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An Insight Into Mobile Advertising By Asif Ali Cto Of Mobile Worx CTO of Mobile-worx, presented at MOMO3 New Delhi
- 1. AN INSIGHT INTO MOBILE ADVERTISING Presented at Asif Ali Chief Technology Officer Mobile-worx Inc.,
- 2. Introduction
- 4. MOBILE ADVERTISING: WHAT PEOPLE ARE SAYING Mobile Advertising Worth $10 Billion By 2010. About 50% of respondents in the US and UK and 39% in Italy would be interested in getting free content in return for being sent relevant advertising Verizon Wireless Chief Marketing “..mobile advertising will eventually grab as much as 30% of the approximately $100 billion US Ad spend” The future of advertising, is in cell phones and handheld devices. Global Ad Agency Giant
- 8. THE MOBILE ADVERTISING ECOSYSTEM $$$$ $ $ $ $ Advertiser Publisher/ Mobile developers Carriers Subscribers BRAND OWNERS/ ADVERTISERS PLATFORM PROVIIDERS AGGREGATORS WIRELESS OPERATORS
- 9. Mobile advertising Advertiser perspective
- 12. Mobile Advertising Publisher / Mobile developer Perspective
- 19. [email_address] Mobile-Worx, Inc. Asif Ali 91 9840089876