Spring Into Social: A Review of the Latest Changes to Popular Social Platforms

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Join For Rent Media Solutions™ as Social Media Training & Communications Coordinator, Ansley Sudderth discusses the latest changes and updates to Facebook and Pinterest including: -Facebook's News Feed and mobile experience -Timeline's updated layout -Facebook Graph Search -Pinterest's new user experience -and more! Also on tap for discussion is Vine, the newest micro-video sharing application among other recently introduced social channels and apps. If it's time to revamp your social strategy, this FREE webinar is for you and your team!

Technologie Business

Ansley Sudderth
Social Media Training & Communications
Coordinator
Spring Into Social!
A Review of the Latest Changes to
Popular Social Platforms

• Social Media Stats
• Facebook Updates and Features
– New Icons
– News Feed
– Mobile
– Timeline
– Graph Search
• Pinterest Updates and Features
– New Layout Specs
– Web Analytics and Resources
• Introduction to Vine
• What You Can Do Today!
• Valuable Links
• Q&A
Agenda

All icons are signature
“Facebook blue”
Streamlined
Uniform look
New Icons

The news feed is one of
the most important things
we've built.
…the most personalized
newspaper.
…the stories around you
deserve to be displayed
with more than just text.
How we're all sharing is changing
and the news feed needs to evolve
with those changes. This is the
evolving face of news feed.
News Feed

News
Stream
Music
Stream
NewsFeed:MultipleStreams

• Redesigned sections
• Cleaner layout
Timeline

About
Friends
Photos
Status Updates
Timeline

-Images
display much
larger now
- New width is
735 pixels
wide (formerly
600)
Image Size

-Categories are
now located on
the far left next to
the Search box
Categories Dropdown

-New red „Pint it‟ button in
the upper left of each pin
-Ability to comment AFTER
opening/clicking the pin
-No longer leave comments
on the home or category
pages
Buttons

-Option to go to
the direct source
-Bar of related
pins
Website and Related Pins

-Track your
pinning activity
-Learn what
pinners like

• Pinterest Web Analytics: See what people are pinning from your
website
• Pinterest.com/Source/YourDomain: See what people are pinning
from your website
• PinAlerts: Receive email notifications
• Pinerly: Suite of tools to post and measure while suggesting
content to pin
• Curalate: Finds and consolidates comments and conversations,
aids discovery of fans and advocates
• Pinfluence & Pinpuff: Measures your popularity on Pinterest
• Repinly: Finds the most popular pinners, boards and pins on
Pinterest
• PinReach: Understand engagement (repins, followers, pins, likes,
comments, trends)
PinterestAnalyticsResources

-Quick walkthrough of a
floor plan
- Shots of popular
landmarks around your
community
-Six second testimonials
Vine

• Take the Visual Route
• Engage with your audience on more than one
channel
• Repurpose your content
• Monitor your Pinterest Analytics
• Dip your toes in the water with Vine
WhatYou Can DoToday

• Pinterest Redesign Infographic:
http://on.mash.to/Y0qio2
• Pinterest Web Analytics Walkthrough Video:
http://bit.ly/XTxsIf
• Apartment Community on Vine:
http://bit.ly/11fkweD
Valuable Links

http://mashable.com/2013/03/20/pinterest-redesign-infographic/
http://mashable.com/2013/03/07/new-facebook-news-feed/
http://mashable.com/2013/01/29/vine/
http://mashable.com/2013/03/27/facebook-unpublished-page-posts/
http://socialmediatoday.com/nate-mendenhall/1141786/brace-yourself-more-facebook-
timeline-changes-are-coming
https://www.google.com/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&docid
=-
rBk4VedsRN53M&tbnid=ISz1ZQ7IzvYVdM:&ved=0CAUQjRw&url=http%3A%2F%2F
www.ideas2revenue.com%2Farchives%2F698&ei=MGh5UafdLaPR0wHDoICoDw&b
vm=bv.45645796,d.dmQ&psig=AFQjCNGfWb7z11POH9lc1txJgi7iWzqGVA&ust=136
6997405146715
https://www.google.com/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&docid
=t9fntFgV5nDvBM&tbnid=_SiIbvuY0s1dEM:&ved=0CAUQjRw&url=http%3A%2F%2F
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europe%2Fdried-up-apple-slice%2F&ei=UGl5Udm-
OaXH0gG1l4GgBg&bvm=bv.45645796,d.dmQ&psig=AFQjCNG-
IcZPSBL0L9dzZI92MCdvDusTww&ust=1366997694952137
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