Response to Question G for IE Business School - "Do you think that the lifestyle of the inhabitants of your town or city reflects behavior that is in line with the concept of sustainable development? In your opinion, what should be improved?"

1. Presentation Title
Subheading goes here
GHAZIABAD CITY
PERFIL
Option G:
Do you think that the lifestyle of the
inhabitants of your town or city reflects
behavior that is in line with the concept of
sustainable development? In your opinion,
what should be improved?
By :
Anubhuti Agarwal
IE BUSINESS SCHOOL

2. INTRODUCING THE CITY…
DESCRIPTION 2011 2001
ACTUAL POPULATION 4,681,645 3,290,586
MALE 2,488,834 1,769,042
FEMALE 2,192,811 1,521,544
POPULATION GROWTH 42.27% 46.89%
POPULATION DENSITY/Km2 3,971 2,800
SEX RATIO 881 860
AVERAGE LITERACY 78.07% 69.74%
Founded in 1740
Draws its name from its founder Ghazi-ud-din, who named it
Ghaziuddin Nagar.
One of the oldest major centers for trade and business in state
Satellite city to Delhi – the national capital
DEMOGRAPHICS

3. SUSTAINABILITY
– A Personal Definition
SUSTAINABLE DEVELOPMENT
SOCIAL ENVIRONMENTAL ERGONOMICALECONOMIC
SOCIO-ECONOMIC
EQUITY IN DIVERSITY
POLLUTION FREE
SURROUNDINGS:
AIR
WATER
LAND
FORESTS
QUALITY OF LIVING
COMMUNITY STANDARDS
COMFORT
HEALTH OF NATIVES

4. AREAS OF FOCUS
Where improvement is needed (Not in line)
SOCIAL
- Crime Capital
ENVIRONMENTAL
- Radiation From Mobile Towers
- Water Problems
ERGONOMICAL
- Inadequate Road Density
Where efforts are visible (In line)
ENVIRONMENTAL
- Shift From LPG To PNG
SOCIO-ECONOMIC
- Schemes For Social Upliftment

5. CRIME CAPITAL
 More than 550 crimes related to
sexual abuse registered between 2010
and 2011.
 These include heinous crimes such as
abduction, rape, molestation and
murder.
 Acute shortage in police force : Only
3,700 policemen to protect a
population of 4.6 Million.
S
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Back to Areas Of Focus

6. TWO-WAY ANGUISH
Public To Public - (Issue of Law
Abidingness and Morality)
Rape of a 15 year old girl -
filmed so that she could be
threatened and blackmailed.
Law keepers To Public – (Issue
of Ethics)
A police officer illegaly slapped
a girl when she refused to co-
operate in the police station.
Back to Areas Of Focus

7. NATION WIDE PROTESTS
CENTRAL GOVERNMENT ACTS
Stringent laws formulated
against atrocities towards
women
“Nirbhaya Fund” set-up –
For US $ 170 Mn - as part of
budget to support initiatives
protecting women’s rights
All women (Fast-Track) courts
introduced in few cities
Back to Areas Of Focus

8. SAFETY INITIATIVES BY WOMEN
 Housewives training in use of
guns
 Martial Art Training
 Police launched series of mock-
drills and training-sessions
 Women informed about the ways
to handle chain-snatchers and
armed robbers
 Nationwide campaign against sale
of harmful chemicals used for
acid attacks, particularly against
women in the past.
“I have worshipped woman as the living embodiment of the spirit
of service and sacrifice.” - Mahatma Gandhi
Back to Areas Of Focus

9. ELECTRO MAGNETIC RADIATION EFFECTS DUE TO
MOBILE TOWERS
THERMAL EFFECTS NON-THERMAL EFFECTS
Eye Cancer
Cataract
Irritability, Anxiety And Depression
Attention Span Deficit
Memory Loss
Sleep Disturbance
Chronic Fatigue
Brain Tumors
Abnormal cell growth promotion
DNA damage
Reduced Immune System Competence
Childhood And Adult Leukemia
Infertility And Miscarriage
Cardiac Problems
Telecom companies continue to
install towers, which have a radiation
power level of 7620 microwatt/m2.
Standard level of 600 microwatt/m2
not being followed due to : high
competition in the market and
inadequate enforcement of statutes.
E
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Back to Areas Of Focus

10. GREEN TELECOM - SUGGESTED SOLUTIONS
Telecom operators need to reduce the transmitted signal
power especially in the dense urban areas. Further steps
needed:
 Diesel generators to be replaced with solar power
 Concept of Carbon credits can be linked to taxation
Radiation measurements after reduction of the transmitted
power; if still found to be high:
 Tower Density to be optimized and standardized
 Height of the towers to be standardized
 Concept of Tower sharing to be enforced stringently.
Back to Areas Of Focus

11. WATER-RELATED PROBLEMS
Minimal to no government water supply in many areas.
Boring water unfit for domestic use -
complains of Gastro-enteritis,
Goitre and Diarrhea common.
Leaking pipelines – drinking water
getting mixed with sewage water.
Over 300 dyeing, printing, chemical,
paper and meat-processing units
discharge untreated effluents into the water sources.
Due to over-exploitation through unrestricted boring, ground
water table has sunk from 40 to 80 feet in most areas.
Extensive concretization preventing natural water recharge.
AREAS IN
GHAZIABAD
Ground Water
Levels (2007)
Now (2013)
INDIRAPURAM 300ft 90ft
MODEL TOWN EAST 250 ft 180ft
RAJNAGAR 250ft 200ft
E
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Back to Areas Of Focus

