Lusaka implemented advocacy and lobbying activities targeted at government
and key stakeholders to bring to their awareness the gender differentiated impacts of
regional/international trade agreements(WEP’s 5)
Sudan :Varied activities in all the clubs to suit local needs: (WEP’s 5)
PROJECTS TO THE AFRICA REGION
Burkina Faso :In collaboration with UNDP, UNFPA and the gynecological association in Burkina
Faso is working on a project to mitigate the incidence of Vesicovaginal Fistula in Burkina
Faso. (WEP’s 3)
Camaeron : BPW Mfoundi in partnership with The Ministry of the women and the family and UN
Women, carried out the 2nd edition of the widow’s international day under the theme: the
rights of the widows. (WEP’s 2)
BPW Mfoundi : I initiated activities on capacity building for women economic empowerment with
start up funds for the businesses of the widows. The ongoing activities include training in
project managing, financial accounting and the access at the credit. (WEP’s 5)
Projects to the Asia Pacific Region.
Project BPW Sri Lanka “The Global Peace Village”( WEP's 3-4)
Project BPW Sri Lanka “Change" (WEP's 4),means to be a Mentor for one rural
underprivileged school-going child by providing him advice, a bag of dry rations for
the Sinhala/ Tamil New Year and a parcel of new & nearly new clothes, end of the
year to provide the child/ children with school books, school bag, a pair of shoes,
school clothes, dry rations and a basket of nearly new clothes., and a glass of milk
once a week
Project BPW Japan "Open Event asking people’s support for “Social Contribution”
(WEP's 5 )
Project BPW Japan "Financial Support for women victims to open or reopen their
business" (WEP' s 5 )
Project BPW Japan "Equal Pay Day Campaign" (WEP's 2 )
Project BPW Taiwan Women Leaders Training Camp (WEP’s 5)
Projects to the Latin America Region
BPW Bolivia: Project on recycling so they have agreements with local enterprises and with them
develops street fairs doing some training on recycling (WEP’s 5)
BPW Costa Rica: Project to help 40 women there with their children in a program designed by age in
order to encourage women to help them Guararí confident through literacy , training and skills
development to enable it to draw their own goals, restore their dignity and a better future for
themselves and their families.(WEP’s4)
BPW Ecuador: Project generating an Official Equal Pay Day, they developed with a national deputy a
project of law which is on analysis at the moment. (WEP’s 4)
BPW Panamá: Project with a local University with whom they are sponsors of 4 girls a year paying
for their education. (WEP’s 4)
BPW Buenos Aires: Project of law: “Day for equal pay between women and men”(WEP's 4)
Project “Red purse campaign + Red shoe campaign” (WEP’s 4)
Project “Mentoring program to the American Latin Region” (WEP’s 4)
Project: BPW-SP Academy of knowledge (ABC) (WEP’s 4)
QUESTIONNAIRE ON EMPOWERMENT
Is a very useful instrument to monitor women's working
condition. Is separated in two parts:

To monitor to know the employment
status of women

To monitor the perception
of their job role.
QUESTIONNAIRE ON EMPOWERMENT
The questionnaire was administered in Italy, in the
African Region and in the East Europe,
to make a comparison between the situation of women
in the various Regions.
Women for women :together to
create network
THANK YOU

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Gov4 seidita giuseppina

  • 1. FROM PROJECT IDEA... TO LOOKING FOR FUNDING Giuseppina Seidita Standing Committee Projects Chair
  • 2. THE ROLE OF THE STANDING COMMITTÈE PROJECTS IS:  To monitor,coordinate ad support the projects that are proposed by members of the various BPW Regions.  To provide the members of BPW Regions with our knowledge and skills
  • 3. IMPORTANT TO PROMOTE:  New opportunities for women  Female entrepreneurs  Empowerment of women  Inclusion of women in the political world and work place  The creation of small and medium enterprises
  • 4. HOW CAN WOMEN MAKE A DIFFERENCE:  Creation of a platform from which women can exchange ideas and good working practices  Increasing their presence in politics and managerial roles  Creation partnership with Governmental Organization  Implementation the projects in high schools and University  Promotion to gender mainstreaming
  • 5. NECESSARY ELEMENTS OF EMPOWERMENT:  Networking  Partnership  Human resources  Promotion the WEP's in the world
  • 6. What is a project?
