Digestive Disease Week® uses the EventPilot® medical meeting app for their annual conferences, where over 14,000 healthcare professionals gather and discuss the latest research. With EventPilot, attendees can navigate the vast expo and poster hall while the organizer receives anonymous traffic visualizations in real-time. This helped the DDW #eventprofs to intervene and adjust staffing to unexpected traffic spikes while improving future expo planning or booth sales.
9. RFID
RFID was expensive, time-
consuming, and created
more work for staff.
It lacked traffic data from
within the exhibitor hall.
Flickr Adafruit Industries
10. Wi-Fi based tracking was
not available in real-time
and lacked the ability to
differentiate between
attendees, exhibitors, and
staff.
Wi-Fi
12. Solution
EventPilot allowed
DDW to:
● reduce spending by 62%
compared to RFID
● analyze data in real-time
● streamline vendors
● collect key insights for
future planning
Flickr Adafruit Industries
13. I was really surprised by the
data EventPilot’s medical
meeting app provided.
DDW