Keynote Mobile Healthcare at Business Club Hamburg

1. MoMo
4-4-2011
Hamburg

2. Wireless Health
Mobile Health
E-Health
Digital Health
Health IT
What are we talking about?

3. Health IT (E-Health):
The comprehensive management of
health information and its
secure exchange between
consumers, providers, government
and insurers.
NO!!!

4. Mobile/Wireless Health:
Solutions and services
leveraging wireless and mobile
information and technologies
to serve the needs of
citizens, patients, care-
givers, practitioners and
institutions to promote good
health and improve the
efficiency and effectiveness
of healthcare delivery.

5. Canadian
Health
Care
System
Will
Face
Significant
Challenges
Globe
and
Mail,
November
19,
2009
Na#onal
Post
-­‐
Nov
2008

6. Pressing Problems in
Healthcare
• Cost management over time.
• Aging demographics will increase
demand for healthcare.
• Chronic diseases will require a
new approach.
• Personalized medicine may
increase costs.
• Prevention versus treatment.

7. How to Build a Great
Industry
• Focus on delivering solutions
that lower costs.
• Infrastructure-free
healthcare.
• Increase in consumer
responsibility.
• Efficacy through simplicity.
• De-emphasizing distance to
treatment.

8. Why Government Loves You!
Today Your Model
• Reactionary • Proactive
• Low frequency • High touch
touch • Preventative
• Symptom focused • Life style focused
• Acute care • Everywhere, anytime
focused • Pre/Post care
• Location specific • Lower costs
• Intensive care • NO Bricks
• High cost
• Bricks

9. The Market
Constituents
• Vox populi
• Patients
• Care-givers
• Healthcare professionals
• Hospital system
Payers
• Government
• Patients
• Care-givers
• Insurers

10. How does wireless become the
next great healthcare industry?
Focus on
COSTS!
Solutions versus Technology
OUTCOMES!

11. Cost Issues are
Business Critical
• When do patients become more
expensive?
• When would a person want to pay
out of pocket?
• Site of care and alternatives?
• Intervention cost versus
system-wide symptom care cost?
• Earlier detection of anomalies
versus acute emergency care?

12. Some things to think about…
Thank you!
Soren Harbel
Life Science Ambassador
British Columbia
sharbel@lifesciencesbc.ca