2. You take the good. You take the bad.
You take them all and then you have.
Crowdsourcing !
3. Presentation Journey
• What is it? When did it start?
• Who is using it?
• What are the benefits of using it?
• Examples of Crowdsourcing
• Types of Crowdsourcing
• Crowdsourcers
4. What is it?1
Fansourcing CrowdcastingOpen Sourcing
Open InnovationMass Collaboration Collective Customer Commitment
Wikinomics Collective Intelligence
Crowdsourcing
5. What is Crowdsourcing ?
The practice of obtaining needed services, ideas, or
content by soliciting contributions from a large group of
people, and especially from an online community,
rather than from traditional employees or suppliers.
Crowdsourcing is an online, distributed problem-
solving and production model
"Crowdsourcing is channelling the experts’ desire to
solve a problem and then freely sharing the answer with
everyone.
Term Coined by Jeff Howe !!
10. Crowdsourcing: The Benefits
Companies Get 5
Improved quality
and productivity
Feedback
Good Exposure
Minimum of
Cost
People Get 6
Incentive
Cash !!
Recognition
Sense of
accomplishment
among peers
Make Life Better
Linux
12. Modern Methods
Crowdsourcing has transferred mainly to the Internet. The Internet provides
a particularly good venue for Crowdsourcing since individuals tend to be
more open in web-based projects where they are not being physically
judged or scrutinized and thus can feel more comfortable sharing.
Crowdsourcing can take two route :
Explicit :users can evaluate particular items like books or WebPages,
or share by posting products or items.
Implicit :standalone and piggyback. Standalone allows people to
solve problems as a side effect of the task they are actually
doing, whereas piggyback takes users' information from a
third-party website to gather information
13. Types of Crowdsourcing
Crowd Voting:
Crowd voting occurs when a website gathers a large group's
opinions and judgment on a certain topic.
Crowdsourcing creative work :
Creative crowdsourcing spans sourcing creative projects such as
graphic design, architecture, apparel design, writing, illustration,
etc..
14. Types of Crowdsourcing
Ideas Crowdsourcing and Crowd funding :
Crowdfunding is the process of funding your projects by a
multitude of people contributing a small amount in order to attain a
certain monetary goal.
Goals may be for donations or for equity in a project.
A well-known crowdfunding tool is Kickstarter, which is the biggest
website for funding creative projects.
It has raised over $100 million, despite its all-or-nothing model
which requires one to reach the proposed monetary goal in order to
acquire the money.
15. Types of Crowdsourcing
Wisdom of crowd
Wisdom of the crowd is another type of crowdsourcing that collects
large amounts of information and aggregates them to gain a
complete and accurate picture of a topic, based on the idea that a
group of people is, on average, more knowledgeable than an
individual.
This idea of collective intelligence proves particularly effective on
the Internet because people from diverse backgrounds can
contribute in real-time within the same forums
Microwork
Microwork is a crowdsourcing platform where users do small tasks
for which computers lack aptitude for low amounts of money.
Amazon’s popular Mechanical Turk has created many different
projects for users to participate in, where each task requires very
little time and offers a very small amount in payment
16. Types of Crowdsourcing
Implicit Crowdsourcing
Implicit crowdsourcing is less obvious because users do not
necessarily know they are contributing, yet can still be very
effective in completing certain tasks.
Rather than users actively participating in solving a problem
or providing information, implicit crowdsourcing involves
users doing another task entirely where a third party gains
information for another topic based on the user's actions
17. Crowdsourcers
There are a number of motivations for businesses to use
Crowdsourcing to accomplish tasks, find solutions for problems, or
to gather information.
Crowdsourcing also has the potential to be a problem-solving
mechanism for government and non profit use.
Crowdsourcing systems provide these researchers with the ability
to gather large amount of data.
Researcher can collect data from populations and demographics
they may not have had access to locally, but that improve the
validity and value of their work
18. Buyers of crowdsourcers gain
Getting Tasks done at a cheap price
More Bang for your Buck
Convenience
No need to look for employees
Excellent tool for outsourcing
19. Crowdsourcing Participants
High cash Compensations
Equal playing Field
Flexible work Hours
Enhance your professional Portfolio