  • 7. Why do a project? To reverse the logic: The project as a REPLY to real needs THE PROJECT MUST JUSTIFY FINANCING
  • 8. The importance of the project ideas They enable us to evaluation of interventions Help us to select the fields of intervention Allow us to identify the most appropriate notices Help us to work for good projects
  • 9. The project produces projects The project should represent not only an opportunity to respond to a real need detected, but also an incentive for the development and implementation of new initiatives.
  • 10. design, planning, and project Planning means putting in initiatives place large and small, pointing to their community, having certain characteristics: defined objectives uniqueness limited duration limited resources
  • 11. Some critical elements / problems encountered on the design Access to information Language euro-design Consent stakeholders (political) Internal organizational difficulties Excessively long and not certain approval times Specific issues (copyright)
  • 12. … and Management Sustainability of projects in the short and long term Problems related to the need to think of the design as well as the realization Management and reporting Difficult to cope with the amount of work management Difficulties in harmonizing the advances of the project among the partners
  • 13. Why doing a social project? 4 GOOD REASONS BEYOND THE PERSPECTIVE OF FUNDING: 1.opportunity to introduce INNOVATION 2.opportunity to exchange INTERNATIONAL experiences
  • 14. 3.opportunities of VISIBILITY 'and VALIDATION through the project 4.opportunities for personal and professional growth and improvement of the organization
  • 15. Stages of planning 1.search for data and analysis of needs; 2.definition of the expected change; 3.definition of goals and objectives; 4.work planning; 5.financial planning; 6.economic reporting; 7.evaluation.
  • 16. Analysis of the context and the actors involved. It 's important to take into account all the actions already in place. To involve all those affected by the impact of the projects from the planning phase. Increased participation corresponds to the correct analysis of the problems, consistent identification of objectives and happy choice of activities and the proposed solutions.
  • 17. Definition of the objectives They shuold be: simple measurable realistic defined times
  • 18. From designing to the call In general it is possible to distinguish between: Call for proposals: it is the most common call, which provides for the establishment of the framework for action by the institution offering the call and the development of a specific proposal by the party submitting the project Call for expressions of interest : method of preselecting candidates who will then be invited to present proposals, through an automatic or restricted procedures. Invitation to Bidders: calls that can be opened or restricted to certain categories by virtue of their qualifications.
  • 19. The analysis of the invitation Eligible subjects Papers Entities eligible for funding Type of partnership required Total budget available / number of eligible projects Other documents to be found to present projects
  • 20. Parties who may presenting the project Each notice identifies the stakeholders who are eligible to submit nominations. It is possible to identify: Promoter (head or partner, or leader, or referent): The organization that promotes, coordinates, administers the project and is responsible for relations with the managing authority Partners: those who share the goals and the articulation of the project, formally participating in the initiative since its presentation and contribute to the implementation of activities. Implementing body: one that performs actions or contributes to some of them, instead of the promoter or partners.
