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BY:
Anshu kesharwani
Overview


Memorable moto or phrase used in advertising



Claimed to be the most effective means of drawing attention
to one or more aspects of a product



A tagline can educate, promise, demand and inspire



Expresses an idea or purpose
Messages that have made successful slogans



Get the message right



Don't just talk about it be about
it.



Beauty is balance



You are great (we can make
-you great)



we are the greatest



join us



we are the category
Conclusion






Once you have written
it, broadcast it
mercilessly.
The more people will
hear the more they will
remmember.But
crucially the more they
will repeat themselves.
Eg : Mango frooti, fresh
& juicy
APPLYING THOUGHTS
SAVE MONEY, LIVE BETTER
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Brand taglines

  • 2.
  • 3. Overview  Memorable moto or phrase used in advertising  Claimed to be the most effective means of drawing attention to one or more aspects of a product  A tagline can educate, promise, demand and inspire  Expresses an idea or purpose
  • 4.
  • 5. Messages that have made successful slogans  Get the message right  Don't just talk about it be about it.  Beauty is balance  You are great (we can make -you great)  we are the greatest  join us  we are the category
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. Conclusion    Once you have written it, broadcast it mercilessly. The more people will hear the more they will remmember.But crucially the more they will repeat themselves. Eg : Mango frooti, fresh & juicy
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 17.
  • 19.