ACE your website. AWE your users.
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The document discusses customer experience and interactions across different stages from impressions to exit. It emphasizes attracting customers, clarifying their needs, engaging them, adapting to their needs, wowing them with the experience, and extending the relationship after the interaction. The focus is on solving the users' problems throughout their journey.
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ACE your website. AWE your users.
- 1. WHEN I SAY JUMP, YOU JUMP. OK.
- 7. - DetNOBODY IS WALKING THROUGH THAT DOOR! – kommer nästan ingen genom den där dörren.Jag visste väl att I KNEW THE INTERNET WOULDN’T WORK! webben inte skulle leverera!
- 23. IMPRESSIONS ENTRY RESULT EXPERIENCE EXPECTATIONS INTERACTION EXIT
- 24. MARKETING WEB SALES IMPRESSIONS ENTRY RESULT EXPERIENCE EXPECTATIONS INTERACTION EXIT
- 25. MARKETING WEB SALES CUST OMER SERVICE / SUPPORT IMPRESSIONS ENTRY RESULT EXPERIENCE EXPECTATIONS INTERACTION EXIT
- 29. ATTRACT CLARIFY ENGAGE ADAPT WOW EXTEND
- 30. ATTRACT CLARIFY ENGAGE ADAPT WOW EXTEND
- 36. ATTRACT CLARIFY ENGAGE ADAPT WOW EXTEND
- 41. ATTRACT CLARIFY ENGAGE ADAPT WOW EXTEND
- 50. ATTRACT CLARIFY ENGAGE ADAPT WOW EXTEND
- 55. CAN I GET THIS DELIVERED TOMORROW? YES, OF COURSE! HOW NO, I’M AFRAID THAT WOULD YOU LIKE TO COSTS EXTRA... PAY FOR THAT?
- 57. ATTRACT CLARIFY ENGAGE ADAPT WOW EXTEND
- 61. ATTRACT CLARIFY ENGAGE ADAPT WOW EXTEND
- 64. ONE MORE...
- 65. CONSIDER can you build an upload form for publishing photos to a website?
- 67. CONSIDER can you help people share photos online?
- 69. #7 SOLVE THE RIGHT (USER’S) PROBLEM
- 70. Create superior websites by eliminating hurdles throughout the user journey. Advice from @axbom at #sdc2012 http://axbom.se/sdc Want to learn more? Listen to uxpodcast.com and follow @axbom on Twitter.