  • 21. What documents to consult? Decision establishing the program Program Guide or call Form (paper or electronic) Guide to completing the form Budget Guide to completing the Budget
  • 22. From the point of view of the lender Why does the EU finance projects? to implement European policies to increase the economic and social cohesion to introduce innovation and exchange in the Third Sector
  • 23. From the point of view of the lender 1. Implementation of European policies THE PROJECT MUST: Respond to the needs expressed at different levels Comply with the requirements of the invitation
  • 24. 2. Increasing economic and social cohesion THE PROJECT MUST: Be realized in ​ international PARTNERSHIP (EU) (and / or) contribute to the rapprochement of socio-economic levels of a territory
  • 25. 3. introduce INNOVATION and EXCHANGE experiences THE PROJECT MUST: Be innovative Be replicable as GOOD PRACTICE EXPECT for the evaluation and dissemination of results
  • 26. What is A Start-Up? “a start-up is an organization formed to search for a repeatable and scalable business model” - Steve Blank- “4 Steps to an Epiphany” “an organization dedicated to creating something new under conditions of extreme uncertainty”- Eric Reis- “Lean Start-up”
  • 27. Have an Idea Get Idea Validation Develop a business plan Source Funding/ Resources Launch Business Valley of Death- See if anyone will buy my product. Get Set-Up Guidelines Traditional Start-Up Model Post- StartPre-Start
  • 28. See Steve Blank, Four Steps to the Epiphany New Start-up Model
  • 30. Do you know your customer? The Problem Solution? • Do you know what their problem is? • How important is it to the customer ? • Why is it not being solved? • Why are present solutions inadequate? • Why now? – when does the problem become in need of a solution?
  • 31. Value Proposition- The hypothesis • I intend to offer ( insert product/ service) to a ( insert name/type of customer) so that they will be able to (insert the benefit/value to the customer).
  • 32. Know the different types of finance available -Bootstrapping through Personal resources (time and money = sweat equity you are investing) -FFF- Family Friends & Fools – People who will give you funds with little questions asked including reward based crowd funders such as Peoplefundit. - -Government Grants -Loan providers- “Increase business growth ambitions by increasing investment by taking out debt” Banks ( Overdraft-unsecured and secured loans) Community Finance Institutions ( Soft/ unsecured loans for riskier ventures) Leasing Companies. Invoice lenders (Factoring, invoice discounting) New loan markets such as Market Invoice and Funding Circle. - Investors- Private Investors- Business Angels such as Angel Capital Venture Capitalist Crowdcube Government Backed Investment Funds Matching the right mix of sources to the right stage and type of finance is the key to successful fundraising
  • 33. What is the crowdfunding? Crowdfunding is a collaborative process of a group of people who are using their money to support the efforts of people and organizations. It is a practice of micro-financing from the bottom that mobilizes people and resources. Crowdfunding can refer to initiatives of any kind, by the aid during humanitarian tragedies to support art and cultural heritage, to journalism, to innovative entrepreneurship and scientific research. Crowdfunding is often used to promote innovation and social change, breaking down the traditional barriers of the financial investment. The web is usually the platform that allows the meeting and collaboration of those involved in a crowdfunding project.
  • 34. Crowdfunders Crowd funding Platforms : Reward based Crowdfunding platforms- will help you to raise funding to build a proto-type and market test a great idea or product.- • www.kickstarter.com (USA) • www.indiegogo.com (USA) • www.peoplefund.it • www.sponsume.com • www.pleasefund.us • www.wefund.com • www.pozible.com • www.crowdfunder.co.uk Equity/ investment Crowd funding platforms: - www.crowdcube.com - www.seedrs.com www.thebusinessbootcamp.org
  • 35. Steps to developing a high growth business.
  • 36. THE BPW PROJECTS IN THE WORLD
  • 37. PROJECTS IN TO EUROPEAN REGIONS Project “The silence route” , ( WEP’s n. 4) Project “Gallura’s women-the business of doing business” (WEP’s 5) Project “BPW Mediterranean net”(WEP’s 1) Project “Together to combat pain” (WEP’s 3) Project “You give Light to Peace” (WEP’s 2) Project “Roads in the Mediterranean area” (WEP’s 6) Project “ B to B :women in the ethic business” ( WEP's 4) Project “Society Innovative solutions for Water Treatment, Reuse and Recycling” SiS-WaTRR (WEP's 3) VIII Forum of the Danube Countries in Sofia ( WEP’S 3-5-6) Project "Women Enteprise, Bulgaria-Serbia IPA Cross-border Programme 2012" (WEP's5) Project “From Mud to Gold”.(WEP's 2) Project “Lobbying for shopping “(WEP's 5)
  • 38.
