1. New Tools for Getting Found Ann Treacy atreacy@treacyinfo.com www.byteoftheweek.com

2. The Intro About me About search engines Keywords Speed Updates Links Assess your standing http://www.mikes-marketing-tools.com/ranking-reports

3. Ann Treacy Live in St Paul (mostly) MA in Irish List MLIS First job – selling Golden Gopher Programs!

4. Bonus Tool: See how your site ranks now and consider measuring the impact of changes http://www.mikes-marketing-tools.com/ranking-reports

5. Search Engines Like: Lots of repeated keywords on web page Speed Lots of good links to your web site Regular updates

6. Focus on Keywords Come up with 10 keyword phrases Your name Product names Terms people use to find someone like you Location if appropriate Check popularity of terms http://www.keywordspy.com/

7. Treacy-O’Donnell’s in Ireland Shook hands with an 800 year old mummy Lived without a car Held an Oscar Flew over a volcano Kayaked with dolphins Saw U2 in Croke Park

8. Google Caffeine Speed is a new factor It’s a push to get the freshest content Three-click rule is big again Meta-tags are emerging again http://www.websiteoptimization.com/services/analyze/

9. Blandin on Broadband

10. Look at the Links See who links to you www.linkpopularity.com See who links to the competition Ask for a link *if* it make sense

11. Bonus Tool: Google Alerts Search for yourself on Google Look at any existing profiles Set up a Google Alert on your name

12. Location, location, location Get listed in Google, Yahoo, Bing… Complete profiles Get reviews is applicable Consider free directories See if you’re listed: http://getlisted.org

13. Fresh Content Making even small changes will help Making small changes that build your content are even better Real Time Search?! Same rules apply (keywords, links/followers, freshness) Getting hotter!

14. Ann in MN

15. Social Media Blitz Start to blog, tweet, FB, video and link to your site Tell a story Focus on listening No time? Post comments on other blogs, videos, FB pages Links from social media are gold

16. Social Media

17. Bonus Tool: QR Code + Mobile Tagging Scan like a barcode Embedded code causes a reaction such as visiting a web site

18. Thank you!!

19. Get the presentation here:http://byteoftheweek.com/ Thank you! Ann Treacyatreacy@treacyinfo.com