billboards

2. ELLE MAGAZINE
I have decided to analyse this billboard for more of an insight on the conventions of a billboard for magazine
marketing.
Half of the billboard is dedicatedto
the name of the magazine so
instantly the audience knows
exactly he purpose of the advert.
Information on when and where to
buy the magazine is centred and
would be one of the first things
people will see so they instantly
know and do not have to do further
research or looking around for the
magazine.
The special theme of these
magazine as to why these issues
are particularly important is in a
differentfont style to stand out.
The magazines being sold
Black and yellow are bold eye
catching colours to draw
attention to the billboard. Also
these colours represent the
brand identity.

3. TIME MAGAZINE
This billboard is more
minimalistic and has one
focus that is memorable
The name of the magazine in
this case is small in the corner
of the billboard drawing least
attention. However because
the billboard is minimal and
not coveredin information it
isn’t hard to miss.
A short summary of the
magazine and the
content that is witty and
so memorable
The use of red, white and
black only establishes the
brad identity.

4. MCDONALD'S
The purpose of analysing this advert is because it is primarily aimed towards the same target
audience as me which are young people and because it has regionalised.
The advert is only addressing
the regional area.
Clear indication of what is being
sold by a image of the enlarged
product
Bright red billboard will stand out
it all type of weather and is sure to
catch peoples eye. It also conveys
the brand identity.