12. SUGGESTED SOLUTIONS
Quality of effluent discharge
to be strictly monitored by PCB.
Units engaged in contaminating
ground water to be summarily
shut down.
Restrict water usage for
horticulture / car washing –
use of sprinkler systems to be
promoted.
Rain Water Harvesting in
industrial plants and townships to be made mandatory.
Educating the masses, particularly in the slums, about
water use optimization, common symptoms of water -
borne diseases, sensitization towards rationing of water.
Back to Areas Of Focus

13. JAM- TRACKED!
Over Congestion on all Major Roads
Reduced carriage width due to
illegal encroachments on roads
Poor condition of link roads
Insufficient and poor public
transportation systems
The city currently has only 2.57 km
City Metro network for a population
of 4.60 Mn
Lack of organized
parking leading to
on-street parking and
congestion of traffic.
E
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Back to Areas Of Focus

14. SOLUTIONS
 Develop metro routes, flyovers and
new bye-pass roads.
 Emphasis on improving the condition of
link roads.
 Improved linkage between neighboring
cities through the Metro Rail – shall
reduce vehicular traffic in major cities.
 Encourage pooling of personnel
vehicles - introducing concepts such as
Car - Sharing.
 Relocating all roadside
vendors to strategically
located Convenient
Shopping Centers (CSCs).
Back to Areas Of Focus

15. CONVENTIONAL FUELS TO CLEANER FUELS
Actions Taken
Natural Gas pipeline laid over nearly 5000 Inch-Kms in
many colonies and industrial areas.
Consumers have shifted from use of LPG Cylinders to PNG
for domestic use and substituting LDO, FO, Fossil Fuels by
CNG in industry.
Budget allocations according to expansion plans of
Indraprastha Gas Ltd. – the city gas distribution utility are
continuously reviewed by the Govt.
E
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Back to Areas Of Focus
LPG use in my own home.
Other eco-initiatives by IGL- Setting up
CNG Stations

16. CONVENTIONAL TO CLEANER FUELS
Social and Environmental Benefits
Natural Gas (CH4) is one of the most clean and safe fuels.
Combustion results in virtually no atmospheric emissions
of Sulphur Dioxide (SO2), and far lower emissions of
Carbon Monoxide (CO), Reactive Hydrocarbons and
Carbon Dioxide (CO2)- all GHGs.
Reduced load on transport of cylinders from source to
end user results in reduced pollution at every stage.
Low chances of spillage and pilferage.
Robust piped gas system leads
to zero hoarding.
Back to Areas Of Focus

17. SOCIO-ECONOMIC EQUITY
THROUGH EXAMPLES
SASHAKT: An initiative towards self-reliance for women
inmates of “Dasna” prison by Urja Unlimited
Mission of the program :
- Promote the use of renewable energy for creating a sustainable
future
- At the same time, providing need-based solutions
Training program to develop the skill to assemble,
repair and maintain solar lanterns.
Selected trainees to be outsourced work
on a regular basis for at least one year.
Remuneration as per industry standards.
Leads to rehabilitation of criminals
through a dignified livelihood after
release from the prison.
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Back to Areas Of Focus

18. EFFORTS MADE BY THE
STATE GOVERNMENT
Affordable housing scheme
introduced by Ghaziabad
Development Authority (GDA)
: Builders will allot 10% of the
total flats constructed to Low
Income Group (LIG) and
Economically Weaker Section
(EWS) families.
Laptops distributed to 8000
students in Gautam Buddha
Nagar and Ghaziabad districts
by UP CM Akhilesh Yadav to
help them in their studies.
Back to Areas Of Focus

19. CONTRIBUTION TO THE ENVIRONMENT
(Within my locality)
 Free juice distribution camps for rickshaw pullers and
laborers.
 Generating awareness amongst children through painting
and essay competitions on World Environment Day.
Back to Areas Of Focus
Blood Donation Camp
organized with the support
of Rotary Blood
Bank, Noida on
08.04.2012.
Housewives within the society
train young children in English
language, Computers, dance
and art for free.
Tree plantation
campaigns on a
regular basis.

20. WHAT MORE CAN BE DONE?
 Technological upliftment of small scale industries in towns
such as Pilakhuwa known for dyeing industry, glass bead
making and embroidery work.
 Encouraging organic farming for fruits and vegetables supply
 Increased allocation of funds for the above
Back to Areas Of Focus
Promoting business and ensuring higher
hygiene in dairy / poultry and butcheries
industry.
Explore potential artisanal heritage in
villages to improve self dependency.

21. http://ghaziabad.nic.in/
http://ncrpb.nic.in/NCRBP%20ADB-TA%207055/Toolkit-
Resources/Generic%20Environmental%20Management%20Plan%20Ghaziabad.pdf
Google Images- https://www.google.co.in/imghp?hl=en&tab=wi
DEMOGRAPHIC INFORMATION
http://www.census2011.co.in/census/district/511-ghaziabad.html
http://ncrpb.nic.in/NCRBP%20ADB-TA%207055/Toolkit-
Resources/Generic%20Environmental%20Management%20Plan%20Ghaziabad.pdf
LPG TO CNG
http://pib.nic.in/newsite/erelease.aspx?relid=63424
http://www.iglonline.net/
WATER RELATED PROBLEMS:
http://cityplus.jagran.com/city-news/water-level-goes-down_1371022615.html
http://www.dailypioneer.com/city/gzb-grows-hotter-as-surfaces-concretised.html
http://link.springer.com/article/10.1007%2Fs10661-009-0930-9#page-1
TRAFFIC
Article on Sustainable Mobility- GDA
SOCIO-ECONOMIC EQUITY
http://articles.timesofindia.indiatimes.com/2012-06-27/delhi/32440417_1_gda-
building-bylaws-affordable-housing
REFERENCES
GRACIAS!