A quick 15-minute talk I gave at Startup Weekend Women in Bologna, Italy, on March 14 2015.
Topics: how the idea is only part of the equation, how to come up with an idea, how to validate it and how to make a business plan, even if you'll throw it away as soon as you get customers. :)
17. Idea Validation
What makes your idea special? What makes YOU special?
Get out there!
Competition is good
Use the competition’s marketing material + your twist.
What’s the natural size of the company to execute on this idea?
Can it be bootstrapped or does it need funding?
19. Business Plan
Don’t worry, it’s easy
Goals:
Clarify your ideas
Circulate your idea to anyone who’ll listen
Give you the strength and confidence to get started
20.
21. Business Plan Structure
1.Core Beliefs
2.Mission Statement
3.Target Customers
4.Business Model
5.Revenue / Costs / Cash
Flow Projections
6.Product
7.Long Term Vision
8.Competition
9.Motivations
10.Funding Sources
11.Open Questions
22.
23.
24.
25. – Steve Blank
“No Business Plan Survives
First Contact With a Customer”
http://steveblank.com/2010/11/01/no-business-plan-survives-first-contact-with-a-customer-%E2%80%93-the-5-2-billion-dollar-mistake/
26. – My friend Luis Arias
“Money should be a consequence,
not a motive.”