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1
Taking It To The Top: !
How to Speak Digital with
the Board of Directors!
The views expressed in this presentation are those of
the presenter, and not necessarily those of Apigee
Corporation or the presenter’s employer.
2
Agenda
3
1
 Introductions
2 
 Then vs Now: How has Board Thinking Evolved?
3
 Leading Digital: Who’s in Charge?
4
 Measuring Business Value
5
 Investing in Digital
6
 Silver Bullet
7
 Questions
©2016 Apigee. All Rights Reserved.
4
Chris Hewertson
@chrishewertson
Patrice Slupowski
@slupowski
 @Telefonica
Shekhar Kulkarni
Then vs Now: How has Board
Thinking Evolved?
5
©2016 Apigee. All Rights Reserved.
Leading Digital: Who’s in Charge?
Measuring Business Value
7
©2016 Apigee. All Rights Reserved.
Investing in Digital
8
©2016 Apigee. All Rights Reserved.
The Silver Bullet
9
©2016 Apigee. All Rights Reserved.
Questions
10
©2016 Apigee. All Rights Reserved.
11
Chris Hewertson
@chrishewertson
Patrice Slupowski
@slupowski
 @Telefonica
Shekhar Kulkarni
Thank you

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