  • 39. PROJECTS TO THE AFRICA REGION Nigeria:Breast and uterine cancer screening. Reproductive health education programs for girls in secondary schools. (WEP’s 3) South Africa :BPW Johannesburg 59 CEOS signed the Statement of Support for the WEPs.In the next months the campaign will move to other cities in South Africa. (WEP’s 5) Egypt :BPW Egypt in collaboration with Dr Antoinette Ruegg initiated a program on cross- cultural understanding (WEP’s 5) Kenya: BPW Nakuru set up a Medical Camp weekend to providing free medical screening, pharmaceutical and dental care, wheel chairs, as well as distributing food , shoes, mosquito nets and clothing to the local community. (WEP’s 3) Zambia:BPW Lusaka implemented advocacy and lobbying activities targeted at government and key stakeholders to bring to their awareness the gender differentiated impacts of regional/international trade agreements(WEP’s 5) Sudan :Varied activities in all the clubs to suit local needs: (WEP’s 5)
  • 40. PROJECTS TO THE AFRICA REGION Burkina Faso :In collaboration with UNDP, UNFPA and the gynecological association in Burkina Faso is working on a project to mitigate the incidence of Vesicovaginal Fistula in Burkina Faso. (WEP’s 3) Camaeron : BPW Mfoundi in partnership with The Ministry of the women and the family and UN Women, carried out the 2nd edition of the widow’s international day under the theme: the rights of the widows. (WEP’s 2) BPW Mfoundi : I initiated activities on capacity building for women economic empowerment with start up funds for the businesses of the widows. The ongoing activities include training in project managing, financial accounting and the access at the credit. (WEP’s 5)
  • 41. Projects to the Asia Pacific Region. Project BPW Sri Lanka “The Global Peace Village”( WEP's 3-4) Project BPW Sri Lanka “Change" (WEP's 4),means to be a Mentor for one rural underprivileged school-going child by providing him advice, a bag of dry rations for the Sinhala/ Tamil New Year and a parcel of new & nearly new clothes, end of the year to provide the child/ children with school books, school bag, a pair of shoes, school clothes, dry rations and a basket of nearly new clothes., and a glass of milk once a week Project BPW Japan "Open Event asking people’s support for “Social Contribution” (WEP's 5 ) Project BPW Japan "Financial Support for women victims to open or reopen their business" (WEP' s 5 ) Project BPW Japan "Equal Pay Day Campaign" (WEP's 2 ) Project BPW Taiwan Women Leaders Training Camp (WEP’s 5)
  • 42. Projects to the Latin America Region BPW Bolivia: Project on recycling so they have agreements with local enterprises and with them develops street fairs doing some training on recycling (WEP’s 5) BPW Costa Rica: Project to help 40 women there with their children in a program designed by age in order to encourage women to help them Guararí confident through literacy , training and skills development to enable it to draw their own goals, restore their dignity and a better future for themselves and their families.(WEP’s4) BPW Ecuador: Project generating an Official Equal Pay Day, they developed with a national deputy a project of law which is on analysis at the moment. (WEP’s 4) BPW Panamá: Project with a local University with whom they are sponsors of 4 girls a year paying for their education. (WEP’s 4) BPW Buenos Aires: Project of law: “Day for equal pay between women and men”(WEP's 4) Project “Red purse campaign + Red shoe campaign” (WEP’s 4) Project “Mentoring program to the American Latin Region” (WEP’s 4) Project: BPW-SP Academy of knowledge (ABC) (WEP’s 4)
  • 43. QUESTIONNAIRE ON EMPOWERMENT Is a very useful instrument to monitor women's working condition. Is separated in two parts:  To monitor to know the employment status of women  To monitor the perception of their job role.
  • 44. QUESTIONNAIRE ON EMPOWERMENT The questionnaire was administered in Italy, in the African Region and in the East Europe, to make a comparison between the situation of women in the various Regions.
  • 45. Women for women :together to create network THANK YOU