PR Newswire Meet The Media - 09/04/08 - Michael Pranikoff

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This document summarizes key points from a blogging/journalism panel discussion. It discusses the five C's of collaboration, content, converged services, community and conversation. It also provides statistics on the growth of blogs from 2005 to present day and the rise of spam blogs. Principles for communicating messages through accessible, easy to view and easy to use content are outlined. Social networks and their optimization are also mentioned.

Business Actualités & Politique

Blogging / Journalist Panel In association with

Michael Pranikoff Director, Emerging Media [email_address] http://del.icio.us/michaelpranikoff Twitter/@mpranikoff In association with

Live Tweeting from the Event Please Use Hashtag #prnmtm

The Five C’s C ollaboration C ontent C onverged Services C ommunity C onversation

http://johnbell.typepad.com/weblog/images/2008/08/17/pr_brain2.jpg

Source: Forrester Research / Business Week 6/11/2007

Cardiff School of Journalism, The Quality and Independence of British Journalism; February 2008

Principles to Communicating Your Message Today ,[object Object],[object Object],[object Object]

I talked to Technorati founder David Sifry to update the ‘05 blogging numbers. Back when we wrote the cover story, there were some 9 million blogs, with about 40 thousand new ones popping up each day. Now, says Sifry, Technorati indexes 112 million blogs, with 120 thousand new ones appearing each day. And that’s not including spam blogs. They were barely on the horizon in spring of ‘05, and now they account for—get this—well over 99% of all the pings and updates pouring into Technorati’s servers.

11% of the 112 million blogs have posted in the last 60 days....or an estimated 13 million active blogs in the last 60 days according to Sifry.

Synovate 9/1/08 http:// linksr.us/eUVWMO

Show and Tell On Any and all Smart Phones.

The Long Tail of Public Relations Press Release Conversation Release Goes Out Immediate Online Pickup Mainstream Media Pickup Blogs / Twitter / Online Pubs Weekly Trade Pubs Monthly Trades Search Share Blog Quarterly Pubs / Journals

In association with Michael Pranikoff – PR Newswire Robin Hamman – headshift Robert Andrews – paidcontent.co.uk

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PR Newswire Meet The Media - 09/04/08 - Michael Pranikoff

1. Blogging / Journalist Panel In association with

2. Michael Pranikoff Director, Emerging Media [email_address] http://del.icio.us/michaelpranikoff Twitter/@mpranikoff In association with

3. Live Tweeting from the Event Please Use Hashtag #prnmtm

4. The Five C’s C ollaboration C ontent C onverged Services C ommunity C onversation

5. http://johnbell.typepad.com/weblog/images/2008/08/17/pr_brain2.jpg

8. Source: Forrester Research / Business Week 6/11/2007

9. Cardiff School of Journalism, The Quality and Independence of British Journalism; February 2008

10.

11. I talked to Technorati founder David Sifry to update the ‘05 blogging numbers. Back when we wrote the cover story, there were some 9 million blogs, with about 40 thousand new ones popping up each day. Now, says Sifry, Technorati indexes 112 million blogs, with 120 thousand new ones appearing each day. And that’s not including spam blogs. They were barely on the horizon in spring of ‘05, and now they account for—get this—well over 99% of all the pings and updates pouring into Technorati’s servers.

12. 11% of the 112 million blogs have posted in the last 60 days....or an estimated 13 million active blogs in the last 60 days according to Sifry.

13. Social Networks

14. Social Networks

15.

16.

17. Synovate 9/1/08 http:// linksr.us/eUVWMO

18.

19.

20.

21.

22. Digital Asset Optimization

23. Digital Asset Optimization

24. Show and Tell On Any and all Smart Phones.

25. Mobile Social Networks

26. Mobile Social Networks

27. SALES PRODUCT The Long Tail

28. The Long Tail of Public Relations Press Release Conversation Release Goes Out Immediate Online Pickup Mainstream Media Pickup Blogs / Twitter / Online Pubs Weekly Trade Pubs Monthly Trades Search Share Blog Quarterly Pubs / Journals

29. Michael Pranikoff Director, Emerging Media [email_address] http://del.icio.us/michaelpranikoff Twitter/@mpranikoff In association with

30. In association with Michael Pranikoff – PR Newswire Robin Hamman – headshift Robert Andrews – paidcontent.co.uk

31. In association with

PR Newswire Meet The Media - 09/04/08 - Michael Pranikoff

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