bad guys use fake facebook profiles to gather info from unsuspecting users.

1. Augustine Fou- 1 -
Fake Profiles on Facebook
plagiarized or stock image

2. Augustine Fou- 2 -
Fake Facebook Profiles

3. Augustine Fou- 3 -
Bot generated pages
on Facebook
using many of the same images and randomized content

4. Augustine Fou- 4 -
Fbishing is the new Phishing
Beware of fake Facebook profiles asking
to be friends with you. This is the new
“phishing” that I am dubbing “fbishing”
(pronounced “fuh-bishing”)
Clues to look out for are
- they have no friends, except you
- they have no posts, photos or other
activity
- the photo is of a hot girl (or guy) in a
bikini
Once they are your friend, even your tight
Facebook privacy settings like “friends
only” wont stop them from seeing your
entire list of friends (who become the next
round of fbishing attempts).
Source: go-Digital Blog - Fbishing

5. Augustine Fou- 5 -
What Could Happen
when your identity is stolen
http://www.youtube.com/watch?v=Rn4Rupla11M

6. Augustine Fou- 6 -
Related Slideshares
Mobile Apps -- Scary Permissions and Consequences
By: Augustine Fou, May 2, 2013
Many Forms of Online Fraud
By: Augustine Fou, April 20, 2013
Fake LinkedIn Profiles
By: Augustine Fou, July 11, 2013
Facebook Advertising Benchmarks
By: Augustine Fou, May 29, 2009
Augustine Fou- 6 -

7. Augustine Fou- 7 -
Dr. Augustine Fou – Digital Consigliere
“As more and more users spend time
online, they are leaving detailed traces of
themselves, which advertisers are
exploiting to target them with more ads.
When will users’need for privacy
counter-balance advertisers’need for
targeting?”
FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM)
MCKINSEY CONSULTANT
CLIENT SIDE / AGENCY SIDE EXPERIENCE
PROFESSOR AND COLUMNIST
ENTREPRENEUR / SMALL BUSINESS OWNER
PHD MATERIALS SCIENCE (MIT '95) AT AGE 23
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