A list of 15 different ways to expand your companies online presence.

1. 15
Free ways to
expand your online presence
&
How to get a free website.

2. FREE LISTINGS

3. WHY?
• 61% of global Internet users research products
online.
• 60% of all organic clicks go to the organic top
3 search results.
• YouTube has become the 2nd Largest Search
Engine – bigger than Bing, Yahoo, Ask & AOL
combined.

4. Can you be found?
• Do you have a website?
• Are you listed in local search
engine results?
• How to develop traffic?

6. Google Places

8. What does it cost?
FREE
&
One weekend
(if you have no idea how to use the internet, otherwise 1 day)

9. What should it really cost?
Lowest: Free (minimum should be $6.99 - $12.99 a year)
Highest: $1,500 a year
Average: $100 - $200 a year
Without any professional website design.
Professional design $2,000 – 10,000

10. What do you get?
• Branded E-Mail address
• No more @yahoo or @gmail
• Website
• Templates
• Local search listings
• Increased credibility
• Increased visibility

11. Hosting Sites
• Network Solutions
• Go Daddy
• 1 and 1
• WIX
Cost: $2.99 - $19.99 a month
(includes 1 domain name)

12. $9.99 / Month

13. Source: https://www.google.com/a/cpanel/standard/new3

14. Source: http://www.gybo.com/

15. “Word of Mouth”
And in 2010 ….
WOM + Internet = Social Media

16. Social Media
• Pros:
– Free
– Helps in SEO
– Opportunity for people to talk and share
• Cons
– No guarantees
– Difficult to track
– Opportunity for people to talk and share

19. Facebook
• It’s Free
• It’s Easy
• You can share:
– Photos
– Projects
– References
• You can give people an easy way to
provide word of mouth marketing for
you.

21. Other Options
• Twitter
• YouTube
• Many other sites
* If you do not have content to share or have
someone dedicated to interacting these
probably won’t help you.

22. Other Options
You can use a program to automatically update
LinkedIn, Facebook, Flickr, Twitter, when you
update only one of them.
If This Then That : http://ifttt.com
You just have to link the accounts and it will do the
rest automatically.

23. Where do you want to be?
LOCAL!

24. FREE LISTINGS

25. Local Listings - Google

26. Local Listings - Yahoo

28. To add a local listing follow the links below:
1) Google Places
2) Bing Local
3) Yahoo Local (see bottom of page)
4) Insider Pages
5) Yelp
6) Angies List
7) Super Pages
8) City Search
9) Facebook Pages
10) Google +
11) Linked In
12) BlueBook
13) eLocal.com
14) JPCL
15) Contractors.com

29. Communities / Forums / Blogs
• Wordpress or Blogger.com
• Linkedin – Groups
• Roofing Talk
• Contractor Talk
• Roofing.com
• Roofers Coffee Shop

30. Domain Names
• Network Solutions
• Go Daddy
• 1 and 1
Cost: $6.99 - $12.99 a year

31. Thank You
You can download this presentation at:
www.whyreplace.com/pdfs/15_Free_Ways_2015.pdf