1. Question 1: In what ways does your
media product use, develop or
challenge forms and conventions of
real media products?
- Austen Nuttall

2. Introduction
Both my digipak and music video have
used, developed and challenged forms and
conventions in real media texts. This is either
through the use of intertextuality, developing a
concept from a real media text, such as the use of
lighting, and even taking inspiration from the
ways which the artist is portrayed.
To begin with, I will discuss my print productions.

3. Digipak
I used the standard 4 panel design for my
digipak. The 4 panel design layout is used on
similar artists and bands digipak’s, such as
Steve Harley’s “Stranger Comes to Town”.

4. Panel 1

5. The links between Panel 1 and my music video is
through the use of the title of my chosen track
– “Information”.
In my music video, newspapers are used
throughout as they are a source of the latest
information for the reader; the music track
and digipak title represent this.

6. The development of implementing a newspaper
into my digipak is by the use of font and
material used to construct my panels, more is
explained more in Question 2 about how I did
this.

7. A real media text which uses the title of the music
track in the digipak is Lady Gaga’s Paparazzi.
“Paparazzi” means a freelance photographer
who pursues celebrities to get photographs of
them.
In relation to Gaga’s
digipak, the title of the
song is represented by
the use of a photographer
and camera on the
digipak.

8. Panel 4

9. The position of my artist’s name, “Brian Korteling”
is located bottom right. I have challenged the way
which mainstream artist's and band’s position
their titles. For example, on Olly Mur’s
digipaks, his name is mostly placed top left.

10. My track list located on the right challenges
other media texts.
Many track lists on mainstream artists and
bands are located on the left or in the
centre, such as on the album “21” by Adele
and Bruno Mars “Unorthodox Jukebox”.

11. The choice to place an image of my artist on the
right of panel 4, is because we read from left
to right.
The customer will instantly see who the artist
is, and then what tracks are on the CD.