Too often, banks calculate the value of software solutions on their time to market. The quicker the solution goes live, the better the ROI. But what banks keep missing, is the value of their time-to-decision. In many situations, the dreadful and highly political decision-making processes during the Request for Information (RFI) phase, takes longer than actually implementing the software. Therefore, time-to-market goes both ways.

1. BACKBASE WEBINAR
Time-to-Market
starts with You
Pierre Boulay - Head of Growth Europe
Tim Rutten - VP Strategy
@backbase

3. Digital Transformation - Where are we with Banking?
0
100
Market share
Time
Incumbent
business models
New Digital
Business models
Banking
Today?
Today

4. From 2019
Banking
Today
Digital
(on the side)
How do we become a Digital First Bank?
To 2025
Mission:
Digital First
Bank

5. Customer
Experience
Business
Model
Execution
Speed
Digital First
Mission

6. Customer
Experience
Business
Model
Execution
Speed
Digital First
Mission

9. Time to Market goes both Ways…
Intake
Prep Workshop Debrief
Project
Coaching
ADSApplication Development Support
QA QA QA
Release
Support
Training Inception Construction Transition
Backbase
Academy
GOAL: 6 months

10. 2017 2018 2019
Bank begins
privatisation
process
CDO or executive
sponsor leaves
the bank
Government intervenes
with privatisation
32+ Months
Internal decision process
External factors

11. Neobanks are here to stay...

12. 0
100
Market share
Time
Digital Transformation – Building new Business Models
Banking
Today?
Today

13. 10% of Banks
are going to die
by 2025Source: AT Kearney 2019

15. From 2018
Banking
Today
Digital
(on the side)
Our Impact – We are transforming an industry…
To 2025
Digital First
Bank
Our Journey
Together

17. Forrester & Ovum 2019 Recognition : Omni-channel Digital Banking Leader
Improve
Digital / Omni-Channel
Customer Experience
Accelerate
Time to Market
Digital Transformation
Generate
New Revenue streams &
Customer Retention

19. Delivery
Experience
Business
Case
Solution
Stack
Decision
Criteria

20. Board Demographics
Source: Financial Brand

21. How are decisions made ?
Sweden France

22. Delivery
Experience
Business
Case
Solution
Stack
Decision
Criteria

23. People don’t buy features,
but expected outcomes.

25. Embracing Open Standards

26. Ready to Go
Accelerators
Monolithic
Applications
Decoupled
Layers
Lego Style
Building Block
From Monoliths to Microservices
Problem Solution

27. Integration Strategies with Backbase
Omni-Channel
Enterprise Catalog
Re-use across
all Touchpoints
Retail Banking SME Banking
Customer Experience Services
Digital Banking Services
Identity & Entitlements Services
Onboarding & Origination Services
Corporate EmployeeWealth
Existing Systems FinTech Marketplace

28. Adopt – Extend - Build Strategy
Build
Capability
(Native)
Widget
Capability
Time to Market Flexibility
Adopt
Capability
(Native)
Widget
Capability
Capability
Capability
Extend
Capability
(Native)
Widget

29. Compatible cloud infrastructures
Kubernetes RedHat OpenShift Pivotal Cloud Foundry Docker Swarm
Enterprise-grade
Open Source framework
Productized Kubernetes Full fledged PaaS Ships with Docker itself
Supported by all cloud
vendors
Strong security defaults
Recent move to support
containers and Kubernetes
Developer-friendly but
fewer features
Excellent add-ons
ecosystem
Platform specific tooling Lower market share
Not recommended
for production

30. 75%
Reduction

31. Seamless Experiences

32. Roadmap

33. Run a real-life Proof of Concept

34. Culture - Moving to a Startup State of Mind
It’s all about
The Team
Small teams
beat big teams
Every team has a
cross-functional
structure at its core
Every project
starts with the
Customer in mind

35. Delivery
Experience
Business
Case
Solution
Stack
Decision
Criteria

39. Come to
Connect 2019!
5th – 6th of November

40. Thank You!
(for being on this journey with us)Long Haul

41. Delivery
Experience
Business
Case
Solution
Stack
Decision
Criteria

42. A Business Case is a
set of lies that make
management decide
what we want them to
decide.

43. Roll-out MVP with agile
approach
Onboard customers in 1 session,
STP increases conversion
Omni-channel platform increases
interaction and customer lifetime
Digitize back office procedures, replace
manual work
Increase year 1 revenues
Gain market share sooner
Increase conversion account
applications
Retain customers and deposits,
Cross-sell products
What is the ROI?
Retention &
Cross-sell
Acquisition &
Onboarding
Reduce
Physical
Accelerate
Time-to-Market
Offer higher interest rates. profitably
serve less affluent customers
Principle Relevance
Digitize back office procedures, replace
manual work, deploy on cloud
Reduce
IT Costs
Offer higher interest rates. profitably
serve less affluent customers

44. Income per Customer Consumer Banking (2017)
1.6x
2.6x
3.4x
2.2x
1.5x
Other lending
Credit Cards
Mortgages
Wealth
Deposits
2x
DBS Investor Report November 2017
Traditional Digital
DBS: Digital Customers - Higher Income

45. Think Big, Act Small

46. Reshaping
Procurement

49. Traditional vs Agile Procurement
Source: What’s Different about Agile Procurement? 2017
Contracts with partners include fixed
requirements, waterfall deliverables.
Procurement and legal department run the show
on procurement activities.
Combative contract negotiations that damage
relationship before project starts.
Contracts are based on the evaluation of the
delivery of an MVP in an agile approach.
Procurement and legal are supportive
transformation stakeholders of a larger mandate.
Positive cooperative relationship between bank
and partner from the start of the process.
From To

50. Key
Takeaways

51. From 2018
Banking
Today
Digital
(on the side)
Our Impact – We are transforming an industry…
To 2025
Digital First
Bank
Our Journey
Together

54. Q&A

55. BACKBASE WEBINAR
THANKS!
Pierre Boulay - Head of Growth Europe
Tim Rutten - VP Strategy
@backbase