Fundamental facebook guide for Business use, New start up & guide for professionals users who want to make money from facebook.

1. For Business use

2. The Internet Evolution 2003 saw an outburst in Social Media – Facebook is all set to globally dominate this space. Level of engagement In the late nineties, Search led by Google dominated Internet usage 1995 1998 2004 2003 1998 - 2003 2006 onwards 2005 Blogs & other UGC www.twitter.com/anujsayal

3. Family Friends Coworkers Brands Facebook usage! www.twitter.com/anujsayal

4. www.twitter.com/anujsayal

5. www.twitter.com/anujsayal

6. www.twitter.com/anujsayal

7. www.twitter.com/anujsayal

11. www.twitter.com/anujsayal

12. www.twitter.com/anujsayal

13. Some case studies www.twitter.com/anujsayal

15. 3-step experience:

16. Pick your favorite flavor

17. Decide what vitamins you need

18. Choose a new bottle design

19. Heavily promoted Facebook Page on TV and web

20. Produced video content to promote the experience and spread across social media tools

22. Focused on small, local charities that were sourced by fans and Chase

23. Enabled user-voting and tiers that were tied to social actions

24. Each charity built their own Facebook Page and then added Chase Community app to their Page

25. Each charity encouraged to communicate their work via Facebook

28. We used social ads to generate traction and attain fans during the IPL &

29. 31,600+ ‘likes’ added during the IPL & 45,300+ ‘likes’ added during the FIFA World Cup