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Promotion of SEB Consumer packages in Cēsis Art Festival ‘10
1.
Promotion of SEB
Consumer packages i n Cēsis Art Festival 2010 Agnese Strazda / Head of Corporate Communication in SEB Latvia
2.
Consumer packages –
several banking services for a fixed price per month
3.
to continue our
communication … …
4.
CESIS ART
FESTIVAL
5.
bank + creativity
=
6.
Communication without a
media budget
7.
Promote the awareness
of Consumer packages
8.
chill-out @SEB Greenroom
9.
Decorated using the
visuals applied in the Consumer package marketing communication
10.
Peach gambler
11.
Rest from the
summer heat +18º SEB Greenroom +31º Cesis City
12.
More than 25%
of the exhibition s visitors were customers of SEB
13.
Support for business
activities
14.
54% of respondents
noted SEB as a supporter of Cesis Art Festival (internet survey, autumn 2010) 3000 people attended the SEB Greenroom ; almost 80% of them were informed about Consumer packages
15.
Thank You!
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