While mobile is growing, businesses are looking for ways to monetize. Mobile advertising is one of them. Be sure to check out the other presentations we gave at our LBi Client Afternoon.

1. Mobile advertising

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3. In the future we will make more
money from Mobile advertising
than online
- A guy from Google

4. Source : IAB Mobile workshop

5. Mass Media
Everyone has one …. Or more
All in one media Personal
Allow one to one communication
Internet – Radio – TV - Articles
Always on
95% never switch off their phone
Nomad
The right ad in the right location
Source : IAB Mobile workshop

7. Source : Wikipedia

8. Source : Apollo Bravo

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Source : Apollo Bravo

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Source : IAB Mobile Workshop

11. Mobile ticketing/couponing
Source : IAB Mobile Workshop

12. Mobile applications
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Source : IAB Mobile Workshop

13. Geo location
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15. Source : e-Marketeer

16. Source : Forrester Research European Mobile Forecast, 7/09 (western Europe)

18. Source : Morgan stanley « tech mobile internet report » dec 2009

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28. Let’s talk soon!
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